Collaborate with the sales, product, and engineering teams to develop comprehensive marketing strategies aligned with the company's business goals. This includes identifying target markets, defining value propositions, and positioning products and services effectively.Craft compelling and differentiated messaging that communicates the unique benefits and value of the company's Azure solutions to the right target audiences. Develop clear positioning statements that resonate with customers and differentiate the company from competitors.Educate and engage customers, create and manage marketing content, such as white papers, case studies, blogs, videos, and presentations. Ensure the content is accurate, persuasive, and tailored to different stages of the buyer's journey.Planned and executed integrated marketing campaigns across various channels, including digital marketing, social media, events, and webinars for demand generation. Monitor campaigns, optimize strategies, and track key metrics for continuous improvement.Track industry trends, emerging technologies, and competitive landscape to provide insights for product development and go-to-market plans. Conduct market research and competitor analysis to identify new opportunities and potential risks.Collaborate with sales teams to develop sales enablement materials, such as sales presentations, to effectively support their efforts in positioning and selling Azure solutions.Build relationships with industry analysts, partners, and key stakeholders to enhance the company's market reputation and leverage their expertise for marketing initiatives. Represent the company at industry events, conferences, and webinars to increase brand visibility and thought leadership.Establish key performance indicators (KPIs) and metrics to measure the effectiveness of marketing campaigns and initiatives. Provide regular reports and analysis on marketing activities, campaign results, and ROI to stakeholders.

Developed and implemented a strategic marketing plan for our operational resilience supply chain risk solutions, leveraging SBOM. Identified target markets, customer segments, and key industry trends to drive effective marketing campaigns and initiatives.Led efforts to enhance our brand presence in the supply chain industry, particularly in SBOM. Developed and nurtured strong relationships with key customers, industry stakeholders, and partners. Collaborated with sales and customer success teams to understand customer needs, gather feedback, and ensure customer satisfaction with our supply chain solutions. Gave multiple sales presentations and worked with sales teams on account planning.Produced a comprehensive content strategy that aligns with company marketing objectives. Created engaging and informative content, including white papers, case studies, blog posts, webinars, and presentations, focusing on SBOM and its impact on the supply chain ecosystem.Established Interos and me as thought leaders in the supply chain industry, specifically in SBOM. Engaged in industry forums, conferences, webinars, and speaking engagements to share insights, contribute to discussions, and build credibility.Conducted market research to identify market trends, customer preferences, and competitive intelligence related to SBOM and supply chain solutions. Use this information to inform marketing strategies, refine messaging, and differentiate our offerings in the market.Collaborate with cross-functional teams, including sales and marketing operations, to develop effective demand-generation strategies. Established key performance indicators (KPIs) and metrics to measure the effectiveness of marketing initiatives. Regularly analyze marketing performance data, generate reports, and provide actionable insights to stakeholders.Provided guidance, support, and professional development opportunities to team members to enhance their skills and drive individual and team success.

Managed the end-to-end delivery of cybersecurity services, including security assessments, penetration testing, incident response, vulnerability management, security monitoring, and other related services. Ensured services are delivered on time, within budget, and per client expectations.Led a team of cybersecurity professionals, including security analysts, consultants, and engineers. Provide guidance, mentorship, and support to the team, fostering a collaborative and high-performance culture. Established and maintained strong relationships with clients, acting as the primary point of contact for cybersecurity service-related matters. Understand client requirements, objectives, and risk profiles to tailor services and solutions accordingly. Regularly communicate with clients to provide updates, address concerns, and identify opportunities for additional services.Continuously evaluate and enhance cybersecurity service offerings based on industry best practices, emerging threats, and client feedback. Collaborate with the sales and product teams to develop new service offerings, pricing models, and service level agreements (SLAs). Monitored project progress, and identified risks, and issues. Implemented appropriate mitigation strategies. Regularly communicate project status to stakeholders, including clients, internal teams, and senior management.Ensured the quality and compliance of cybersecurity services by implementing and maintaining relevant industry standards and frameworks (e.g., ISO 27001, NIST Cybersecurity Framework). Lead and coordinate incident response efforts in the event of cybersecurity incidents or breaches. Developed and implemented incident response plans, conducted post-incident analysis, and recommend remediation measures. Fostered professional growth and development within the cybersecurity services team. Identify training needs, provide coaching and mentoring, and facilitate knowledge sharing.

Conducted in-depth research and analysis on operational technologies (OT) companies, evaluating their cybersecurity capabilities, strengths, weaknesses, and potential for acquisition or partnership.I utilized my expertise in OT and Industrial Internet of Things (IIoT) cybersecurity to assess the security posture of target companies, identifying vulnerabilities, risks, and potential mitigation strategies.Referenced the latest trends, developments, and emerging technologies in OT and IIoT cybersecurity, ensuring a deep understanding of the industry landscape.Collaborated with external parties, standards bodies, and partner companies to provide expert recommendations and insights regarding potential acquisition or partnership opportunities based on research findings.Prepared and delivered comprehensive reports and presentations that effectively communicated research findings, including recommendations and risk assessments, to key stakeholders.Researched relevant industry standards, regulations, and best practices related to OT and IIoT cybersecurity, incorporating them into the research and analysis.Collaborated with internal teams, including legal, finance, and business development, to ensure alignment and compliance with contractual and regulatory requirements.Maintained documentation and records of research activities, ensuring accuracy and completeness for future reference.

Developed and execute a strategic roadmap for the organization's ICS security program, aligning it with industry best practices, regulatory requirements, and business objectives. Define program goals, objectives, and success criteria.Collaborated with internal stakeholders, including engineering, operations, IT, and executive leadership, to ensure a holistic and integrated approach to ICS security. Foster strong relationships and partnerships to drive collaboration and effective communication.Conducted thorough ISO 27001 and NIST 800 SP 800-82 risk assessments of ICS environments, identified vulnerabilities, and developed mitigation strategies. Implement controls and measures to protect critical infrastructure from cyber threats and ensure ICS systems' availability, integrity, and confidentiality.Developed and maintained ICS security policies, standards, and guidelines that align with industry regulations, frameworks, and best practices. Monitor compliance with internal policies and external requirements, making necessary adjustments to maintain a strong security posture.Created incident response plans and procedures for ICS security incidents. Coordinate and lead incident response efforts, ensuring timely and effective resolution of security incidents. Work closely with relevant teams to facilitate recovery and lessons learned.Assessed and manage the cybersecurity risks associated with third-party vendors and suppliers providing ICS solutions. Develop and implement vendor security assessment programs, including evaluating their security controls, incident response capabilities, and compliance with security standards.Effectively communicated the organization's ICS security strategy, initiatives, and risks to internal and external stakeholders. As needed, provide regular updates, reports, and presentations to executive leadership, clients, and regulatory bodies.

Senior Product line manager of AURA Communications Manager, the third largest PBX/UC solution with over $200 Million sales per year with $400 million add-on sales of services.• Managed major software release integrating PBX, desktop devices, unified communications, call center applications, mobile clients, web applications, secure trunking, call center, API updates and software defined networking (SDN) as well as cloud based UCAAS offering • Maintained communication with DevConnect business partners for API with multiple updates, community meetings, conferences, white papers, and webinars • Grew upgrades and license adoption by 15% over one year via direct customer engagement

Contract position for shared services including back end systems for SCRAMnet software application. AMS provides world class continuous alcohol monitoring, home arrest, GPS tracking and mobile breath test solutions to law enforcement agencies worldwide.

Product line manager of video conferencing/unified communications infrastructure solution (DMA) and OEM Session Border Controller (VBP), and API/third party developer community • Transitioned traditional premise based solution to hosted Amazon ECS cloud enabled video-as-a-service platform with rebranding and pricing changes resulting in 400% sales growth over five years• Performed over 300 direct customer sales briefings and delivered multiple channel updates worldwide• Engaged 200+ third party development partners as architect of API strategy: requirements gathering, engineering engagement, technical education of sales and channel, SDK creation, created sample applications, maintaining sandbox, and moderating of developer site• Managed worldwide shared backlog and coordinating with multiple locations (US, India, China, Israel)• Program managed US Government UC APL (JITC) certification for multiple products in company-wide effort resulting in 50% Increased public sector sales

Founder and program manager for sub-contractor of Lockheed Martin (LM) for U.S. Air Force Transformational Satellite Program (TSAT) providing research into highly delayed satellite communications for the mobile warfighter.• Managed day to day operations, work progress tracking, and contractor deliverables• Owned communication with Air Force on FAR compliant documentation/reporting to program officer• Maintained security clearance (Secret Level) during program duration

Ran SCADA focused security consulting company aligned with Lofty Perch • Created marketing and sales materials, managed customer engagements including developing and delivering training classes, performing onsite audits, reports and mitigation planning, managed on-site SEIM system installation and upgrades

Multiple roles including Technical Marketing Engineer, Product Manager, Program Manager, and Competitive Analysis for Cisco Systems, the leader in routers and switches• Competitive intelligence analyst for Asia Pacific region. Acquired competitor’s equipment, performed analysis, reviewed features, pricing and marketing messaging of local competitors. Prepared executive briefings on competitors. Developed localized customer focused training in support of new product introduction which resulted in 10% increase in sales of Gigabit Ethernet switches.• Theater product manager for high end (7XXX series) routers in Asia Pacific. Extensive experience working with emerging market service providers, governments and financial organizations. Exceeded annual sales goal of 400 Million USD by over 50% by transitioning service provider customers from frame relay to MPLS.• Marketing manager for security products in Asia Pacific based in Singapore. Supported thirteen countries across the theater with multiple trainings, customer engagements, sales programs and competitive analysis. Grew security product sales in region by 400% in two years by launching successful competitive program, channel engagement and new service provider offerings.• Product manager for authentication in central engineering (IOS). Developed platform wide feature support for RADIUS and TACACS+. Performed over one hundred customer presentations in corporate Executive Briefing Centers. Received outstanding EBC presenter of the year award in 1999.• Technical marketing engineer performing technical tasks for IOS product management team based in San Jose, CA. Created first live demonstration of TAG switching (MPLS)

Sales engineer for the Western United States supporting world's first Internet dial up router. Engaged with US military customers in deployment of global weather monitoring and reporting solution.

Sales manager for Ethernet switches. Prospected, presented, and closed six OEM partners which increased sales by 400%. Created sales material, users guides and OEM ready documentation.

Systems Engineer at Bytex - Supported Token ring products. After it was acquired by Network Systems I transitioned to US national channel training manager. Created training materials and performed hundreds of in person channel training events.

Systems Engineer for Western United States. Supported SNMP management products in both pre and post sales role. Performed site surveys, beta tests, installations, troubleshooting and training of products.

Front line technical support for Ethernet cards. Engaged customers, trained sales and marketing, wrote user guides and troubleshooting documents. Set up remote access site that reduced support costs and improved customer satisfaction.

Novell Reseller