• Efficiently coordinated and supervised the process of client communication, requirement elicitation, request for proposal acceptance, planning and delivery for key sectors and industries like Retail, Utility, Automotive, Logistics and Life Sciences.• Expertise in quickly understanding the business issues, requirements and data challenges of client's organisation and industry. • Delivering cost effective solution to client based on the SWOT analysis, master data requirement analysis… Show more • Efficiently coordinated and supervised the process of client communication, requirement elicitation, request for proposal acceptance, planning and delivery for key sectors and industries like Retail, Utility, Automotive, Logistics and Life Sciences.• Expertise in quickly understanding the business issues, requirements and data challenges of client's organisation and industry. • Delivering cost effective solution to client based on the SWOT analysis, master data requirement analysis and leveraging existing domain knowledge to the client’s benefits.• Worked on extensively and provided solutions to clients based on various concepts like Product Information management, Master Data Management, Big Data, Digital E-commerce Solutions, Cloud Computing Solutions, Digital Strategising, Omni-channel retail strategy and digital analytics.• Extensive experience in organising and coordinating resources, requirements and domain expertise on various sectors in formulating a cost effective solution for the client.• Expertise in requirement analysis, project planning, management and coordination of client communication and client expectations handling.• Successfully delivered many strategic winning proposals in key sectors like Retail, digital E-commerce, Logistics and life sciences for various fortune 500 clients.• Involved in Cost Benefit Analysis, Financial Analysis, Gap Analysis (as-is vs. to-be), Resource Planning and Strategic Planning in providing effective solution to the client.• Worked extensively with the Directors, Client Partners and business development team in developing Response for Proposal (RFP), marketing collaterals, brochures, presentations and sales flyers for various international clients.• Involvement with the digital team in researching and providing key solutions to clients on social media strategy, digital strategy and cloud solutions combined with master data management solutions. Show less

• Extensive liaison with the markets (Land Rover markets based in 24 countries) on a day-to-day basis as required in implementing the delivery of marketing communications and act as the first point of reference for all contacts with the markets.• Implementation of SEO requirements by markets such as meta data,meta tags meta title in order to improve the search engine presence and brand visbility.• Ensuring primary and secondary keywords visbility in the content… Show more • Extensive liaison with the markets (Land Rover markets based in 24 countries) on a day-to-day basis as required in implementing the delivery of marketing communications and act as the first point of reference for all contacts with the markets.• Implementation of SEO requirements by markets such as meta data,meta tags meta title in order to improve the search engine presence and brand visbility.• Ensuring primary and secondary keywords visbility in the content as well as so as to improve the searchability of the content.• Communicating and coordinating with a number of different partner agencies to upload and maintain content , digital copy and digital imagery that is live on the Land Rover website through the multi-lingual content management system.• Analysis and extraction of information about the brand (Land Rover) and its consumer for the rest of the agency team.• Understanding the client requirements and supplying the assets and online content to be uploaded in the Land Rover website accordingly. • Understanding the online Advertising Code of Practice and work with the markets to understand any local Codes of Practice.• Anticipating and supporting the activities of the wider team in servicing the client, developing creative work and implementing its production. Show less

• Extensive market research and preparation of online marketing strategy documents to target and position brand Veritas online as well as offline.• Analysis and study of competitors' online marketing tactics and brand promotion strategies.• Involved in search engine optimisation, social media optimisation, keyword research, back link building, web analytics, Google Ad words, reciprocal linking and submission to various internet directories and meta search engines• Involved in press… Show more • Extensive market research and preparation of online marketing strategy documents to target and position brand Veritas online as well as offline.• Analysis and study of competitors' online marketing tactics and brand promotion strategies.• Involved in search engine optimisation, social media optimisation, keyword research, back link building, web analytics, Google Ad words, reciprocal linking and submission to various internet directories and meta search engines• Involved in press releases for the company and distributing PR and articles online through various Search engine optimised PR sites and e-magazines.• Understanding customer demographics and implementing various target marketing strategies in social media sector by creating various Ad campaigns in Facebook and LinkedIn and regularly updating status and submitting press release links in various social bookmarking sites.• Involved in content strategy and updating the blogs and articles on the website based on proper keyword research. Show less

Master of Business Administration (MBA) in marketing with Merit, University of Leicester School of Management, University of Leicester, UK.Subjects: • Marketing, Design and Operations • B2B marketing and Supply Chain Management• Quantitative Market Intelligence (SPSS)• Organizational Behaviour • Strategy, Business Information and Analysis • Accounting for Managers• Corporate Finance• Business Ethics Dissertation:My dissertation was an… Show more Master of Business Administration (MBA) in marketing with Merit, University of Leicester School of Management, University of Leicester, UK.Subjects: • Marketing, Design and Operations • B2B marketing and Supply Chain Management• Quantitative Market Intelligence (SPSS)• Organizational Behaviour • Strategy, Business Information and Analysis • Accounting for Managers• Corporate Finance• Business Ethics Dissertation:My dissertation was an independent research titled “Investigating the Effects of Brand Experience on the Brand Switching Behaviour of consumers in FMCG retail sector- A Study of Frequent Middle Aged buyers of FMCG products”. This research aims at analyzing the “experiential” aspect of branding and marketing and how it affects the loyalty of customers so as to enable companies to utilize brand experience as an effective customer retention tool in the FMCG sector. It helped me in understanding, analyzing and interpreting the consumer market, demand for certain goods and consumer thinking process.Papers Presented:• A Study on the effect of advertisement on the Brand Personality of Honda- Market Research Report.• The Strategic Analysis of Low cost Airlines in Malaysia- A Business scenario Audit.• A Critical Analysis of the Specialty Chemical sector – A B2B marketing perspective.• Analysis of Leadership and Motivational issues in a Small Start-up Company- Case Study Analysis. Show less

• As the Project Manager, I was involved in overall operations management, marketing, project management and client communications.• I have interacted extensively with marketing and sales department in understanding market scenario and developing new software solutions incorporating the SEO requirements as per the market research and client demands.• Dealt extensively with clients and negotiated with them for project acceptance and delivery.• Managed cohesive work and team… Show more • As the Project Manager, I was involved in overall operations management, marketing, project management and client communications.• I have interacted extensively with marketing and sales department in understanding market scenario and developing new software solutions incorporating the SEO requirements as per the market research and client demands.• Dealt extensively with clients and negotiated with them for project acceptance and delivery.• Managed cohesive work and team environments and was actively involved in marketing software solutions and products to the clients.• Was actively involved in naming the products, preparing online and offline marketing strategy documents, providing tag lines and brand management of the company.• As a Project manager for Malaysian, Chinese and Australian clients, I was involved in understanding the basic requirements of the clients and assigning the work to the team according to the skill sets. Show less

Worked In Finacle, the Banking Domain of Infosys.Worked for clients like SBI, ICICI and ANZ (Australia New-Zealand national Bank).Worked as a module leader for development project on Mobile banking and Release-3 for the bank.Dealt extensively with clients and was selected to work with Infosys R&D lab Setlabs on a mobile banking POC and development and interfacing of a middleware with ANZ e-Server called Mconnect.