Studio MacKay is the design practice for strategic storytelling and engaging creative for challenger brands. With over a decades experience of building brands and digital experiences to engage audiences, we specialise in driving change to elevate business outcomes.

The Drum's Agency of the Year, Don’t be Shy, is a B2B marketing agency creating award winning, results-driven marketing for ambitious businesses. We work with brands to find their relevance, difference and focus within a sea of sameness.

A strategy driven brand agency that creates transformational change for businesses based on insights and proven experience. We inspire belief in our clients’ brands, helping them to remain successful and ambitious in a rapidly changing world.

Tourism & Lifestyle Full-Service Creative Agency. Projects range from branding, campaigns, advertising for multi-platforms, print and large format to digital content, websites, UX/UI design, animation, video production, editing, retouching and experiential. This role involves managing other members of the team, overseeing initial concepts, ideation, concept development, art direction, content creation, sign off, proofing, artworking and remaining hands on throughout.

Tutor and lecturer responsible for the mentoring of 22 juniors for the part time graphic design course based in Manchester.

Brought in to the campaign team as the lead creative working alongside a junior to create campaign concepts for boohoo.com. This has included the creation of WeAreUs campaign by myself and Jacob Broadmann which boohoo.com have decided to use to reposition the brand for 2015 which shows the real DNA of the brand and everything we are made up of i.e WeAreStylists, WeAreBloggers, WeAreMusic, WeAreCreative, WeAreFit, WeAreFree, WeAreUs...WeAreboohoo. This concept has also been used for… Show more Brought in to the campaign team as the lead creative working alongside a junior to create campaign concepts for boohoo.com. This has included the creation of WeAreUs campaign by myself and Jacob Broadmann which boohoo.com have decided to use to reposition the brand for 2015 which shows the real DNA of the brand and everything we are made up of i.e WeAreStylists, WeAreBloggers, WeAreMusic, WeAreCreative, WeAreFit, WeAreFree, WeAreUs...WeAreboohoo. This concept has also been used for the relaunch of boohoo.com in the US with WeAreUSABelow are some of the campaigns I have worked on to date: • WeAreUs - Brand Repositiong (Ongoing for 2015)• Trans Campaign (Jan - Feb 2015)• Nights Before Xmas 2014• Autumn Trans Campaign 2014 Show less

The sole designer responsible for the redesign of boohoo.com's print magazine, Stylefix, for the iPad and iPhone using the Mag+ platform. The digital Stylefix is currently available in the App Store for 6 territories. Additional responsibilities include:• Working closely alongside the Fashion Content Team, Photography and Video Studios to create interactive content for the app.• Analysing data received from Flurry Analytics in order to improve UX for the user and for target… Show more The sole designer responsible for the redesign of boohoo.com's print magazine, Stylefix, for the iPad and iPhone using the Mag+ platform. The digital Stylefix is currently available in the App Store for 6 territories. Additional responsibilities include:• Working closely alongside the Fashion Content Team, Photography and Video Studios to create interactive content for the app.• Analysing data received from Flurry Analytics in order to improve UX for the user and for target marketing.• All article designs and new template creation.• New technology research and project ideation/development in areas such as Augmented Reality, Virtual Reality etc.• Working alongside the developers in the creation of such projects. Show less

Graphic Designer brought in to be part of a new internal design team dealing with all company marketing collateral for BPP University College.Involved in creating the new brand guidelines for the company moving forward in 2013, working closely with Conch Associates.Responsible for the creation of the brochures, email banner, press ads, posters and the London Underground ad campaign.

During my short time at Ear To The Ground I went from being a junior designer to being responsible for the management of the design studio after the senior designer left the company. This involved the running of company design meetings, the allocation of design time to current projects, hiring of junior designers, company branding, printing, in-house collateral, external event design, output of pitch documents to clientele and overseeing all work produced by junior designers.I… Show more During my short time at Ear To The Ground I went from being a junior designer to being responsible for the management of the design studio after the senior designer left the company. This involved the running of company design meetings, the allocation of design time to current projects, hiring of junior designers, company branding, printing, in-house collateral, external event design, output of pitch documents to clientele and overseeing all work produced by junior designers.I was in charge of the management of the creative studio for the Manchester and London offices. Show less

English subject teacher to over 800 students at Naebalsan Elementary School.Advanced Afterschool Homeroom Teacher at Kyongin Elementary School. Regular lecturer for Seoul Metropolitan Office of Education (SMOE) on teaching methods at many district training camps aimed at improving Native English Teachers (NSET’s) and their co-teacher’s techniques within the classroom.Guest lecturer at Seoul’s English Business School (EBS) on their credited course for trainee… Show more English subject teacher to over 800 students at Naebalsan Elementary School.Advanced Afterschool Homeroom Teacher at Kyongin Elementary School. Regular lecturer for Seoul Metropolitan Office of Education (SMOE) on teaching methods at many district training camps aimed at improving Native English Teachers (NSET’s) and their co-teacher’s techniques within the classroom.Guest lecturer at Seoul’s English Business School (EBS) on their credited course for trainee teachers.Experience teaching a wide range of language abilities aging from Kindergarten to adults. Show less