- Co-ordinating, collaborating, and leading a team of Retention Specialists, designers, and copywriters to make sure everything falls in place timely and efficiently to help brands grow fast, digitally- Managing and hands-on training - Creating spreadsheets using Microsoft Excel/Google sheets for weekly and monthly reporting- Spearheading Email and WhatsApp Campaigns and actively participating in Strategy Discussions and overviewing their proper implementation- Audit and Strategy calls- Creating SOP for new Joinees

Working with a fast-paced performance marketing agency focusing on Email Marketing, WhatsApp Marketing- Handling multiple brands from various segments- from apparel to personal care, medical services to financial services, jewellery to accessories.- Collaborating with the team to create engaging and visually appealing email templates. This may involve using email marketing software, coding HTML templates, designing graphics, and optimizing email layouts for various devices- Conducting A/B tests to optimize email campaigns and improve key performance indicators (KPIs) such as open rates, click-through rates, and conversions

- Supervised/Qc’ed the work of Team Members - Doing final checks according to client guidelines to make the batches delivery ready