Brian Walsh

Brian Walsh Email and Phone Number

Principal at StructuredEmpathy.com @
Brian Walsh's Location
Canada, Canada
About Brian Walsh

As principal of Structured Empathy, I provide strategic advice, coaching, consulting, education and facilitation for customer experience design thinking, beginning with journey mapping. I am a twin-degree professional engineer based in Toronto, but happily travel globally. For nearly a decade at Oracle, in conference halls and boardrooms, I introduced thousands of people to the latest advancements in customer experience design thinking for B2C & B2B customers, employees, donors, volunteers, students, citizens, suppliers and partners. I have led 50+ multi-customer events, and facilitated custom engagements for 100+ organizations including DuPont, McDonald's, Bosch, Cisco, Citibank, CIBC, Sun Life, Air Canada, Fairmont Hotels, Indigo, Pearson, the UN Refugee Agency, and Doctors Without Borders. I was recently voted best new speaker at the International Fundraising Congress in Amsterdam.Since 2018 with Structured Empathy I have guided CMHC - First Nations Housing (Ottawa), York Region, Allianz, Capital One, Inertia Engineering, the Geneva Centre for Autism, the UN Refugee Agency (12 locations in Australia, Asia, Europe and US), Doctors Without Borders (Barcelona), Save the Children (London), Resource Alliance (Amsterdam), and World Animal Protection (Copenhagen).I am a part-time professor at Centennial College, teaching Customer Experience Design in the Marketing program, a Canadian College first.Services include: o Customer Experience Enablement - Journey Mapping, Persona Development, Empathy as a Skillo Corporate Training - Design Thinking, Root Cause Analysis, Customer-Centricity, Culture Changeo Business Transformation – CX Technology Evaluation and Guidance, Change Management, Employee Engagemento Strategic Roadmaps – Facilitation, Branding, PESTLE, Project Definition and Kickoff

Brian Walsh's Current Company Details
StructuredEmpathy.com

Structuredempathy.Com

Principal at StructuredEmpathy.com
Brian Walsh Work Experience Details
  • Structuredempathy.Com
    Principal
    Structuredempathy.Com Jun 2017 - Present
    I have by now introduced hundreds of organisations and thousands of people to a form of customer experience Journey Mapping I co-developed, which uses structured empathy to design experiences for customers, employees, citizens, donors, students, and others. Whether a one-day introductory workshop (enough to get well underway) or a longer, more-focused engagement, I have a proven track record of inspiring and enabling practical, positive change in organisations from the Fortune 100 (I've worked with 32 of them), to start-ups, governments, and charities.
  • Oracle
    Customer Experience Architect
    Oracle Apr 2002 - Jun 2017
    Austin, Texas, Us
    Soon after returning from Australia, I worked with CRM and policy automation for two years, then joined the new Customer Experience Architect team in 2011. I learned journey mapping and engaged with Oracle customers in all industries and sectors, and at all levels, from front-line contributors to the C-suite, by teaching Journey Mapping, facilitating conversations, finding alignment, and uncovering opportunities for sustained improvement based on true customer-centricity.
  • Telstra
    Customer Experience Consultant
    Telstra Feb 2007 - Aug 2008
    Sydney, Nsw, Au
    Soon after the acquisition by Oracle, and our largest sale to the national phone company of Australia, Telstra, I moved there with my family to help get the hosted software functional, develop marketing strategy and materials, train sales and support personnel, and promote the new solution to potential customers all over the country.
  • Telephony@Work (Acquired By Oracle)
    Senior Sales Engineer
    Telephony@Work (Acquired By Oracle) Apr 2002 - Jun 2006
    Us
    I contacted T@W on the Wednesday that Infocast formally folded, flew to San Diego on the Thursday, accepted the offer on Friday and started on the following Monday. I was the second, and soon only, solutions consultant, and supported up to ten people (CEO, VP, CTO, channel manager, and six reps.) Nationally at first, then internationally. Demos, RFPs, product development, marketing, presentations. SC stuff. Then Oracle bought us.
  • Infocast
    Solutions Consultant
    Infocast Aug 1997 - Apr 2002
    As the eighth employee to join a SAAS start-up developing a hosted VoIP call center solution, I had a front row seat for the dot.com bubble. I met investors, supported customers, performed hundreds of demos, wrote RFPs, did due diligence for acquisitions, and tried to keep the lights on when funding dried up. I took shares instead of pay for the last few months, and travelled on our CEO's personal credit card (Bill "Father of the PC" Lowe). It was a great introduction to the business of the internet...
  • Porter Dillon And Jacques Whitford
    Senior Engineer
    Porter Dillon And Jacques Whitford Sep 1990 - Jul 1997
    Grew from recent graduate to senior civil, environmental and geotechnical engineer. Field work, supervision, reports, business development.
  • Canadian Space Agency, Northern Telecom, Canadian Coast Guard,  Brunswick Mining
    Co-Op Engineering Student Work Programme
    Canadian Space Agency, Northern Telecom, Canadian Coast Guard, Brunswick Mining Jan 1983 - Dec 1988
    Various work terms, each as part of my cooperative engineer undergrad.

Brian Walsh Education Details

  • Dalhousie University
    Dalhousie University
    Internetworking
  • Memorial University, Newfoundland And Labrador
    Memorial University, Newfoundland And Labrador
    Civil

Frequently Asked Questions about Brian Walsh

What company does Brian Walsh work for?

Brian Walsh works for Structuredempathy.com

What is Brian Walsh's role at the current company?

Brian Walsh's current role is Principal at StructuredEmpathy.com.

What schools did Brian Walsh attend?

Brian Walsh attended Dalhousie University, Memorial University, Newfoundland And Labrador.

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