Shawn Truesdell Email & Phone Number

Greater Jakarta Area, Indonesia

In January 2013 I moved to Director of Operations due to my increased role in overseeing finances and general operations. I was tasked with developing new cost, asset and HR controls, with the aim to reduce the overall cost of operations for the company and to improve its profitability. Accomplishments:• Oversaw the complete overhaul of company’s chart of accounts to improve accounting accuracy and usability in financial analysis.• Implemented company wide stock taking and asset tracking system monitored through deployment of purpose built database.• Implemented a vendor assessment system and evaluation of all existing vendors.• Conducted thorough financial analysis of P&L going back to 2007 to identify suspect areas of cost increases to better understand current financial situation and possible future impacts on business.• Identified important KPI’s for the business and implemented their use to better keep management informed on the current state of the business.• Enforced stricter cost control measures, better financial reporting and budgeting across all departments resulting in better overall performance in 2013: Revenue up 55%, Operating Profit up 430%, Net Income up 593%, ROCE improved by 270%, Gross Margin up 1.35% and Return on Sales up 225%• Responsible for monthly and quarterly financial reporting to parters.

Greater Jakarta Area, Indonesia

Elected to the Board of Directors in 2010 as Marketing Director. As a Director I was tasked with implementing monthly, quarterly and yearly budgets and forecasts across multiple departments.Accomplishments:• Led an extremely talented and hardworking marketing team that delivered consistent results.• 91% total growth in sales revenue achieved between 2009 & 2012, compared to 15% total growth over the previous 5 years (2004 - 2009).• Increased average revenue per student by 12% through more aggressive contract negotiations.• Implemented online marketing and social media strategy, which helped to develop a B2C component for this traditionally B2B industry. B2C revenue was increased by 409% between 2009 and 2012 and was our third largest “client” when compared against all corporate customers.• Responsible for the design, construction and operations of the company’s trade show booth each year. • Developed a unified look to all company marketing material, from print media to all of our online presences to improve the company’s brand recognition.• Designed new presentations for training material, which shared the same look and feel of our marketing material to improve brand recognition.• Oversaw the development of a new booking and registration system to speed up and improve our bookings process and to better track sales data for both the Marketing and Management teams.• Oversaw the development and launch of two new training divisions, one focused on eLearning with the other focused on in house training. The new divisions were profitable within 6 months.

Greater Jakarta Area, Indonesia

Responsible for setting up the marketing department for the company. Prior to my joining, the company had no managed marketing efforts. In founding the marketing department I was responsible for all aspects of marketing, sales and client relations. Accomplishments:• Founded and built the Marketing Department from the ground up.• During the financial strife of 2009 we lost a number of key clients who cut back on their training expenditure. Through aggressive marketing and discounting we brought in enough new business to keep the revenue level equal with the previous year, with new business equaling 40% of all revenue that year.

Greater Jakarta Area, Indonesia

Responsible for maintaining client relationships, service, training and sales for Indonesia on behalf of Independent Data Services. Often required to work as a buffer between clients and development staff, discussing the needs and requirements of clients and assisting the development team in realising these changes and rolling them out to improve our software and make it more valuable to the client. Accomplishments:• Increased the number of clients in Indonesia from 3 to 11 in a very competitive marketplace while overseeing the roll out of the software across all new clients.• Worked closely with clients and development staff to improve the system’s compliance with local Indonesian regulations resulting in much easier implementation and increased product value for our clients.

Kuala Lumpur, Malaysia

Responsible for maintaining client relationships, service, training and sales for the Austral-Asian region on behalf of Independent Data Services spending a great deal of time traveling between Malaysia, Singapore, Indonesia, Vietnam, Brunei, Myanmar, Australia and New Zealand.Accomplishments:• Added a total of 15 new accounts in my region and oversaw the deployment, training and customisation of the software for all new clients.• Worked closely with a number of clients to develop custom software modules to fill their specific needs.• Took a leading role in testing version 2 of IDS’s flag ship system, ensuring the new features functioned properly and complied with the requirements of my clients.• As one of 4 BDM’s I was responsible for the largest area and the most number of clients, servicing 57 out of 102 clients in ten countries, including 3 of the top 5 clients.

The Gold Coast, Queensland, Australia

Responsible for after hours technical support for users of ABCOM’s software for fast food restaurants. As the only technician on duty at night I was often required to juggle up to ten simultaneous calls while being remotely logged into stores across the country trouble shooting and fixing errors.Due to my background and experience in software design and development I was tasked with using my time between calls to bug test new code and document any errors I encountered for the developers.

The Gold Coast, Queensland, Australia

Scintilla Systems was a small business started with four friends from University. We developed websites and custom software solutions for local business on the Gold Coast. Our highest profile client was David Russell, a highly regarded storyboard artist and production illustrator for many big budget Hollywood movies. I was responsible for the design and development deployment of his website at the time. I also oversaw compilation and editing of his extensive video show reel to showcase his work.

Master Of Business Administration (Mba), Business Administration And Management, General

Currently enrolled via distance learning already having completed Economics, Accounting, Marketing, Operations Management, Managerial.

Executive Certificate In Global Management, Cross-Cultural Communications, Enhancing Leadership Strengths, Principles Of Csr & Sustainability

This distance-learning program offered by the Thunderbird School of Global Management covered Cross-Cultural Communications, Principles.

Open Learning, Business Growth

Successfully completed the following online educational programs offered by Coursera: 11 March 2013 - "Grow to Greatness: Smart Growth.

Bachelor Of Multimedia, Graphic Design, Marketing, Video Editing, Project Management, Software Development, 5.45

Graduated in 2002 with the majority of my electives focusing on business. Courses completed during this degree include: Application Design.

Certificate In University Foundation Studies, Business

High School

Activities and Societies: School Head-boy, House Captain, Prefect, Drama Club, Debate Team, Basketball Team, Volley Ball Team, Swim Team.