Stuart Potchinsky Email & Phone Number

United Kingdom

London Area, United Kingdom

Pleased to be joining a very strong business to help build a new Solutions Marketing function that will be the voice of the product in the market and the voice of the market in the product. I will be working with a first-class global team to help drive customer value, deliver clear and concise value propositions, and support business growth through deep market and customer insight, competitive analysis, product partnership, and initiatives that present a compelling voice to our customers, analysts and shareholders.

London, England, United Kingdom

Joined a hugely successful and rapidly growing product organisation looking to expand its Smart digital automation product footprint. Working with an experienced and passionate team to deliver innovative solutions to our growing customer base and identify new opportunities that will drive growth for the Kainos Smart Workday products. I currently oversee a multi-million pound product development budget for a set of automation and AI applications that support Workday customers. I recently helped redefine our positioning and development efforts to focus on generative AI, intelligent automation and product expansion capabilities based on market insight and customer demand.

London, England, United Kingdom

Jumped at the opportunity to own and transform the product strategy and vision for AMT-SYBEX's suite of enterprise mobile applications that have been supporting leading utilities, infrastructure, construction and asset-intensive customer challenges for over two decades. Lead a multi-million pound SaaS, cloud-first digital product transformation programme using agile methodologies, user-centred design (UCD) principles, and extensive data and customer insights to take our customers on a journey to the next generation of fieldwork management products that are collaborative, easy-to-use and bring together the previously siloed worlds of GIS and asset management. Worked with an energetic and highly skilled team to prioritise product deliverables and ensure all spend is justified through evidence-based business cases that were guided by our thousands of users and aligned to core customer and market drivers. Have particularly enjoyed consulting and collaborating with customers, partners and our internal stakeholders across commercial, marketing, finance, services, support and development to not only identify new product and solution opportunities but also ensure our efforts are aligned to best meet our business goals and targets.

London, United Kingdom

Excited to be asked to lead market, business and product expansion into new geographical (USA/Canada) and vertical (Health and Social Care) markets. As a Client Director I built channel relationships and established new routes to market following extensive market fit and opportunity analysis.I also created industry and market specific value propositions and owned channel and business development programmes to generate pipeline and new revenue streams for the business that resulted in the hiring of full time Sales and Pre-sales roles in the US.

Bedford

Great opportunity to join the UK's leading schools MIS solution provider as a Board member responsible for the Product Directorate. In this role I was accountable for a portfolio of SaaS, cloud-based and on-premise products delivering comprehensive management information systems (MIS) to over 22,000 state and 500+ independent schools. Was a great experience to lead and mentor a very experienced and diverse team of 20+ product, partner and pre-sales experts covering a broad range of skills and expertise across B2B, enterprise software, SaaS, and the education domain.A very challenging and rewarding role working with cross business teams to balance complex customer, technology and commercial demands. Our aim was to ultimately deliver a prioritised product roadmap that delivered customer value, addressed the changing market landscape, and retained our large and varied customer base... all while driving profitability for the business!

Southampton, Uk

Worked closely with the Founders and leadership team to digitally transform the marketing function for a SaaS water industry start-up. Bringing a range of marketing and product marketing skills, I providing hands-on support to introduce new digital marketing processes that included SEO and automation tools, social media and market analytics to gain unprecedented customer insight. As part of this consulting contract I provided strategic marketing advice, managed tactical marketing spend - including events, PR, demand generation campaign’s, social media strategy, and field/product marketing - to raise international awareness and present an updated, modern and professional brand.

Cambridge, Uk

Working closely with the CEO and senior leadership team, provided strategic marketing and product management advice for this exciting challenger brand. Delivered a three-year business plan and go-to-market strategy for portfolio of Cloud content management apps. Working with the product team, defined detailed go-to-market plans and activities, metrics and KPI’s for ongoing measurement, and a roadmap for product, sales, marketing and services.

Blackburn, United Kingdom

Promethean were looking for an experienced and established Head of Product Management to lead, re-define and re-shape its interactive whiteboard software and hardware product teams. The first step was to undertake an exhaustive project to design, develop and introduce a new product life-cycle methodology that aligned to and updated its processes for taking new software and hardware products to market.Once completed it was business as usual, delivering inspiring short-, medium- and long-term strategies and roadmaps, overseeing complex global product launches, developing innovative and compelling product positioning, and executing go-to-market activities across all hardware and software products. Valuable experience working with a truly international team across the Americas, EMEA and APAC/ANZ regions. Enjoyed working with global customers and regional teams to deliver products that enhanced learning in the classroom and were designed to be relevant to their respective local markets. Overall, successfully managed a product portfolio generating $315 million global revenue (70% company total), 35% annual growth and several hundred thousand products shipped every year.

Woking, Surrey

Rarely does an opportunity to work for a truly innovative and front-running technology company come up, so when I was approached to join this leading speech and voice recognition company (before it was standard in our cars and on the mobile devices we use today) I couldn't turn it down.As the VP of International Marketing I worked with a great virtual team sitting across Europe, Asia, Japan and Australia. We had the exciting task of identifying and energising target markets (including call centres, automotive manufacturers and handset designers) about the value and merits of embedding speech recognition technology into their respective products and services. We had some good success, introducing marketing initiatives that drove 25%+ year-on-year revenue growth in both EMEA and APAC-J, respectively. A sales pipeline of 5x revenue targets was produced from the development of original, local/regional campaigns. All achieved by stretching a $2 million budget across three major continents, 10 regional marketing managers and four industry verticals.

Ipswich, United Kingdom

This role was a real chance to join a start-up business that wasn't truly a start-up. Vidus, formerly a.p.solve, was a new business formed as a spin-out from BT Brightstar. After separating from BT they were looking for a Marketing head to not only re-brand and re-position the company, but turn what was a heavily bespoke dynamic scheduling solution originally designed for BT into a market-leading solution that would be sold to similar telecoms and utilities companies worldwide.Managed all marketing, product marketing and strategic partnership activities to generate market visibility, uncover new opportunities/leads, and build a distribution channel through formal alliances.In this role I managed a multi-million annual marketing budget to plan, was directly accountable to the Board of investors, and helped deliver a successful trade sale 24 months following business start (now part of Trimble).