Sue Gomez Mccullough

Sue Gomez Mccullough Email and Phone Number

Associate Media Director @ Quigley-Simpson
los angeles, california, united states
Sue Gomez Mccullough's Location
Los Angeles, California, United States, United States
Sue Gomez Mccullough's Contact Details

Sue Gomez Mccullough work email

Sue Gomez Mccullough personal email

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Sue Gomez Mccullough phone numbers

About Sue Gomez Mccullough

Highly skilled, strategic, senior-level Media Manager with extensive experienceacross diverse categories. Ability to distill a brand's positioningand objectives into a strong strategy, developing alogical, persuasive presentation with an optimalgo-to-market plan and KPIs that deliver successful results.- Extensive entertainment category experience at L.A.'s Top 10 agencies- Consistent success in overachieving client goals- Strong internal and client relationships- Foster a collaborative environment while encouraging creative, impactful strategies- Excellent writing skills: Published writer: Los Angeles Magazine's February 2014 issue UCLA certificate (with Distinction) in Feature Film Writing- Member, American Film Institute and Women in Film

Sue Gomez Mccullough's Current Company Details
Quigley-Simpson

Quigley-Simpson

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Associate Media Director
los angeles, california, united states
Website:
quigleysimpson.com
Employees:
147
Sue Gomez Mccullough Work Experience Details
  • Quigley-Simpson
    Associate Media Director
    Quigley-Simpson Mar 2022 - Present
    Los Angeles, California, United States
    Oversee the team managing P&G's base business.
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  • Campbell Ewald
    Media Consultant
    Campbell Ewald Apr 2021 - Dec 2021
    Los Angeles, California, United States
    Kaiser Permanente Healthcare: Oversaw four Regions, Medicare, Spot Broadcast, National Broadcast (NBA), OOH and Print
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  • Diversified Crating & Packaging, Inc.
    Chief Executive Officer
    Diversified Crating & Packaging, Inc. Oct 2017 - Dec 2020
    Owner/manager of a staff of nine for a family business serving high-profile clients including Northrop, Boeing and Nike. I sold the company to a huge corporation despite the pandemic.
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  • Dacor Luxury Appliances (Division Of Samsung)
    Media Director
    Dacor Luxury Appliances (Division Of Samsung) Jul 2018 - Oct 2018
    City Of Industry, California, United States
    Client-side Media Director, fully integrated with marketing, external agencies, sales and web dev teams. Negotiated a $1.6MM Print/Digital plan at 75% off rate card, at an incredibly low $15 CPM in top national publications. Managed partner Digital and SEO agencies. Our Oct unit sales subsequently doubled vs YA.
  • Horizon Media
    Brand Strategy Consultant
    Horizon Media Aug 2014 - Jan 2018
    Los Angeles
    Media strategy and client management for diverse categories: Telemundo, NBC Universo, Dignity Healthcare, InsideOut Sports, Jack in the Box QSR, Guitar Center. Telemundo toppled giant Univision for the first time ever, with four consecutive months of Prime A18-34 ratings wins.
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  • Team One
    Media Consultant
    Team One Nov 2007 - Jul 2013
    Lexus Dealers Association. Developed, negotiated, executed plans; client management, media analytics, sports package negotiations. Spot Broadcast, OOH, Print and Digital planning.
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  • Ca Attorney General'S Office
    Media Consultant & Lead Expert Witness
    Ca Attorney General'S Office Jul 2001 - Dec 2009
    Greater Los Angeles Area
    Media analysis, strategic insights and expert court testimony in the 2002 landmark case proving RJR targeted teens with its advertising. Cigarette ads in magazines subsequently dropped from saturation levels to near obscurity, denormalizing smoking uptake.
  • Bbdo
    Media Director
    Bbdo Feb 2008 - Aug 2009
    CA Lottery and ProFlowers. Media planning & research; internal team and client management,
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  • Zenithoptimedia
    Media Director
    Zenithoptimedia Jul 2007 - Feb 2008
    Greater Los Angeles Area
    Oversaw media strategy for a staff of eight, and managed clients across nine Nestle packaged goods brands: Crunch, Butterfinger, Baby Ruth, Wonka, Skinny Cow, Dreyer's, CoffeeMate, Taster's Choice, Good Start infant formula
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  • Mediacom Communications
    Media Consultant
    Mediacom Communications Jul 2006 - Jun 2007
    Greater Los Angeles Area
    SuperCuts and Hallmark Channel. Media planning & client management,
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  • Asher & Partners
    Associate Media Director
    Asher & Partners Oct 1998 - Jun 2001
    Greater Los Angeles Area
    Media strategy, planning & client management for Legoland, CA Dept of Health Services counter-tobacco, and First Five (early childhood dev). Successfully launched First Five multi-lingual statewide campaign with less than a month's planning time.
  • Starcom Mediavest
    Associate Media Director (Dmb&B)
    Starcom Mediavest Jun 1995 - Oct 1998
    Greater Los Angeles Area
    Mexico Tourism Board. Media planning, negotiations & client management. Increased tourism by 14% despite Mexico's experiencing natural disasters and a hepatitis outbreak that year.
  • Kresser Stein Robaire
    Media Consultant
    Kresser Stein Robaire Apr 1994 - Feb 1995
    Greater Los Angeles Area
    Media planning for FX Channel
  • Mccann
    Associate Media Director
    Mccann Aug 1989 - Sep 1994
    Greater Los Angeles Area
    Oversaw media strategy and planning, client management for Hilton Hotels, Doubletree Hotels, Lockheed Aerospace, Cathay Pacific Airways, El Pollo Loco QSR. Increased Doubletree 800# calls by 16% with 32% less media budget. Exceeded Hilton's sales goals by 20%.
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  • Foote, Cone & Belding
    Senior Media Planner
    Foote, Cone & Belding Aug 1988 - Aug 1989
    Greater Los Angeles Area
    Media planning & strategy, buyer direction for Universal Studios Hollywood; we broke attendance records 3x in one year.
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  • Ketchum Advertising
    Media Supervisor
    Ketchum Advertising Oct 1987 - Aug 1988
    Greater Los Angeles Area
    Media planning of network TV and national print for Acura corporate campaign; its Legend model outsold every competitor in its class in that model year.
  • Ddb
    Media Planner
    Ddb Aug 1984 - Oct 1987
    Greater Los Angeles Area
    Media Planning, buyer direction and POVs. Unwired radio buying. Our team's efforts resulted in record-breaking repeated post-opening boosts.
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Sue Gomez Mccullough Skills

Microsoft Office Microsoft Excel Microsoft Word Customer Service Powerpoint English Research Windows Outlook Teaching Advertising Online Advertising Social Media Digital Marketing Digital Strategy Marketing Strategy Media Planning Budgets Film Training Digital Media Integrated Marketing Entertainment Facebook Social Media Marketing Strategy

Sue Gomez Mccullough Education Details

Frequently Asked Questions about Sue Gomez Mccullough

What company does Sue Gomez Mccullough work for?

Sue Gomez Mccullough works for Quigley-Simpson

What is Sue Gomez Mccullough's role at the current company?

Sue Gomez Mccullough's current role is Associate Media Director.

What is Sue Gomez Mccullough's email address?

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What is Sue Gomez Mccullough's direct phone number?

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What schools did Sue Gomez Mccullough attend?

Sue Gomez Mccullough attended Ucla Extension, Florida State University.

What are some of Sue Gomez Mccullough's interests?

Sue Gomez Mccullough has interest in Family, Interior Design, Writing, Children, Fashion, Baseball, Music, Arts And Culture, Film.

What skills is Sue Gomez Mccullough known for?

Sue Gomez Mccullough has skills like Microsoft Office, Microsoft Excel, Microsoft Word, Customer Service, Powerpoint, English, Research, Windows, Outlook, Teaching, Advertising, Online Advertising.

Who are Sue Gomez Mccullough's colleagues?

Sue Gomez Mccullough's colleagues are Wasana Rianrat, Erik Valdez, Sariah Dorbin, Renee Hill Young, Jonathan A. Iannuzzi, Nicole Mckenney, David Ray Figueroa.

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