Planning & delivering market activities that support University of Findlay's brand & reputation.Building & strengthening relationships with agents and academic institutions.Conduct conversion reporting on outstanding applications and contact students and agents via email, social media channels, and phone to progress the application to the next step in the enrollment process.Gather feedback on market conditions including competitors, industry trends and opportunities to improve marketing strategy and to increase recruitment numbers. Manage approved regional marketing budget provisions and accurately report expenditure. Ensure agents comply with all regulatory requirements and have access to appropriate information for them to maintain compliance.

Provide ongoing training, product information and relevant university promotion to agents, in line with agent tiering system, incentive programs and Key Account Management (KAM) plans.Research, analyse and recommend new agency agreements for signing.Responsible for growing the number of active agents to exceed application and enrolment targets. Attend and represent EduCo USA at industry networking functions like Education Fairs, virtual conclaves etc. Manage involvement in social media campaigns in coordination with Director and Marketing Team.Research and identify institutions with potential to supply prospective application. Provide proactive and responsive communication with clients (agents, parents and students) regularly through the recruitment cycle to maximize conversion rates from enquiry, application, acceptance and commencement in line with overall Conversion process.Conduct conversion reporting on outstanding applications and contact students and agents via email, social media channels, and phone to progress the application to the next step in the enrollment process.Gather feedback on market conditions including competitors, industry trends and opportunities to improve marketing strategy and to increase recruitment numbers. Manage approved regional marketing budget provisions and accurately report expenditure. Ensure agents comply with all regulatory requirements and have access to appropriate information for them to maintain compliance.

Manage Recruitment activities for portfolio partner universities like DePaul University & University of Hartford for the region of West and East India.Channel Partner Administration. Business Development through existing agent networks, agent acquisition & development of new business channels.Compile market research and competitor activity & analysis for region.Develop sales & marketing plans, including use of digital marketing, social media, campus visits and implementing the same effectively. Achieve student enrollment targets within agreed expenditure budget for the region.Travel as needed to achieve the enrollment targets.Attend agent fairs & other workshops to create brand awareness & recruit students. Student interviews and guidance on appropriate individual study plans and centres. Prepare the student for Visa stage.

Train and mentor new recruits.Acquisition and Liasoning with Universities and local colleges/universities for partnerships and associations with the organization.Working with President and Director, planning and phasing targets and active involvement in LIS and Business Development activities through Digital and Traditional Marketing methods.Managing and building company’s partner portfolio.Organizing in-house client/university visits at different offices, conducting webinar’s and other training activities for students & counselors.Assisting counselors for smooth working of application process including shortlisting universities, profile building, documents drafting, application submissions, visa mock sessions for better and quality student placements with universities.Strategize target achievement with the team aiming towards better productivity.

Delivery of high level of service to students & Destination client institutionsrovide authentic, un-biased and updated information on Destination institutions, courses and IDP services.To provide the shortlisting of universities that match the student requirements and are suited the best for their profile.Ensure that students are aware of IDPs roles and responsibilities and limitations with respect to securing admissions and student visa approval.Counsel student walk-ins in reasonable time frame; prioritize students with appointments.Processing institution applications efficiently with the appropriate documentation and certification followed up by prompt follow up processes.Conducting Visa and Pre Departure Seminars.Conducting seminars at local institutions and / or events organized by other associations that serve as a platform to brand Education in USA & CANADA. Improving reach with innovative ways to promote IDP services & IDP Events.Representing partner Universities in IDP external roadshows, in different cities. Liaising with destination institution representatives on student and market issues.Closely working with Destination Manager and Operations Head for target phasing and achievements.Conducting one to one personalized session with students and parents for smoother processing of Applications and Visa'sMentoring new team joiners on product, client universities and case to case profile evaluation and also supporting them through their application processes for students.

Responsible for achieving admissions and test preparation sales target on monthly basis for multiple branches. Conducting pre-admissions counseling activities for sales conversion.To provide the shortlisting of universities that match the student requirements and are suited the best for their profile and assist making applications for both graduate and undergraduate students.Helping them prepare all their documents which include application forms, LOR’s and SOP, financial aid applications, transcripts, along with financial and visa documentsVisiting career fair organized by QS World MBA Tour, Access MBA etc. and conduct workshops.Guiding students in profile building for enhancing their chances of admissions with universities.

Handling a team of 15 Career Advisor’s responsible for generating walk-ins for the admission counselors at two different branches.Handling branch walk-ins, counseling them as per their requirements & also responsible for closing sale admissions for the team. Analyzing database as per the need & trying to bring maximum output from the same.Conducting training sessions & personality modules to keep team updated & motivated on regular basis.Organizing events on regular basis. Implementing new strategies & new techniques for generating business for the organizationCreate an environment orientated to trust, open communication, creative thinking & cohesive team effort, motivate them through briefings & team building activities.