Sue Huss Email & Phone Number

Alpharetta, Ga, Us

Alpharetta, Georgia, United States

Alpharetta, Georgia

Alpharetta, Georgia, United States

Greater Atlanta Area

After more than 25 years of working in the public relations field, I have witnessesed the communications landscape change significantly. Today, news, social media, marketing and thought leadership all need to work together. And when they do, the results are significant. Welcome to Pure Work PR.I help my clients create brand awareness, develop their stories and design and implement effective communications strategies that get results. It’s that simple. From PR to social media to thought leadership, it’s all about telling your story, then selling it. Why work with a full-service agency when you only need help in one or two areas? Why pay for a full team when I can deliver better results faster? Holistic communication skills. Proven experience. Solid relationships. Good intuition. I apply these core principles coupled with clear goals to meet or exceed expectations. Every time. If your company is in need of effective communication services, but doesn’t require a large agency, call me!

Portland, Oregon Area

Responsible for supporting Data Center Group and Artificial Intelligence business units with social media support for events, news and thought leadership content.

Collierville, Tn

Public relations strategist, media relations expert and writer

Collierville, Tn

Supervised virtual team of PR professionals to support an international client base made up of technology, mobile, financial and telecommunications companies. Leveraged media, analyst and blogger relations in conjunction with social media and events to generate results among key influencers. Launched over 120 start ups in 10 years with the advent of smartphones and tablets.

Colorado Springs

Account Supervisor overseeing account team of six. Managed multiple city and government accounts including: Colorado Department of Transportation I-25 Improvements Corridor, Department of Agriculture's Colorado Proud program, City of Colorado Springs Transit Public Awareness Campaign, Colorado Springs Realtor's Association, Economic Development Council and Telluride Convention and Visitor's Bureau. Skill set: strategic planning/budget development, public information management, consensus building, media relations, event planning, team management, public relations writing/creative development, crisis communications and new business development.

Syracuse, Ny

Responsibilities included designing and editing monthly newsletter as well as brochures for special events and holidays. Wrote materials and press releases to promote the Citizen of the Year dinner, honoring Hillary Rodham Clinton. Responsible for media relations and web site content development. Also wrote and designed promotional materials for the daycare center located in the same facility.Accomplishments• Improved overall readability of newsletters and promotional materials while keeping costs low.• Self-taught desktop publishing software including Page Maker and Photoshop.

Bellingham, Wa

Developed integrated marketing strategies and budgets for hospital clients. Coordinated direct mailings and negotiated and placed media buys to support 15 sales offices nationwide. Coordinated the Department of Insurance filing and approval process for Medicare SELECT marketing and advertising materials. Wrote Medicare SELECT marketing and advertising materials. Assisted with production of corporate marketing materials and web site content development. Created new approach to developing and implementing marketing strategies for hospital clients nationwide. The improved integrated approach increased overall marketing effectiveness resulting in heightened market awareness and increased sales.

Brookfield, Wi

Direct Marketing Account Executive, April 1996 to January 1997Developed and executed national and international direct marketing plans for Caterpillar, Menasha Paper and Beloit Corporation. Direct marketing activities included market surveys, direct mail campaigns, database and list management, data mining, lead management programs and web site content development. Measured and reported results of all direct marketing activities.

Wauwatosa, Wi

Developed and executed the first formal marketing plan for consulting firm. Marketing initiatives included local tradeshow participation, media relations and development of sales collateral materials. Tracked and analyzed results of all marketing projects. Generated quality leads and developed training program for sales staff. Developed customer quarterly newsletter and customer satisfaction surveys. Collected and analyzed customer satisfaction data. Wrote and produced weekly employee newsletter.Accomplishments• Improved customer relations and retention through newsletter and surveys.• Developed direct mail campaign for seminars generating an average seven percent response (75 to 100 qualified sales leads per seminar).

Milwaukee, Wi

Developed and implemented marketing and communication plans the American Customer Satisfaction Index (ACSI). Wrote and produced ACSI quarterly newsletter. Assisted in fund development necessary to sustaining ongoing research for ACSI. Led market planning committee to target quality in health care and developed initial marketing plan. Accomplishments• Created database consisting of over 300 high level contacts as a result of effective communication and marketing projects. Database was vital to fund development. National Quality Month (NQM) Sr. Coordinator, August 1990 to September 1994Responsible for developing and implementing marketing plans for national public awareness campaign projects: NQM promotional items catalog, annual fund-raising campaign and The Quality Forum live satellite broadcast. Tracked and analyzed results of all marketing projects. Managed all aspects of catalog marketing including supplier selection, inventory management, purchasing and sales forecasting. Led regional committee meetings to gather feedback on campaign theme and materials. Accomplishments• Improved sales of promotional items by increasing profit margins by 15 percent.• Increased participation in Quality Forum broadcast by eight percent through targeted direct mail campaigns.• Promoted to Sr. Coordinator after voluntarily taking on additional responsibilities.• Stabilized inventory levels of promotional items virtually eliminating back orders.