Sue Addy Email & Phone Number

Project management and client consulting for website design and development, digital marketing, e-commerce, and email marketing programs. PM tasks include:- Scoping, creating and managing project budgets, schedules, and resource/utilization plans- Running stakeholder and cross-functional team meetings - Managing the triple constraints - Cost, Schedule, and Project Scope/Quality- Reporting on project status, analytics and financials- Successful record of delivering projects on time and on budget* Clients include Google, Visa, Intel, Meta/Facebook, Cisco, New Relic, eBay, Disney, Gap, Genentech, Joseph Phelps Vinyards, IDUSA, and more. + Proficient with Smartsheets, MS Project, JIRA, Google Suite, MS Office suite, Adobe, Salesforce, and other software tools+ Strategic and Analytical; I strive to deliver high-quality solutions that are data-driven and results-focused

Business development and marketing to expand CodeAdvantage after-school coding, video game design, and robotics classes across California - Increased business 100% in six months - Project management, training and oversight for 50 instructors and tech associate staff - Account management and customer success for 30+ schools; renewed 95% of current schoolsWe don’t just teach coding and robotics. We create learning environments for kids to develop logical thinking, creative exploration, and critical reasoning skills – all while having fun!

London, Greater London, Gb

• Project management and collaboration with copy editors, designers, development, and QA to produce and localize websites, video, and email marketing projects for one of their largest clients – Google• Account management - Build strong client relationships; prepare align on project scope, budget, and timelines and lead ongoing client communications and meetings• Saved client significant time (+50%) in localization efforts, especially with AI machine learning, copy validation, and automating video and asset production, as well as managing reviews globally• Onboarded and trained new project managers to Jellyfish and client tools and processes

New York, New York, Us

Project management and collaboration with strategy, creative and technical teams to produce digital marketing and e-commerce services for our clients, including:• Demand and Lead Generation/Customer Acquisition via social media, advertising, events• Customer Engagement/Lead Nurturing/Email Marketing, Customer Retention & Loyalty • Data Analytics and Optimization Insights - Apply analytics; test and optimize to meet KPIs and improve performance• Brand, Content, Creative and Web development* Key Accomplishments: Increased customer base and conversions year over year for clients - i.e. IDUSA-Twisted Shotz - grew fanbase to over 1 million, ITEM-m6 - launched new branding and website to US Lead PM for the Astound Global Marketing team:Executed the B2B/ABM go-to-market strategy driving targeted leads to our website, nurturing leads with targeted emails, and encouraging prospects to get to know us through our thought leadership articles and case studies. • Oversaw content creation and production for the website, social media and email/CRM marketing • Managed a team of freelance writers for delivering on case studies with follow-up editor and stakeholder reviews• Developed reporting dashboards for both executive analytics and and internal production operations* Grew MQL to SQL (customer leads) month over month

Resource, plan, budget, and reporting. Produced a variety of digital solutions such as websites, digital training apps, video/motion graphics, copy and creative.***Key Projects***• Strokeawareness.com - a website created with Genentech and multiple partners and stakeholders to align with a national awareness campaign; my team did the concepting, UX and design for use in Adobe Experience Manager (AEM). • Training Apps - Produced three educational/sales-enablement training apps with over 100 screens each of interactive content

New York, Ny, Us

Project management and collaboration with UX, CX, Creative and Web development teams to redesign eBay's seller center website into a modern, customer-focused, user-friendly experience.• Delivered a site information architecture (IA) plan based on user research• Worked collaboratively with UX and Creative teams to produce modular designs, page maps, and web page designs (atomic design approach)• Prepped copy templates in order to facilitate client edits, SEO input, and JSON file development

San Rafael, Ca, Us

Consulted with clients to understand their business and marketing goals; strategized with creative and technical teams to produce award-winning work and grow our accounts year over year. AWARDS : W3 Gold - Facebook, Online Video/Interactive Training (for their employees)W3 Silver and Davey Silver - Fenix websiteDavey Silver - New Relic - Integrated Campaign, B2B. Projects: Websites: • Cisco - Planned and managed UX, design, and development for two Cisco sales enablement sites (one for internal sales/marketing teams, and one for their partners). • Fenixlive.com - Design and development for a website with streaming music; redesign resulting in better usability, faster load times and increased views. * B2B integrated marketing campaigns - for such tech companies as Cisco, HP, and EMC that included media, emails, landing pages, microsites, infographics, media creative and video • Planned and implemented an account-based lead-gen marketing campaign for software company New Relic that resulted in a double-digit response rate (well above industry average) and won a Silver Davey award for B2B integrated marketing. * Produced a fun interactive "gamification" product training tool for Cisco's ACI product * Managed the project schedule and deliverables, as well as set up processes and templates to improve project management, resourcing and operations. * Other - Mentored interns and junior staff

San Francisco, Ca, Us

Managed several deliverables for a key retail client (The Gap) during the busy holiday season. • Produced several interactive advertising campaigns; worked with the media and creative teams to meet client, brand, & campaign objectives• Managed development of a Gap style website; working with blog influencers and models • Set up processes and templates to improve workflow and future projects• Kept everything on track and on budget

Bachelor Of Arts (Ba), Journalism

Technology Management

Marketing/Marketing Analytics

Pmp