Sudarshan . Email and Phone Number

Led the launch of company's inaugural B2C product. Managed the entire project lifecycle, from inception to execution, by collaborating with over 6 global teams to ensure seamless integration and implementation. Managed one of the key strategic account in household care industry for India region, spearheading business development efforts for enzymes in the Sri Lankan region, Elevated the use of WhatsApp as a new channel for marketing and communication to unlock new SQLs by running targeted campaigns Executed digital campaigns in Nigeria and Ghana to increase market penetration of enzymesCreate new GTM strategies for innovative solutionsDevelop value propositions, innovative claims, and prototypes to showcase new solutions and technologies in innovation days to customer Conduct competitor analysis and claim studies to provide valuable insights to customers, helping them make informed decisions Create tools for business retention and internal process improvementDeveloped a threat analysis tool recognized globally by leadership, aiding in account strategy formulation and saving business churn.Created a highly objective customer segmentation tool to define the service levels for different customers to improve efficiency of account management.

Organised College Sports tournament for various sports in North regionAs a cricket POC ensuring proper conductance of cricket match Increase participation in cricket by introducing gully cricket during college fest

Analyzed user behavior during men's grooming purchase through primary research Conducted usability test to identify the key pain points of consumers in their online journey of Nykaa man's application Benchmarked features of Nykaa man app with other competing online platform to provide suggestion on possible improvements

Mentored students Preparing for UG and PG programme ,Guided them in creating strategy for preparation,Managed class coordination at centre and helped new entries in taking informed decision by guiding them

Planned and executed Market research projects, and shared fieldwork status about the progress and changes in the project with relevant stakeholders, Ensured timely completion of the project with high quality data/information collection by the surveyorsTrained the field workers and surveyors in understanding and filling the questionnaire and survey, Verified the collected data on call by matching the details in the questionnaire to ensure authenticity of data collected