Découvrez notre podcast VCast ApplePodcast / Spotify / Deezer / Soundcloud

Better decisions, faster! for AIR FRANCE BACARDI MARTINI POKERSTARS

We deliver #profitable outcomes at #scale!

All Response Media is the leading customer acquisition media planning and buying agency. From #startups to multinationals, we build businesses! in San Diego - Los Angeles - Boston - New York - London - Leeds - Amsterdam - ParisClients:Linkedin – 1st social professionnal network in the worldLe Bon Coin: 1st marketplace in FranceHappn - dating appVestiaire Collective – second-hand fashion leader in the world, luxury brands and vintage clothesGreenweez – organic online shopCredit.fr – participatory financing platform for small and medium size companies loans Yoopies – babysitting platformSo Clean – the world’s first automated CPAP cleaner and sanitizerSignia Audition – hearing solutionsLaunched in March 2018, the ARM France intrapreneur adventure, with the opening of an office in Paris, putting our motivation and our entrepreneurial spirit to use everyday : - business development: prospection and requests for proposal - media expertise: strategy orchestration and customer management - positioning strategy on the French market All Response Media, is an international network which is part of the Edge Performance Network (Havas Group), accompanying pure players in their their growth, in France as well as in Europe and the US (offices in Paris, UK, NL ans US).Our mission: build brands & businesses through consumer acquisition!www.allresponsemedia.com

All Response Media France is now called Havas Edge!

Some figures : 5 NGO advised and helped in their processes and growth + than 12 000 € raised to finance social and solidarity initiatives+ than 3 300 followers (Facebook & Instagram)+ than 20 identified Changemakerswww.backpacksandbridges.comhttps://aroonii.com/A human adventure, with a purpose, positive and solidarity all around the world to: - develop our non-profit Aroonii, recognised as being in the general interest- launch and develop the « Cours avec Moi! » project, in favor of education and equal opportunities in Cambodia - raise public awareness about social and entrepreunarial engagement, notably meeting Changemakers-accomplish volunteer missions, to help non-profit to become more professionnal (India, Cambodia, Peru)And prove that everyone, at his own scale, can participate to make a better and more positive world! Blogging actions: project conception, communication, partnerships, articles writing (blogging), social and local initiatives identification, documentation, social networks (community management), video editing, affiliation, PR...

My Media: 1st ROIst and independant agency in the Fr market www.mymedia.fr• In charge of several clients: leading their media strategy, responsible for mediaplanning execution, responsible for business profitability, contracts and agency fees negotiation• In charge of the agency's biggest client: Système U (super and hypermarket chain) – annual media budget > 35 M€Effie Award 2013 GoldEffie Award 2015 Silver• Challenger clients: disruptive and emerging strategies- Système U: a Market Share increase from 9% to 12% thanks to an agressive SOV - Burger King: media launch in FranceGold Effie Award 2016 - Daddy Sucres: TV campaign + viral web campaign "Pink Daddy"- Le Lynx: Transition Lead – from 100% acquisition campaigns to brandformanceEffie Award Bronze 2016• Launching international pure players in France, Business Development, Data monitoring: acquisition strategies and ROI – real time mediaplanning optimization- Babbel: TV budget x100 in 3 years, 1,3M€ invested on TV in 2015, +1.9M new suscribers on the app - Just Fab: monthly budget +/- 150K€, always on air 12 months a year- Benchmark (based on ROI clients performance ): CPV 0,80€• Prospection: requests for proposal Won the Castorama RFP, 3rd biggest client of the agency at that time• Management: training of 2 Account ManagersReferences: Séverine Six, Head of Agencies & Business Partners Facebook France

• In charge of various clients : lead of their media strategy, responsible for the mediaplanning execution - Governement agencies and institutions: ADEME annual media budget of 15M€, INPES annual media budget of 40M€- Retailers: BUT- Food: Lesieur• Prospection: requests for proposal - Won D'aucy (food industry) and Prisma Press (media industry) RFPs• Surveys: competitive, target and market analysis

Advertising Agency, alternative marketing and special media, Barcelona• Advertising campaigns management Online & Street Marketing • Market Analysis• Prospection: Nintendo, Peugeot, Kellogg's, Wrigley's...

PR: press releases, press kits, press and corporate website managementShowroom logistic and inventories Event Marketing