Sue Hughes-Taigen

Sue Hughes-Taigen Email and Phone Number

VP of Sales, Americas @ Skillmatics
Spring, TX, US
Sue Hughes-Taigen's Location
Spring, Texas, United States, United States
Sue Hughes-Taigen's Contact Details

Sue Hughes-Taigen personal email

n/a
About Sue Hughes-Taigen

Dynamic, senior sales executive adept at building, mentoring and managing high performance sales teams, establishing long-term customer and channel relationships, successfully launching new product categories, utilizing sophisticated sales metrics to drive business growth, developing innovative solutions to challenging problems and consistently exceeding sales targets.Specialties:  In-depth knowledge of the interactive entertainment industry – people, technology, business models and market dynamics Managed $350M+ in revenues and teams of 25 Extensive experience launching global brands Outstanding record of success in fast-paced and highly competitive business environments Deep industry contacts within top national retail channel players including Wal-Mart, Best Buy, Target, Gamestop

Sue Hughes-Taigen's Current Company Details
Skillmatics

Skillmatics

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VP of Sales, Americas
Spring, TX, US
Sue Hughes-Taigen Work Experience Details
  • Skillmatics
    Vp Of Sales, Americas
    Skillmatics
    Spring, Tx, Us
  • Skillmatics
    Vp Of Sales, Americas
    Skillmatics Jan 2023 - Present
    Mountain View, California, Us
  • Ubtech Robotics
    Vice President Of Sales, North America
    Ubtech Robotics May 2021 - Jan 2023
    Shenzhen, Cn
  • Skyrocket Toys
    Senior Vice President Of Sales
    Skyrocket Toys Aug 2020 - May 2021
    Los Angeles, Ca, Us
  • Ubtech Robotics
    Vice President Of Sales, North America
    Ubtech Robotics May 2017 - Aug 2020
    Shenzhen, Cn
  • Ubtech Robotics
    Head Of Sales
    Ubtech Robotics Apr 2017 - Aug 2020
    Shenzhen, Cn
  • Immersive Play
    Vp Sales
    Immersive Play Oct 2015 - Jul 2016
  • Leapfrog
    Vp Sales
    Leapfrog Nov 2011 - 2015
    Emeryville, California, Us
  • Namco Bandai Games America
    Vp Sales
    Namco Bandai Games America Feb 2010 - Oct 2011
    Irvine, California, Us
  • Sega Of America, Inc.
    Svp Sales
    Sega Of America, Inc. Jan 2005 - Jun 2009
    Irvine, California, Us
     Reporting to the President, responsible for all sales and distribution functions for North America/Latin America. As a key member of the executive team, jointly drove the development of the company’s strategy. Grew sales team from 6 to 25.  P&L responsibility for field sales, channel marketing, sales operations, sales analysis. Increased sales revenue by 300% over 4 years. Set the sales strategy for SEGA’s transition from distributing Japanese products to publishing its own product line. Built sales metrics team and initiated company’s reliance on metrics for strategic planning, sales forecasting and life cycle planning, as well as monitoring inventories and market trends. These efforts led to significantly increased performance across all product lines. Worked collaboratively with marketing and product development teams to create a product line up that led to the significant growth of the company.
  • Cokem International
    Vp Purchasing
    Cokem International Jan 2004 - Dec 2004
    Us
     Hired by CEO, to leverage extensive industry relationships in order to gain incremental distribution deals of re-manufactured gaming products. Within 6 months, closed exclusive deal with Disney which enabled Cokem to increase distribution with mass merchant accounts.
  • Mobile Digital Media (Spin Off Of Palm)
    Vp Sales
    Mobile Digital Media (Spin Off Of Palm) Jan 2002 - Oct 2003
    Us
     Led the sales effort to launch the SD/MMC Handheld Software category in North America, growing revenues to $20M. Managed PalmOne sales team to sell and market product into retailers, including Best Buy, Comp USA, Dell, Amazon, Fry’s, OfficeMax, Franklin Covey, Radio Shack and Circuit City. Leveraged video game publisher relationships to secure licensing agreements key to product development – EA, SEGA, Atari, Microsoft. Spearheaded the company’s relationships with Palm, Microsoft and HP which led to strategic bundling/OEM opportunities.
  • The Learning Company
    Svp Sales
    The Learning Company 2000 - 2002
    Brandon, Manitoba, Ca
     Responsible for overseeing TLC sales after Mattel acquisition, including top brands like Reader Rabbit, Myst, Carmen Sandiego and The Print Shop. TLC was later re-spun out and sold. Managed sales, channel marketing and sales operations teams - generating revenues of $300M. Developed new sales forecasting and other internal processes as company became independent entity.
  • Mattel Interactive
    Vp Sales
    Mattel Interactive 1996 - 2000
    Us
     Established initial sales efforts for interactive division of Mattel. Grew sales from zero to $21M in year 1, $100M in year 4. Launched the company’s number one selling product, Barbie Fashion Designer CD-ROM, establishing the Girls software category, despite initial skepticism from the industry. Overtook Disney’s #1 position within 1 year. Earned President’s Club Award status for four years for consistently exceeding sales and profit targets. Built sales team of ten from the ground up, including channel marketing, field sales and sales analysis.  Landed $1M OEM deal, one of the largest of its kind at that time. Established analytics as a key component of company decisions. Promoted from Director within 6 months.
  • Sanctuary Woods Multimedia
    Director Of Sales
    Sanctuary Woods Multimedia 1995 - 1996
     Oversaw transition from affiliate partner of Electronic Arts to direct sales.  Established direct sales force and built revenues from $2M to $9M in one year. Responsible for forecasting and budgeting.
  • Sega Of America, Inc.
    National Accounts Director
    Sega Of America, Inc. 1992 - 1995
    Irvine, California, Us
     Hired as first National Accounts Director. Gained extensive experience managing national leading retail accounts including Wal-Mart, Toys R Us, Sears, Kmart. Doubled revenue to $450M through strategic selling, in-depth knowledge of the industry and expertise in retail marketing. Led SEGA’s promotional partnerships with existing accounts and created unique retail and media promotions for X-Men and other properties.

Sue Hughes-Taigen Skills

Business Development Strategy Marketing Strategy Strategic Partnerships Sales Operations Product Marketing Forecasting Product Development Marketing Sales Management Direct Sales Product Management Competitive Analysis Retail New Business Development Strategic Planning Sales Management Multi Channel Marketing Start Ups Analytics Account Management Selling Cross Functional Team Leadership Video Games Budgets P&l Management E Commerce Mobile Devices Business Strategy Team Management Mergers And Acquisitions Digital Media Social Media Marketing Merchandising Leadership Product Launch Consumer Electronics Marketing Management Online Advertising Brand Management Brand Development Digital Marketing Purchasing Mobile Games Mobile Marketing Time Management Online Marketing International Marketing Social Games

Sue Hughes-Taigen Education Details

  • The University Of Iowa Tippie College Of Business
    The University Of Iowa Tippie College Of Business
    Marketing

Frequently Asked Questions about Sue Hughes-Taigen

What company does Sue Hughes-Taigen work for?

Sue Hughes-Taigen works for Skillmatics

What is Sue Hughes-Taigen's role at the current company?

Sue Hughes-Taigen's current role is VP of Sales, Americas.

What is Sue Hughes-Taigen's email address?

Sue Hughes-Taigen's email address is su****@****bal.net

What schools did Sue Hughes-Taigen attend?

Sue Hughes-Taigen attended The University Of Iowa Tippie College Of Business.

What skills is Sue Hughes-Taigen known for?

Sue Hughes-Taigen has skills like Business Development, Strategy, Marketing Strategy, Strategic Partnerships, Sales Operations, Product Marketing, Forecasting, Product Development, Marketing, Sales, Management, Direct Sales.

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