James Wu personal email
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A brand strategist with 20+ years experience who partners with leaders committed to building a more just, fair, and interdependent world. I help organizations express who they are, why they exist, and what makes them unique—giving them the clarity, confidence, and courage they need to build brands and campaigns that push boundaries and speak truth to power.
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Founder And Managing DirectorStudio Tomo Mar 2015 - PresentNew York CityStudio Tomo is a brand and communications collective made up of independent strategists, designers, writers, publicists, and marketers. Over the years, we've had the privilege of working on projects for a variety of mission-driven pioneers including Duolingo, Acumen, Rockefeller Philanthropy Advisors, Art for Justice Fund, WITNESS, Herman Miller, UNDP, National Geographic, Cruise, Avalanche Insights, and Natural Resources Defense Council. We've also worked with leading branding and digital agencies including Johnson Banks, Gretel, Hyperakt, A—B Partners, Briteweb, Dome, and Publiq Group. -
Freelance Strategy DirectorGretel Mar 2017 - PresentNew York, New York, United States -
Freelance Strategy DirectorJohnson Banks Design Jul 2018 - PresentNew York City -
Freelance Strategy DirectorHyperakt Oct 2017 - PresentBrooklyn, New York, United States -
CollaboratorThe Crossland Group Oct 2019 - PresentBrooklyn, Ny -
Partner, Head Of PlanningA—B Mar 2021 - Dec 2021New York CityA—B is creating a new center of gravity: a multiracial, multi-gendered agency shifting the conversation on the social, cultural, and political issues that shape our lives. As a Partner and Head of Planning, I was responsible for growing the agency's business and reputation as a leading strategic and creative partner for high impact leaders and organizations dedicated to social justice and equity, and committed to centering the voices of Black and brown communities, and others too often pushed to the margins. I led the development of brands and campaigns for key A—B clients, served as a mentor and coach for the staff, and helped shape the direction of the agency as a member of the executive leadership team. -
Interim Strategy DirectorBriteweb Jan 2020 - May 2021New York City -
Interim Communications DirectorProject Evident Aug 2018 - Sep 2019New York CityAs the Interim Communications Director, I helped establish the organization's strategic communications plan and provided direction and guidance on its key priorities and implementation. My responsibilities also included recruiting and assembling a communications team, strengthening the communications infrastructure and capacity, developing and maintaining the integrity of its brand, and building awareness for the organization. -
Senior StrategistSypartners Dec 2013 - Mar 2015New York CityI worked closely with senior leaders at Coach, IBM, and USA TODAY on a variety of transformation and innovation initiatives, including: purpose and vision setting, values, business strategy, positioning, experience design, leadership development, employee enablement, and qualitative research. -
Global Manager, Branding And CreativeAcumen Jun 2006 - Oct 2013London, UkAcumen is a non-profit whose mission is to change the way the world tackles poverty. The organization is a pioneer and leader in the social enterprise and impact investing sectors. As head of branding at Acumen, I partnered with London-based studio, Johnson Banks, on a global rebranding of of the organization, including a strategic renaming and repositioning of the organization, the co-authoring of a new mission statement and manifesto, the development of a new logo and visual identity, and the production of a new website. The rebranding received praise from Richard Branson, Seth Godin, Creative Review, Design Week, and Brand New, and received an inaugural Brand Impact Award from Computer Arts Magazine.In this role, I also led online communications and fundraising, building a community of over half a million supporters, and garnering frequent praise for Acumen as one of the most influential non-profits on Twitter. Campaigns I produced during this time were featured by YouTube, ABC News, GOOD, Design Observer, Core77, PSFK, Brain Pickings, and Swissmiss. Acumen's website was chosen as the "Site of the Day" by Awwwards and received numerous “best non-profit website” honors. -
Executive Assistant, Planning And DevelopmentBrooklyn Academy Of Music Mar 2004 - Jun 2006Brooklyn, NyDuring my time at BAM, I reported to the Vice President of Planning & Development, and helped coordinate corporate sponsorships, grants, individual giving, memberships, board relations, patron services, and special events. -
Director, Business DevelopmentModea Jan 2000 - Dec 2003Blacksburg, VaIn its current form, Modea is a digital consulting company that helps healthcare companies thrive in the face of change. During my time there, Modea was a digital advertising agency first known as Nueweb, then Exemplum. As the company’s first employee, I developed a strategic marketing plan that was instrumental in securing a Series A investment. As Director of Business Development, I led the consumer goods vertical and helped expand the company’s products and services to telecommunications and healthcare. I was responsible for developing and managing key client relationships for dozens of global brands including Canon, Samsung, Verizon, Mattel, Reebok, and Johnson & Johnson, and established strategic partnerships with Amazon and Best Buy. -
Antitrust InternSkadden Arps Jun 2000 - Jan 2001Washington, D.C. -
College Marketing RepSony Music Entertainment Jan 1998 - Dec 1999Blacksburg, Va -
Design For The Environment InternU.S. Environmental Protection Agency Jun 1997 - Jan 1998Washington, D.C.
James Wu Skills
James Wu Education Details
Frequently Asked Questions about James Wu
What company does James Wu work for?
James Wu works for Studio Tomo
What is James Wu's role at the current company?
James Wu's current role is Founder, Studio Tomo; Brand Strategist.
What is James Wu's email address?
James Wu's email address is bu****@****hoo.com
What schools did James Wu attend?
James Wu attended Virginia Tech - Pamplin College Of Business, Thomas Jefferson High School For Science And Technology.
What skills is James Wu known for?
James Wu has skills like Social Media, Strategy, Marketing Strategy, Digital Strategy, Nonprofits, Marketing, Business Development, Creative Direction, Fundraising, Branding And Identity, Non Profits, Social Entrepreneurship.
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James WuRohe
San Francisco, Ca
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