- Built brand from a hobby into the number two producing surfboard manufacturer on the East Coastin sales and boards sold- Formulated long-term marketing strategy that has achieved revenue growth of 64% CAGR over thelast four years- Created and maintain forecast and budget as well as all book keeping- Develop, implement and maintain all paid search and paid social media campaigns that maintain a10:1 ROAS

- Developed company budget-conscious marketing strategy which resulted in an increase of 36% inclass enrollment and 150% increase in event enrollment- Identified 5 KPIs to measure and focus marketing efforts: All Web Traffic, Organic Web Traffic,Event and Trial Enrollment, and Class Enrollment- Designed company logos and established branding guide including acceptable logos, fonts andthe company color palette to increase brand recognition- Increased web traffic by over 400% through redesign, on-page SEO tactics and digital advertising- Redesigned the company website to enhance UX and improve responsiveness which increased ourmembers willingness to use and interact with the site and decreased our bounce rate from 60%plus to just under 35%- Tracked website and campaign data using Google Analytics which allowed us to identify andadvertise to specific demographics for each of our products- Developed, implemented and maintained all paid search and paid social media campaigns thatmaintained a 6:1 ROAS- Managed community outreach including events, donations and sponsorships

- Created, managed and tracked forecast and budget and reported data to owners- Managed over 1000 customer accounts and all billing processes and cycles- Tracked, calculated and processed bi-weekly company payroll of 20+ employees- Setup and maintained QuickBooks and our point of sale program, JackRabbit

- Worked with COO and CEO to develop company’s first marketing strategy and budget- Sourced and collaborated with a web design firm to overhaul company website with a goal toimprove the overall UX which resulted in just under a 25% decrease in bounce rate to 38%- Designed, implemented and maintained the company's five social media accounts- Tracked website data on Google Analytics to help develop demographic information for B2C Sales- Established company branding guide including acceptable logos, fonts and the company colorpalette to increase brand recognition- Managed design at all domestic and international trade shows including: booth layout and design,developing promotional materials, and negotiating booth location

- Met daily with CFO on revenue and expenses while tracking monthly budget that exceeded $100K- Responsible for management of all offices located throughout the United States: Grand Junction,CO, Knoxville, TN, Pittsburgh PA and New York, NY- Worked as liaison between QA testers and customers and R&D to improve communication andpromote cooperation and product development- Managed all B2B and B2C sales and support- Coordinated and managed trade show logistics including: employee transportation and lodging,equipment and booth logistic, and contract coordination and execution