Sudesh Prasad Email & Phone Number

Bengaluru, Ka, In

Pune, Maharashtra, In

Mumbai, Maharashtra, In

I headed Madison PR's South India operations. I was also responsible for establishing the agency's Technology Practice. Some of the portfolios managed out of Bengaluru include ITC Foods, Cafe Coffee Day, Synopsys, IMTMA, Bosch, Trivitron Healthcare, Apollo Health and Lifestyles, Rainbow Hospitals, and others. Madison PR is the specialist image management agency of Madison World, a 27 - year - old diversified communication group, with twenty-six units across 11 specialized functions of Public Relations, Advertising, Media, Business Analytics, Outdoor, Activation, Events, Retail, Entertainment, Mobile and Sports: employing over 1,000 communication professionals across cities in India, Sri Lanka, and Thailand. The gross billing of Madison World is around Rs. 3000 crores. Sam Balsara heads Madison World, the Economic Times Brand Equity Ad Agency Reckoner ranks Sam as “India’s Most Influential Media Person” for the last ten consecutive years.

Mumbai, Maharashtra, In

I joined Mutual Public Relations as a Partner in 2010. As the head of the technology arm of Mutual, my mandate was to grow the company's business and provide differentiated services to our clients with high-impact media visibility. It involved proactive opportunity creation based on the client's business focus.I was also involved in providing strategic PR consultancy to some leading clients like Yahoo! India, STMicro, Synopsys, ViewSonic, Borg Energy, VASCO, RS Component, Manufacturer's Association for Information Technology (MAIT), Ncomputing, Telit, NxtGen, and many more.I also drove Mutual's social media strategy and helped our existing clients leverage the new media, which has thrown some exciting challenges to all types of tech companies.I left Dataquest (South Asia's largest specialty publication) magazine in February 2010. My technology journalism career spans 14 years. I have interacted with and interviewed over 500 CEOs, CIOs, CMOs, and Senior management of global and Indian companies across a broad spectrum of several telecom, IT. BPO companies and CIOs, and IT heads from various IT and non-IT companies. I also drove DQ's CIO Event Series and managed and moderated several events.

Gurgaon, Haryana, In

As a veteran journalist covering the Indian IT industry, I have had the privilege of interacting with top global executives, including CEOs, CIOs, CTOs, and heads of Indian operations across a broad range of telecom, IT, and BPO companies. My in-depth coverage of the Indian IT sector has earned me recognition and recommendations. As the content strategy lead for Dataquest, I successfully transformed the website (www.dqindia.com) into India's most visited IT industry platform. I introduced new initiatives such as a daily News Analysis section and reorganized and prioritized content to meet users' information needs.I have also been instrumental in organizing over 50 successful technology events with Dataquest, attracting participation from leading CIOs across various verticals. These events have provided a platform for technology thought-leaders to exchange ideas and best practices, further contributing to the growth and advancement of the IT industry in India.As a seasoned journalist, I have also taken the time to mentor and guide trainee journalists, imparting my knowledge and skills to the next generation of journalists.

Plainsboro, Nj, Us

Primarily involved editing and rewriting of technical documents created by instructional designers for language, grammar, and technical accuracy. Involved in the curriculum development of several software and finance related courses including Oracle 10g New Features, Oracle Applications 11i GL Fundamentals, Oracle Applications 11i Workflow, Oracle Database 10g-Intro to SQL, Cisco Certification courses (CCNA, CCDA), Sheshunoff Compliance Courses for banking and financial institutions. Worked on Microsoft’s InfoPath 2003 and Novell

Gurgaon, Haryana, In

· Reporting and news coordination with bureaus, including proactive news generation. · Covered and wrote extensively on various segments of the telecom industry viz., Cellular, Basic, Paging, Broadband, Radio Trunking, Internet Services. Also wrote on the wireless and broadband technologies, besides contributing stories on Call Centers/BPO and government policy. Closely tracked the growth of Internet and Broadband services in India.· Was responsible for the managing and ensuring the quality of the content of the online edition of the magazine (www.voicendata.com). Reorganized the online content and helped redesign the site for easy navigation and search. Introduced daily telecom news update on the site by coordinating with inhouse contributors and also from Cyber Media News, an Internal Wire Agency of Cyber Media. · Conceptualized, wrote and edited more than 100 pages of content for the inaugural issue of GoldBook 2001, a hands on description of telecom products and services aimed at enterprise business users. · Coordinated and drove several telecom industry events (e.g., BPO Summit, Voice&Data CEO Conclave, Top View etc). The First CEO Conclave held in Colombo, Sri Lanka, saw a record gathering of CEOs of all leading telecom companies in the SAARC region.

Did freelance reporting and contributed articles on various segments ranging from telecom, policy, education to careers, gender etc