I thrive in activities combining strategic thinking , concept , creativity , agility and operationnal implementation such as :- Create the ideal customer journey of stores taking into account the business challenges and the image of the brand - Clarify and Stage the offer in order to allow customers to find their way around easily.- Highlight the differentiating assets of a brand and develop its sales regardless of the size of the company and the sector of activity and this thanks to my listening , my pragmatism, my aesthetic eye , my expertise .you can contact me by my mail svachon@orange.fr , my phone +33 (0) 6 71 92 52 45

Managment : 22 people , projects mangers , furniture designers whose 12 countries merchandisng managersScope : Europe, Middle-East, Russia Mission :Build the brand’s merchandising priorities, Manage projects from creation to implementation, define the customer path and implement the new universes in each countryStrategy- Development of the global merchandising strategy => develop and drive innovative solutions, design new fixtures/ news universes, follow production, do guidelines for suppliers and countries, priories projects by year, drive budget and seasonal go to market approach- Strategy validation in Management Committee- Customer path driving  Drive around 10 meanly projects by year, on 24 countries following each culture and maturity of countries, in a short period of time. Build 3 ideal formats of store lay out by year Management of COVID crisis: development of displays for stores in short laps of timing Design - Management of designers and partner with external agencies New design of all furniture for a new concept  200 stores globally renovated in 5 years- Leading of the project of “redesign to cost “ Reduction of furniture costs by 20% without changing the design  12 POPAI - Awards of retail marketingVisual Merchandising- Seasonal go to market approach  New POS material inside store each month, more impactful for Christmas- Work closely with creative team, VM book - Adapt solutions to the specificities of the markets Cross functionnal projects- Leading of flagships opening and renovation: internally coordination, team leadership, merchandising innovation- Leading of project of « light renovations »: Reduction of costs renovation of 50%, reduction of renovation time from 5 to 1 week 100 stores renovated in 2 years- Leading of project of Russia «Sephorisation »: Coordination, adapting the Sephora concept to the Russian market, local team’s training and follow-up

Management : 5 project managersPerimeter : France, 200 stores Drive the merchandising strategy on french market in a context of strong development in short timing Customer Path- Driving of 40 openings et 80 renovations in 2 years, profitability of space, negotiation with brandsMerchandising by category- Piloting of Linear Performance and optimization of spaceVisual merchandising - Creation of Temporary pop-up stores for the iconic Champs-Elysées store

Define and validate the furniture guidelines for all make-up brands , Close support of exclusives brandsDrive the openings and renovations and training of retail team

Management: 15 beauty advisers and specialists In charge of operating accountTraining of team during the purchase of Marie-Jeanne Godard shops

Management: From 2 to 15 beauty advisers and specialists Management with big turnover of team and strong traffic (As the Eiffel tower)Collaboration with the founder of Sephora, Mr. MandonnaudParticipate of “the perfume night”, merchandising by needs instead of by brands, execution of the lips wall, merchandising by color approach in the DNA of Sephora..Participation in the inauguration of the store "la nuit du parfum"

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