Stuart Lumsden Email & Phone Number

Auckland, New Zealand

Auckland, New Zealand

Providing analytics and consulting to MasterCard Advisors and Westpac NZ.

Auckland, New Zealand

Auckland, New Zealand

Similar responsibilities to NBA Logic Developer with additional responsibility around enhancing campaign capability, systems and data feeds.

Auckland, New Zealand

Similar responsibilities to Campaign Developer role 2006 - 2009 with an emphasis on campaign builds, training new staff and SME for Affinium application.

Responsible for taking the base management plans, activity briefs and building them into inbound offers and rules. I maintain the logic and rules as well as testing prior to launching and deploying to the channels / systems.

Auckland, New Zealand

- Managing multi-channel campaign activity- Forecasting weekly lead activity- Collating and incoming briefs and activity- Assigning work to developer team- Setting up discovery meetings

Auckland, New Zealand

- Managing a team of 7 team members; made up of developers and comms specialists- Day to day operational team management- Prioritising team workload

Auckland, New Zealand

Campaign Analyst using SAS

- Executing customer activity in alignment with customer contact strategies for below the line direct customer communications.- Owning the Vodafone contact strategy for consumer and business customer in mobile and fixed line.- Indepth knowledge of campaign management systems and processes.- Assessing and enhancing campaign operations capabilities, processes and tools.- Building and maintaining relationships with key stakeholders.- Analysis of campaigns post launch.

Seconded into team manager’s role for 3 months managing the team, workflow and responsibilities.

- Campaign building and execution in Tailored Opportunties (TOPs). TOPs is a CRM system based on NCR’s Relationship Optimiser and National Leads from NAB.- Developing and enhancing campaign responses and campaign responses tracking reporting.- Using SAS to analyse target customers for campaigns. - Troubleshooting frontline staff TOPs issues and queries.- Building and maintaining relationships with key stakeholders.- Ongoing development and management of customer lifecycle campaigns.