Sudhanshu Ramteke Email & Phone Number

Delhi, India

India

Strategic Campaign Development:Develop and execute comprehensive marketing strategies for engagement and retentionTopical Event Marketing:Capitalize on topical events, including holidays, festivals, and trending topics, to create timely and relevant marketing campaigns that resonate with our audienceEmerging Trends:Stay abreast of industry trends, emerging technologies, and competitive landscape to identify opportunities for innovation and growthContent Marketing:Spearheading marketing efforts for in-app Intellectual Properties (IPs), creating buzz and engagement around unique features, challenges, and events within the appAudience Segmentation:Identify and analyze target demographics to create tailored campaigns that resonate with different user segments (South vs North Markets)Influencer Collaborations:Collaborate with influencers to amplify the app's presence and reach among the desired audienceCross-functional Collaboration:Work closely with product, content category, and creator teams to align marketing efforts with the overall business goals and user experienceBrand Development:Establish and maintain a strong brand presence by developing and enforcing brand guidelines and ensuring consistent messaging across all marketing channelsEmerging Trends:Stay abreast of industry trends, emerging technologies, and competitive landscape to identify opportunities for innovation and growth

Content Strategy:Develop and execute content strategies, aligning them with the app's overarching objectives to drive user engagement and growthContent Supply:Oversee and manage the entertainment categories at Moj, ensuring a diverse and engaging selection of content that resonates with our audienceCreator Management:Collaborate with high-potential creators to curate and enhance the experience for our users, keeping category content fresh and excitingPerformance Metrics:Analyze data and performance metrics to track the effectiveness of content initiatives and make data-driven recommendations for improvementsBuilding Content IPs:Built diverse content IPs across entertainment categories, fostering creativity, and engaging audiences through tailored, original content experiences

Influencer Strategy:Develop and implement influencer marketing strategies that align with brand objectives, ensuring that campaigns resonate with the target audienceInfluencer Identification:Identify and recruit influencers who align with the brand's values, target demographics, and goals, building long-term relationships with key partnersCampaign Execution:Plan, execute, and manage influencer marketing campaigns from concept to completion, including content creation, posting schedules, and performance trackingContent Collaboration: Collaborate with influencers to create engaging and authentic content that highlights the brand's products or servicesRelationship Management:Maintain strong relationships with influencers, ensuring they are aligned with brand messaging and objectives throughout the partnership

Pune, Maharashtra, India

Created humorous, funny content for various online platforms

Pune, Maharashtra, India

- Wrote humour columns under the name "DIG-GIN'IT"- Wrote columns around the central theme of "the influence of digital life on society"- Published more than 50 columns in 2 years

Pune Area, India

- Managed marketing & corporate communication activities for all locations- Supervised branding related activities for recruitment and event purposes- Managed social media channels for the company and generated content for adverts- Collaborated with creative and content team on idea generation, branding, and advertising- Managed internal communication team and created departmental e-mailers, newsletters, and video content- Created presentation reports for the Marketing team's performance- Lead online reputation management for the brand- Created content for social media, website, thought leadership articles

Mumbai, Maharashtra, India

- Involved in quantitative marketing research activities- Helped in the analysis of IRS data- Worked on the "Brand Endorser" project to determine the right celebrity fit for a brand

Pune Area, India

Software Developer - Data warehousing and Business Intelligence domain

Bangalore/Uk

Software Developer - Data warehousing and Business Intelligence domain

Master Of Business Administration (Mba), Communication Management

Bachelor Of Engineering - Be, Information And Technology

Ssc