We work on all of the main marketing metrics including Cost Per Lead (CPL), Cost Per Install (CPI), Cost Per Sale (CPS), Cost Per Click (CPC), and Cost Per Thousand Impressions (CPM).

We work on all of the main marketing metrics including Cost Per Lead (CPL), Cost Per Install (CPI), Cost Per Sale (CPS), Cost Per Click (CPC), and Cost Per Thousand Impressions (CPM).Key Responsible Areas:• Working on CPI, CPL, CPR, CPC, CPM, CPS campaigns.• Finding Potential Advertisers and bringing them on board and get started.• Analyzed daily tasks including but not limited to maintaining and optimizing client’s requirements such as daily installs, KPIs, revenue growth.• Liaising with publisher team and meeting their requirements like new creative etc.• Follow up on payments for the campaigns delivered and getting upsell as well.• Understanding industry trends and updating myself on latest topics, campaigns etc.• Competitor analysis using various tools.• Report generate client wise.

Product & Service Management•Looking VAS service for Aircel Operator. Responsible for Circle Performance Revenue wise - PAN India•Handling the multiple vendors for servicing purpose like - Onmobile - Spice - One97 - IMI Mobile•Managing entire Product Life Cycle from strategic planning to tactical activities through different interfaces like SMS, USSD, IVR, OBD.• Product Conceptualization, management & spearheading service launches with comprehensive UATs.•Coordination & building strong working relations with various internal teams including Development, Sales, Marketing & Operations.•Evaluating day-to-day performance through KPI Dashboard, Revenue & Customer Activity Tracker; and Product & Content Performance report on daily & weekly basis & Monthly •Data Mining, extraction, formulation & processing the same in the proper format for facilitating any data related requirement from a client or Senior Management.•In depth analysis of customer life cycle, behavior & purchase pattern.•Handling the vendor revenue calculation P&L.•Analysis of Revenue PAN India.•Monitoring promotion schedule & operations.

Explain billing invoices and accounting policies to staff, vendors and clients.Recommend, develop and maintain financial data bases, computer software systems and manual filing systems.Maintaining Monthly Record every DistributorBilling & Invoice maintaining Month wise.Handling employee status and work permit status.Managing meeting points & arrangements. Preparation of Daily Product Revenue MIS (Management Information System)Other duties as assigned.

Responsible for Retention and analyses the performance circle wise.Analyes the Revenue of retention.