Sudeep Sirur Email & Phone Number

Mumbai, Maharashtra, India

- Taking Ownership of Paid Social at Leaf Grow.- Empowering our Paid Social team to scale B2C E-com businesses using a Data-driven Strategy across Paid Social.- Managing Training and Growth of our Marketing Team Members.- I have a data-driven approach with a love for human psychology and pattern recognition.- I have been lucky to work with an amazing, passionate, and dedicated team of Performance Marketing Strategists.- Together, we have achieved:-> Improved blended… Show more - Taking Ownership of Paid Social at Leaf Grow.- Empowering our Paid Social team to scale B2C E-com businesses using a Data-driven Strategy across Paid Social.- Managing Training and Growth of our Marketing Team Members.- I have a data-driven approach with a love for human psychology and pattern recognition.- I have been lucky to work with an amazing, passionate, and dedicated team of Performance Marketing Strategists.- Together, we have achieved:-> Improved blended Net ROAS for SNUG by 23% and reduced the CAC by 20% by improving cost-efficiencies and following a data driven full funnel structure across Paid Social.-> Reduced the CAC for GoCompare by 20%.-> Improved Net ROAS for Bibado to 3x to go over and above the break-even mark.-> Happy to discuss case studies, media plans, analytics data and more for brands I have been lucky to work with which include SNUG, Bibado, Generation Home, Built For Athletes, British CornerShop, Whereby, carwow, Saurus, Endource, Sionyx, Adventure Spec, and Vinokilo Events.- Media Planning & Buying across Facebook, Pinterest, Google, and Amazon.- Campaign Management and Optimization across Facebook & Google Paid Channels.- Effectively managing multiple clients by setting up systems to ensure the right actions are followed by the right team members. Show less

Mumbai, Maharashtra, India

- Media Planning & Buying across Facebook, Google, Amazon.- Campaign Management and Optimization across Facebook & Google Paid Channels.- A Complete Digital Strategy for E-commerce brands.- Consistently hitting an ROAS of 3x and ROI above 200% for clients in the e-com space across F&B, Fitness, Fashion, Edutech, Healthtech, Entertainment and Decor- Effectively managing multiple clients by setting up systems to ensure the right actions are followed by the right team members.-… Show more - Media Planning & Buying across Facebook, Google, Amazon.- Campaign Management and Optimization across Facebook & Google Paid Channels.- A Complete Digital Strategy for E-commerce brands.- Consistently hitting an ROAS of 3x and ROI above 200% for clients in the e-com space across F&B, Fitness, Fashion, Edutech, Healthtech, Entertainment and Decor- Effectively managing multiple clients by setting up systems to ensure the right actions are followed by the right team members.- ROI and Quant-based Performance marketing strategy- Experience in managing monthly budgets of over £100,000 with a focus driven on ROAS of above 3x and an ACos below 20%.- I have a data-driven approach with a love for human psychology.- A Full funnel marketing approach with TOF, MOF, and BOF targeting strategies across Contextual, Conquest-based, Lookalikes, Catalog DPAs, Retargeting.- Happy to give references of managers and clients to show a track-record. Show less

Mumbai Area, India

Media Planning & Buying across Facebook, Google, Amazon and FlipkartComplete Digital Strategy for E-commerce brands.ROI and Quant-based Performance marketing strategy- Experience in managing monthly budgets of around $60000 with a focus driven on ROAS of above 3x and an ACos below 20%.- I have a data-driven approach with a love for human psychology.- A Full funnel marketing approach with TOFU, MOFU, and BOFU targeting strategies across Contextual, Conquest-based, Lookalikes,… Show more Media Planning & Buying across Facebook, Google, Amazon and FlipkartComplete Digital Strategy for E-commerce brands.ROI and Quant-based Performance marketing strategy- Experience in managing monthly budgets of around $60000 with a focus driven on ROAS of above 3x and an ACos below 20%.- I have a data-driven approach with a love for human psychology.- A Full funnel marketing approach with TOFU, MOFU, and BOFU targeting strategies across Contextual, Conquest-based, Lookalikes, DPAs, Retargeting and more.- AB Testing on an Ad - level - Copy, Creative, Landing Page Optimization- AB testing on an Ad set Level - Interest-based, behaviour-based, Lookalikes, Custom Audiences (for Retargeting) - 75%VV, 95%VV, VC, ATC, IC, PUR events, Pixel-based Lookalikes, Catalogue/Product Feeds Retargeting- AB testing on a Campaign level - using CBO, multiple objectives, changing attribution windows etc.Conversion Rate Optimization - Working with the Dev team to streamline the product/landing pages to improve conversions.Working with Dev teams to perform Pixel integration, Abd Cart tracking etc over Woo Commerce and Shopify platforms.- Consistently hitting an ROAS of 3x and ROI above 200% for clients in the e-com space across Fashion, Edutech, Healthtech, Entertainment and Decor- Effectively managing multiple clients by setting up systems to ensure the right actions are followed by the right team members.- Can give references of clients to show a track-record Show less

SEO, Social Media Marketing, building websites, Content Marketing, Email Marketing and Web AnalyticsMonitoring Tools : Hewlett-Packard OVO Monitoring , Opmanager 6 , Opmanager MSP Edition, NetFlow Analytics Tools : WebTrends5.5 and Webtrends7.5B , Omniture, Google Analytics, DeepMetrix IpMonitor , Backup Exec11d/12.5,Marketing Tools : Infusionsoft , Hubspot and Bufferapp Analyzer and StreakEntrepreneur – Internet MarketingLatest Client : VenturePact.com… Show more SEO, Social Media Marketing, building websites, Content Marketing, Email Marketing and Web AnalyticsMonitoring Tools : Hewlett-Packard OVO Monitoring , Opmanager 6 , Opmanager MSP Edition, NetFlow Analytics Tools : WebTrends5.5 and Webtrends7.5B , Omniture, Google Analytics, DeepMetrix IpMonitor , Backup Exec11d/12.5,Marketing Tools : Infusionsoft , Hubspot and Bufferapp Analyzer and StreakEntrepreneur – Internet MarketingLatest Client : VenturePact.com (Feb 2015 to Jan 2016 ) : Cellbreaker.com (4th May 2015 to July 2015 )RESPONSIBILITIES: • Building Websites for clients• Managing Websites for clients , domain hosting and domain registration• Marketing websites and doing SEO for clients to gain more online presence in the business world• Meeting local businesses and helping them achieve online presence• Working on web analytics platforms for websites of our clients• Managing Web Analytics of our clients and generating weekly reports and presenting to them a direction where they can improve to take their business forward.• Social media marketing and Email marketing for clients using Infusionsoft and Hubspot Inbound Marketing• Managing Campaigns, social media marketing and email marketing by working on Hubspot* Building Content and Blog Marketing Strategy* Creating full Digital Marketing Strategy* Taking Initiative and creating and implementing innovative and novel marketing strategies Show less

Mumbai Area, India

Audience Targetting -- Using Audience Insights- Interests and Behaviours- demographics - based on above specific interests and behaviours- spliting based on Age, GenderBidding Strategy -- Managing Monthly budgets of around $50,000 to $150,000- Create Lookalike Audiences (0-1%, 1-2% .... 9-10%) for top first world countries - US, AU, NZ, UK, SA, CA, MX- Create WW adsets ( same as above 0-1% , .... 9-10%)- Create 2 variations of all of the above audiences (1… Show more Audience Targetting -- Using Audience Insights- Interests and Behaviours- demographics - based on above specific interests and behaviours- spliting based on Age, GenderBidding Strategy -- Managing Monthly budgets of around $50,000 to $150,000- Create Lookalike Audiences (0-1%, 1-2% .... 9-10%) for top first world countries - US, AU, NZ, UK, SA, CA, MX- Create WW adsets ( same as above 0-1% , .... 9-10%)- Create 2 variations of all of the above audiences (1 variation will be with interests, 1 variation is without interests)- Monitor for 2-4 days, then create Retargetting adsets for VC, ATC, IC, 75%VV, 95%VV- create scaling adsets for ATC, IC, PUR - lookalike adsets for WW and separate top countries (0-1%, 1-2% .... 9-10%)- create automatic bidding and manual adsets- manual adsets of only the top performing adsets from the above adsets- increase budgets by 2x of the top performing adsets and monitor and adjust the budgets accordingly on an hourly basisSuccess Tracking of the campaign -- track Cost Per Purchase CPP - CPP should always be less than cost of the product- track - unique link clicks, ROAS, CPP and CPRA/B testing on the campaign -- create AB tests for Ad copy - headlines, Videos, description texts (test all elements individually)- create AB tests for Adset Audiences - Lookalike Audiences, Saved Audiences based on interests, age, country, gender Show less

Mumbai Area, India

- Social media marketing – building, creating strategy and implementing social media campaigns acrossFacebook, Twitter, Instagram and LinkedIn- Email Marketing – creating and implementing email campaigns, AB testing, targeting segmented audience for email campaigns, strategy creation- Content marketing strategies - guestposting, Interview blogposts, backlinking, podcasts and more growthhacking strategies.- Lead Generation - CRM setup management, integration and… Show more - Social media marketing – building, creating strategy and implementing social media campaigns acrossFacebook, Twitter, Instagram and LinkedIn- Email Marketing – creating and implementing email campaigns, AB testing, targeting segmented audience for email campaigns, strategy creation- Content marketing strategies - guestposting, Interview blogposts, backlinking, podcasts and more growthhacking strategies.- Lead Generation - CRM setup management, integration and customization- Content Management - Writing Blog posts geared towards our target audiences.- PR - Outreach to Magazines, tech news, publications and Influencers- Web Analytics - via Google Analytics- Data Driven Performance based Marketing- Managing Creative and Digital team to execute weekly social media/email creatives- Working synergistically with the Digital team to execute Offline BTL Activities- Working on the Product launch strategy for our Smart Switch in the IoT space. Show less

Mumbai Area, India

Experfy a Harvard-incubated big data consulting & training marketplace. TechCrunch calls Experfy a “McKinsey in the cloud for big data consulting” and Datanami calls it the “Uber of big-data projects.” With over 30,000 data experts, Experfy is now the world’s largest Big Data and IoT consulting marketplace.Experfy has recently launched a training platform in collaboration with industry thought leaders from Harvard, Amazon, Apple and other top companies. We have over 100+ courses and… Show more Experfy a Harvard-incubated big data consulting & training marketplace. TechCrunch calls Experfy a “McKinsey in the cloud for big data consulting” and Datanami calls it the “Uber of big-data projects.” With over 30,000 data experts, Experfy is now the world’s largest Big Data and IoT consulting marketplace.Experfy has recently launched a training platform in collaboration with industry thought leaders from Harvard, Amazon, Apple and other top companies. We have over 100+ courses and have another 200 in the pipeline that we will be adding in the next few months. Roles and Activities -- Responsible for SEO and backlinking (On-Page & Off-Page optimization) - Generation of inbound traffic through targeted ad campaigns Facebook and Google adwords - Manage all brand awareness and online reputation. - Work on growing all our assets rapidly, in terms of followers & engagement. - Measurement & analysis of ROI - Enhancing reporting on Google Analytics - Running Email Campaigns for new courses launched - Content marketing strategy for all social media channels, including images of products, videos etc. - Develop and manage relationships with social media influencers. ​- Identify and connect with influencers ​- Content creation (i.e. blogs, podcasts, vlogs) for various social channels- PR and Outreach to Influencers, Tech Magazines, Tech News Publications- Data-driven Approach to driving traffic and growing the brand awareness, SEO and lead generation strategy Show less

Mumbai Area, India

Content Writer and Researcher for Coinlive.io - A Cryptocurrency News Magazine- Content writing- Covering real-time cryptocurrency and blockchain news- Researching latest crypto and blockchain trends- Reporting the latest Blockchain and Crypto Interviews

India

VenturePact is an invite only marketplace that connects companies with trusted software development firms. Finding a vetted development company that matches your requirements and preferences is challenging as there are many software service providers around the world with varying levels of quality and specialty. This makes it hard for experienced development shops to stand out especially given that clients are usually located in different countries. Our marketplace addresses these… Show more VenturePact is an invite only marketplace that connects companies with trusted software development firms. Finding a vetted development company that matches your requirements and preferences is challenging as there are many software service providers around the world with varying levels of quality and specialty. This makes it hard for experienced development shops to stand out especially given that clients are usually located in different countries. Our marketplace addresses these issues by connecting companies with the best software service providers that fit their needs. Our service providers are skilled in open source, mobile and web technologies including iphone (iOS), Android, Windows, Python, Ruby, Node.js, Php, .NET, scala, Java, javascript, CSS, HTML, sharepoint, wordpress, drupal, joomla, MYSQL, mongoDB, cyber security, salesforce integration, user interface and user experience (UI/UX) or web design and many more. With the new era of companies focusing on doing a few things well, instead of trying to build everything in house, we want to streamline the entire process of finding, screening, onboarding, negotiating and paying service providers around the world. Show less

Mumbai Area, India

*Working on web analytics platforms for websites of our clients - using Segment.io, Mixpanel, CrazyEgg and Hubspot* Part of the CellBreaker Branding Team - working on the design aspect of the CellBreaker Logo based on our company values and way of lifestyle• Managing Web Analytics of our clients and generating weekly reports and presenting to them a direction where they can improve to take their business forward.• Social media marketing and Email marketing using Hubspot Inbound… Show more *Working on web analytics platforms for websites of our clients - using Segment.io, Mixpanel, CrazyEgg and Hubspot* Part of the CellBreaker Branding Team - working on the design aspect of the CellBreaker Logo based on our company values and way of lifestyle• Managing Web Analytics of our clients and generating weekly reports and presenting to them a direction where they can improve to take their business forward.• Social media marketing and Email marketing using Hubspot Inbound Marketing• Managing Campaigns, social media marketing and email marketing by working on Hubspot, Mixpanel and CrazyEgg* Building Content and Blog Marketing Strategy* Creating Digital Marketing Strategy* Taking Initiative and creating and implementing innovative and novel marketing strategies Show less

Bengaluru Area, India

* Working with various teams (Platform, Database, Network, Storage and Clients) in understanding their OVO business requirements• Coordinating with the Production Engineering team for developing new OVO Monitoring Templates• Managing DB Monitoring solutions for the Database team.• Managing NNM (Network Node Monitor).• Managing NNM for the network devices to benefit the Network team with Uptime/Downtime and SNMP traps of the network devices.• Providing presentations weekly to… Show more * Working with various teams (Platform, Database, Network, Storage and Clients) in understanding their OVO business requirements• Coordinating with the Production Engineering team for developing new OVO Monitoring Templates• Managing DB Monitoring solutions for the Database team.• Managing NNM (Network Node Monitor).• Managing NNM for the network devices to benefit the Network team with Uptime/Downtime and SNMP traps of the network devices.• Providing presentations weekly to the monitoring team , to better understand the OVO monitoring solution in depth and to provide improved OVO support.• Managing OVO Monitoring Tool administration and support for clients• Troubleshooting OVO Monitoring issues • Managing CAB/TAB meeting Show less

Mumbai, India

* Managed web analytics tool configuration and administration for Clients• Creating Custom reports, Funnel reports, Customized Dashboard, KPI’s Dashboard• Generating Daily/ Weekly/ Monthly dashboards• Integrating various other source of data for deep analysis• Identifying real time usability issue on the application/websites • Providing Consulting Service in Web Analytics and Search Engine Marketing• Proven track record and experience in Implementation and Administration… Show more * Managed web analytics tool configuration and administration for Clients• Creating Custom reports, Funnel reports, Customized Dashboard, KPI’s Dashboard• Generating Daily/ Weekly/ Monthly dashboards• Integrating various other source of data for deep analysis• Identifying real time usability issue on the application/websites • Providing Consulting Service in Web Analytics and Search Engine Marketing• Proven track record and experience in Implementation and Administration of web analytics tools• Creating and Developing MIS Reports and Call Report Sheets for clients on Website and Server Uptime.• Provide support to customers by resolving their queries via Helpdesk-Ticketing system.• Creating and building content for clients for marketing goal• Performing Onsite SEO and following SEO practices for clients• Building marketing campaigns using Infusionsoft• Working on Email Marketing campaigns using Infusionsoft• Working on Social Media Marketing using Infusionsoft and Bufferapp• Working on Web trends which is a Web Analytics software to develop monthly reports on website performance for clients• Working with clients to develop marketing strategy based on the Web Analytics Show less