Subhashree Das

Subhashree Das Email and Phone Number

Head of Digital & Social at GMR | Growth-Oriented Digital Strategy Leader | Brand Engagement Specialist | Award-Winning Campaigns | Ex-Ogilvy, Dentsu Webchutney & HarperCollins @ GMR Group
Subhashree Das's Location
New Delhi, Delhi, India, India
Subhashree Das's Contact Details

Subhashree Das work email

Subhashree Das personal email

About Subhashree Das

Seasoned Digital Marketing Leader with over 15 years in driving brand growth through innovative digital and social strategies for leading brands. With the drive to exceed in a competitive landscape, my focus remains on building a cohesive brand narrative that translates into increased discoverability and brand love.My core competencies include social media marketing, content strategy, audience engagement, email marketing, digital analytics, and brand building via digital channels. I have also successfully managed and executed award-winning campaigns and projects for various sectors and platforms, while working with renowned agencies and publishers such as Ogilvy, Dentsu Webchutney, and HarperCollins.I am open to strategic digital roles where I can lead transformative campaigns for impactful brands.

Subhashree Das's Current Company Details
GMR Group

Gmr Group

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Head of Digital & Social at GMR | Growth-Oriented Digital Strategy Leader | Brand Engagement Specialist | Award-Winning Campaigns | Ex-Ogilvy, Dentsu Webchutney & HarperCollins
Subhashree Das Work Experience Details
  • Gmr Group
    Head - Digital & Social
    Gmr Group Jun 2023 - Present
    New Delhi, Delhi, In
    At the helm of GMR Group's digital landscape, I steer our brand towards a robust online presence and reputation. My strategic leadership fosters integration across business units, ensuring that our digital initiatives are perfectly aligned with the organization's goals. Central to my role is the creation of engaging consumer experiences that not only resonate with our audience but also amplify our brand's voice in the digital realm.
  • Harpercollins Publishers India
    Deputy General Manager - Digital Marketing
    Harpercollins Publishers India Jul 2020 - May 2023
    Gurgaon , Haryana , In
    Leading the charge on digital marketing for the local and international front and backlist, translating to 500+ books a year, across genres, subjects and categories. The focus of our digital strategy is on brand building, increased discoverability, memorable consumer experiences, driving purchase intention and promotion of stakeholders (readers, brand, author, book, booksellers).This, in the day-to-day, translates to managing brand social media channels, website, email marketing, performance marketing, analytics, award-winning content community, HarperBroadcast, influencer outreach and digital partnerships.
  • Harpercollins Publishers India
    Senior Manager - Digital Marketing
    Harpercollins Publishers India Jul 2018 - Jun 2020
    Gurgaon , Haryana , In
  • Harpercollins Publishers India
    Digital Marketing Manager
    Harpercollins Publishers India Oct 2016 - Jun 2018
    Gurgaon , Haryana , In
  • Ogilvyone Worldwide
    Account Director
    Ogilvyone Worldwide Sep 2015 - Sep 2016
    New York, Ny, Us
    Business lead on Dabur. Spearheading digital for 15 brands and 2 portals across 4 categories (haircare, skincare, homecare & dental care).Conceptualization, creation & implementation of digital strategies & initiatives to create unique brand experiences and facilitate a strong consumer connect.
  • Dentsu Webchutney
    Associate Account Director
    Dentsu Webchutney Apr 2015 - Sep 2015
    Bengaluru, Karnataka, In
    Working with leading companies to develop user-friendly, award-winning and memorable experiences for brands to connect, engage and build sustained relationships with their consumers online.Key Clients: Bacardi (Bacardi, Breezer, Dewar's, Grey Goose), Viacom 18 (Comedy Central, VH1), Economic Times, Micromax, Skype, Toshiba, Greenlam (Mikasa), Airtel Talk, Videocon, AAAI, KitchenAid, GAP, LT Foods Americas, Den Networks, Orient, Mavshack, Toshiba, Save The Children, Den Networks, Tupperware.
  • Dentsu Webchutney
    Account Supervisor
    Dentsu Webchutney Jan 2014 - Mar 2015
    Bengaluru, Karnataka, In
  • Dentsu Webchutney
    Account Manager
    Dentsu Webchutney Mar 2013 - Dec 2013
    Bengaluru, Karnataka, In
  • Ogilvy
    Account Supervisor
    Ogilvy Jul 2012 - Mar 2013
    New York, Ny, Us
    At OgilvyAction (now a part of Geometry Global, the world’s largest activation network) we combined data, insights and pitch perfect creativity to find and own precisely the right combination of spaces, moments and voices along the Purchase Decision Journey. This unique approach resulted in more people, buying more of our clients' brands, more often. Key Clients: DuPont (13 verticals including game-changing brands like Teflon, Kevlar, Corian, Tyvek and more), Dabur, GSK, Clinton Health Access Initiative, Sahaj.
  • Geometry Global
    Senior Account Executive
    Geometry Global Jun 2011 - Jun 2012
    New York, Ny, Us
  • Geometry Global
    Account Executive
    Geometry Global Mar 2010 - May 2011
    New York, Ny, Us
  • Ogilvy & Mather
    Intern
    Ogilvy & Mather Oct 2009 - Feb 2010
    New York, Ny, Us
  • Invision Communications, Inc
    Research Intern
    Invision Communications, Inc Aug 2006 - Sep 2006
    Bradenton, Fl, Us
    Assisted World Bank for an evaluation study on training/workshops conducted by IRG on Energy Efficiency and Capacity building

Subhashree Das Skills

Digital Marketing Advertising Online Advertising Social Media Marketing Marketing Communications Marketing Brand Management Crm Creative Strategy Marketing Strategy Integrated Marketing Digital Media Digital Strategy Social Media New Media Team Management Account Management Brand Development Online Marketing Client Services Product Marketing Client Interfacing Rural Marketing Brand Activation Shopper Marketing E Commerce Interactive Marketing Project Management Web Analytics Campaign Management

Subhashree Das Education Details

  • Jamia Millia Islamia
    Jamia Millia Islamia
    English Language & Linguistics
  • Ymca
    Ymca
    Advertising * Marketing
  • Lady Shri Ram College For Women
    Lady Shri Ram College For Women
    English
  • The Assam Valley School
    The Assam Valley School
    Humanities

Frequently Asked Questions about Subhashree Das

What company does Subhashree Das work for?

Subhashree Das works for Gmr Group

What is Subhashree Das's role at the current company?

Subhashree Das's current role is Head of Digital & Social at GMR | Growth-Oriented Digital Strategy Leader | Brand Engagement Specialist | Award-Winning Campaigns | Ex-Ogilvy, Dentsu Webchutney & HarperCollins.

What is Subhashree Das's email address?

Subhashree Das's email address is su****@****ail.com

What schools did Subhashree Das attend?

Subhashree Das attended Jamia Millia Islamia, Ymca, Lady Shri Ram College For Women, The Assam Valley School.

What are some of Subhashree Das's interests?

Subhashree Das has interest in Social Services, Children, Economic Empowerment, Civil Rights And Social Action, Education, Disaster And Humanitarian Relief, Animal Welfare, Health.

What skills is Subhashree Das known for?

Subhashree Das has skills like Digital Marketing, Advertising, Online Advertising, Social Media Marketing, Marketing Communications, Marketing, Brand Management, Crm, Creative Strategy, Marketing Strategy, Integrated Marketing, Digital Media.

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