•Achieved annual cost savings of £50,000-£100,000 by engineering data pipelines that detect flawed app versions through outlier analysis, enabling early identification and rectification.• Boosted revenue per UA Manager by 45% year-over-year by creating an information central for the Marketing Teams, designed 70+ Looker Dashboards for 4 teams (20-25 stakeholders), Coordinated requesting data from 6 diverse sources each with 10+ accounts, engineered custom reporting systems for each team.• Delivered yearly project list in 10 months by improving cross-departmental project throughput, effectively communicating technical concepts to non-technical stakeholders and translated marketing terminology to technical teams.• Developed a timeseries model with BigQueryML to forecast cashflow, reducing monthly prediction error by 30%.• Coded custom engines for long term cashflow forecasting based on user customizable scenarios, reduced executive report compilation time by 25%.• Pioneered data analysis pipeline for calculating optimum bid for CPE campaigns, increased ROI by 6%.

• Designed and launched cloud-based Python script which automated campaign and subpublisher optimization processes, reducing manual work by 90%.• Created a custom Python library for the Mintegral API, streamlining data retrieval and manipulation processes, which enabled programmatic campaign optimizations and reduced average cost per user acquisition by 15%.• Analysed data from Adjust API to make better LTV predictions by using the similarities between the users, making it possible to expand to more countries, increasing number of installs by 50% and revenue by 30%.• Introduced weekly reporting scripts that generate Excel outputs to integrate with existing systems, reducing report compilation time by 80% and eliminating human error.• Successfully managed campaigns both manually and through the automated system, leading over 6+ million installs over a period of 9 months, with continual growth.

• Acquired Lawyer Certification. Worked as a Trainee Lawyer in different law firms.• Gained experience by contributing to preparation and processing of wide variety of cases including Breach of Contract, Trademark Infringement, Criminal, European Court of Human Rights and Enforcement Cases.