Sue Watts Email and Phone Number
Sue Watts's Location
Philadelphia, Pennsylvania, United States, United States
Sue Watts's Contact Details
Sue Watts work email
- Valid
- Valid
- Valid
- Valid
- Valid
- Valid
- Valid
Sue Watts personal email
n/a
Sue Watts phone numbers
About Sue Watts
MARKETING & COMMUNICATIONS LEADER of outcomes-focused marketing plans that build valued, authentic brands. Solid track record of driving success through organizational change and cross-functional collaboration. Specialties include:• Brand awareness • Strategic communications • Digital marketing• Customer Engagement • Public Relations • Manage Agency Relationships• Social Media • Building Cohesive Teams • C-level Advisory/Crisis Counsel
Sue Watts's Current Company Details
Sue Watts Work Experience Details
-
Global Head Of Marketing & Communications For Digital Brand ServicesCsc Mar 2019 - PresentWilmington, Delaware, Us• Create and implement global marketing strategy and plan for a $400M division of CSC.• Manage team of four marketing managers and leverage both internal and external marketing services.• Re-engineered demand generation and improved marketing influenced revenue by 49% in 2019.• Directed new messaging framework and launched successful new technology solutions as part of a cohesive and impactful portfolio.• Develop research-based C-suite personas to influence and shape customer messaging.• Led the development of a marketing dashboard and scorecard for our division.• Ensure the adoption of the Company's brand standards and voice in communications worldwide, employing multi-media strategies to deliver competitive distinction.• Serve as senior communications and media relations counsel and spokesperson, working with external agencies and internal teams to craft and place content and media that highlights the company’s expertise.
-
Vice President, Corporate Marketing & CommunicationsDay & Zimmermann Jun 2015 - Feb 2019Philadelphia, Pa, UsLead strategic marketing & communications team that builds awareness and reputation for corporate objectives via brand and marketing strategies, communications and digital strategy.• Generate, manage and establish alignment of marketing and brand strategy with the company's strategic vision.• Strengthen marketing and communications digital infrastructure to fuel the company’s continued growth.• Serve as senior communications and media relations counsel, working with external agencies and internal teams to craft and place content and media that highlights the company’s expertise.• Ensure the adoption of the Company's brand standards and brand voice into all communications worldwide, employing multi-media strategies to deliver competitive distinction.• Provide executive communication support and counsel to CEO, along with senior leadership, to ensure strategic alignment internally and thought leadership externally.• Lead change management at D&Z, focusing on the communications aspect of change for enterprise-wide initiatives, acquisitions and brand integrations to help stakeholders to embrace change.• Serve as primary press/media spokesperson for Day & Zimmermann. Lead the crisis communications team in response to a potential crisis/crisis situation putting Day & Zimmermann’s strong reputation at risk.• Oversee all employee communications and drive employee engagement. -
Director, Marketing & CommunicationsDay & Zimmermann Jul 2012 - Jun 2015Philadelphia, Pa, UsResponsible for marketing, communications and brand management to support overall Company and business unit strategies.• Execute a corporate brand strategy that builds the company's reputation in the marketplace.• Enhance content for Company website and manage and measure all corporate social media channels.• Manage all C-level and strategic communication activities including internal and external presentations, speaking engagements, social media, PR opportunities• Develop and execute a Corporate messaging and public relations program that effectively positions the Company and its vast offerings within its target markets• Oversee the ongoing growth of the company’s content marketing framework and measure results quarterly• Establish thought leadership position for the Company's SMEs in target markets• Work with communications firm to secure feature and byline articles, quotes, speaking engagements• Oversee all Employee Communications, and provide oversight and guidance for Business unit-generated communications. Develop and evaluate Corporate Communications staff.
-
Digital Marketing & Social Media - Strategic Consultant, Dow BusinessesDow Chemical Aug 2010 - Jul 2012Midland, Michigan, Us•Developed global, multi-channel digital communications strategies for five Dow business units that will create demand to drive business growth and meet sales goals.•Provided leadership to businesses by effectively communicating brand value via customer-centric value propositions channeled through more modern, digital marketing communications best practices.•Engaged Dow audiences in two-way dialogues to build awareness, demand, advocacy and loyalty. •Served as business focal point for emerging digital marketing, social media, SEO/SEM and analytic trends and policies. -
Director Of Global MarketingShunra Software (Acquired By Hewlett Packard) May 2008 - Aug 2010Philadelphia, Pa, Us• Developed the global marketing strategy for a venture capital funded software company, and reported directly to the CEO.• Built and led marketing team of three managers along with creative service and pr consultancy. • Changed how marketing interacted with sales to support key sales growth and market penetration.• Managed and evangelized the positioning and message points with all customer-facing teams.• Supported channel sales by running channel promotional programs.• Headed the execution of all corporate and product marketing plans focusing on demand generation, brand visibility, social media, channel partner marketing, sales enablement and viral outreach.• Directed all efforts with key journalists and analysts and pitched stories to key media outlets. -
Senior Director Of Strategic MarketingThomson Reuters Jan 2007 - Mar 2008Toronto, On, CaDeveloped global marketing strategy and managed product line for $300M business unit targeting academic research with a marketing team of eleven, including heads of marketing from two acquired software companies. • Developed life sciences market segments via market research & analysis of competition & trends. • Formulated a global sales enablement program for each key announcement and new product launch.• Formulated a global sales enablement program for all channel sales• Created all product positioning, digital and social media strategies• Co-managed a matrix-aligned Marketing Services team. -
Director Of Strategic MarketingThomson Reuters Apr 2002 - 2007Toronto, On, CaDeveloped global marketing plans for $230M strategic business unit targeting academic research with a team of eight managers. Supervised tactical implementation of marketing plans and brand campaigns managing a $3M budget. Led unit’s Balanced Scorecard to show growth and improvement analytically, based on learnings from my MBA program.
-
Senior Marketing ManagerThomson Reuters Sep 1999 - Apr 2002Toronto, On, CaDeveloped product marketing plans for $23M product line. Supervised team of seven managers responsible for tactical implementation of marketing plans directed at academic research universities. Led cross-functional team to build and manage a life sciences e-commerce web site.
-
Product Marketing ManagerThomson Reuters Apr 1999 - Sep 1999Toronto, On, CaManaged lead generation activities to academic research universities in North America and EMEA.
Sue Watts Skills
Strategy
Marketing Strategy
Digital Marketing
Product Marketing
Lead Generation
Marketing
Public Relations
Marketing Communications
Management
Corporate Communications
Cross Functional Team Leadership
Business Development
Marketing Management
Leadership
Social Media Marketing
Market Research
Brand Management
B2b Marketing
Change Management
Strategic Partnerships
B2b
Market Strategy
Brand Identity
Social Media
Product Management
Strategic Communications
Brand Development
Demand Generation
Online Marketing
Communications Strategy
Strategic Marketing
Corporate Marketing
Inbound Marketing
Search Strategy
B2c Marketing
Brand Awareness
Market Analysis
Customer Insights
Global Marketing
Brand Architecture
Mergers And Aquisitions
Team Management
Leadership Communications
Internal Communications
Product Development
Market Planning
Corporate Branding
Segmentation
Advertising
Sue Watts Education Details
-
Boston CollegeEnglish & Marketing Concentration -
Villanova UniversityMaster'S In Business Administration
Frequently Asked Questions about Sue Watts
What company does Sue Watts work for?
Sue Watts works for Csc
What is Sue Watts's role at the current company?
Sue Watts's current role is Global Head of Marketing & Communications for Digital Brand Services at CSC.
What is Sue Watts's email address?
Sue Watts's email address is su****@****ast.net
What is Sue Watts's direct phone number?
Sue Watts's direct phone number is +171748*****
What schools did Sue Watts attend?
Sue Watts attended Boston College, Villanova University.
What skills is Sue Watts known for?
Sue Watts has skills like Strategy, Marketing Strategy, Digital Marketing, Product Marketing, Lead Generation, Marketing, Public Relations, Marketing Communications, Management, Corporate Communications, Cross Functional Team Leadership, Business Development.
Free Chrome Extension
Find emails, phones & company data instantly
Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Aero Online
Your AI prospecting assistant
Select data to include:
Total price:
$0.00
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial