• PROVEN LEADERSHIP :- member of the Management Committee of the joint-venture- developed investment and resource strategies- managed the digital transformation (data, programmatic) and the adoption of new tools (e.g. CRM, platform)- drove management of change in the sales organisation, reorganized the sales force- consolidated commercial relationship and collaboration with the partner Groupe Aéroports de Paris- participated in call for tender on commercial, marketing issues • MISSIONS AND SKILLS :- responsible for all sales activity and advertising revenue generated at CDG, Orly and Le Bourget airports- crafted, planned and implemented short and long term strategic business plans- hired, trained and headed a sales team - collaborated with other departments to define strategic locations, product innovations, pricing policy- created, negociated, developed lucrative partnerships with key direct clients (Rolex, LVMH, Chanel, Richemont, L’Oréal, Hermès, Kering, Sixt, Axa, Renault, Total, HSBC, Boursorama, etc.), international media specialists and local agencies- set up a monitoring and reporting system for the commercial activity - constantly improved expertise, effectiveness and dynamics of the sales team - liaised with other french departments and major airport hubs to ensure best practice sharing• MANAGEMENT :- up to 20 employees (4 direct reports) in 4 BU : national, international, programmatic and experiential• PERFORMANCES :- Contributed to the strong growth of advertising revenues between 2011 and 2019: >90%- Exceeded targets each year between 2016 and 2019 until reach record turnover (>€55m, +18% in 4 years)- Maintained strong key performance indicators in 2020-2021: revenue per passenger growth, key account retention rates - led to a strong return to growth in 2022 : +13% vs. target, sales X 2 vs. 2021

• MISSIONS AND SKILLS :- coached and trained a sales team to promote our advertising iconic, digital and experiential solutions on the French market - completed sales cycle responsibility, including lead generation, qualification, and overall pipeline management and development- successfully launched the first DOOH (Digital Out Of Home) offer in France in 2012 - introduced new products (large digital screens, wifi sponsorship, etc.) and planned numerous go-to-market strategies- forged strong sales experience and relationship working with complex customers across all levels of stakeholders (C-level)- developed excellent written and oral communication skills, including the ability to present confidently to senior decision makers• MANAGEMENT :- up to 3 account managers, one assistant, one trainee• PORTFOLIO: - major national and international accounts in the automotive, insurance, banking, consumer products, services, telecoms, high-tech sectors (Samsung, Axa, HSBC, BNPP, ICBC, Renault, Mercedes, Toyota, BMW, Microsoft, Fedex, Orange, etc.)- key direct clients (managing directors, marketing directors) and their agencies (business directors and poster specialists)• PERFORMANCES :- turnover >€20m, targets exceeded (double digit growth since 2012, turnover X 2 between 2013 and 2015)

• MISSIONS AND SKILLS :- sold and negotiated JCDecaux's street furniture advertising solutions (Out Of Home)- initiated innovations and commercial tools (new dedicated offers, presentations, workshops)- achieved a high level of relation ease with a wide range of internal and external stakeholders- developed an extremely rigorous commercial approach and a quality of service specific to the company's culture• PORTFOLIO : - over 70 key accounts and prospects from various sectors and the entire prescriber market (creative and media agencies)• PERFORMANCES : - generated €186m in revenues over 7 fiscal years, half of which came from new advertisers personally opened and maintened- consistently triggered revenue growth, generating 130% sales growth (€35m)

FRENCH NATIONAL TEAM - PARIS - NOSTALGIE, NRJ, CHÉRIE FM - developed a strong marketing expertise across multiple Food and Beverage markets/categories- elaborated and implemented the commercial policy, successfully integrated and launched Nostalgie radio in my portfolio- created special events and on-air games to exceed targets MULTI-LOCAL TEAM - PARIS - promoted to senior account manager responsible for the business development of the multi-local offer to national direct clients- produced and improved sales and marketing tools based on my extensive knowledge of local sales

REGIONAL TEAM - LILLE OFFICE - NRJ, CHÉRIE FM - quickly promoted to sales manager after being named one of the ten best performing salespeople in France- organized and managed a team of 5 account managers, awarded as the fifth best performing team- defined and implemented the NRJ and Chérie FM local commercial and pricing policy- authored regional sales pitches, produced media planning and sales support tools- canvassed and convinced local key accounts to do radio advertising at regional or national level