•Mainline & digital advertising for Oreo•Campaigns - Space Dunk, History in the Baking (World Cup), Brand Equity Film, Onam & Ganesh Chaturthi

• Brand - Nita Mukesh Ambani Cultural Centre (NMACC) • Ideated and conceptualised digital campaigns, shoots, assets and creatives • Copyrighting for social and website posts• Liaison with internal design, animation, video and creative teams • Worked on campaign specific launch and sustenance strategies • Campaign and monthly reports• Maintaining creative and finance trackers• Influencer marketing for Mattel (Barbie and Fisher price)

• Led a committee of over 30 members. • Managed the club's social media handles across platforms - Instagram, LinkedIn and YouTube. • Increased Instagram reach by 444% (104K) and engagement by 257% (7.5K+ accounts engaged). • Conceptualised, Ideated and executed social media campaigns, projects and posts in multiple formats with end to end shooting and editing. • Managed the entire college contingent across intercollege festivals, events & competitions as the contingent leader and mentored the team. Festivals include - IIT Bombay's Mood Indigo, NM College's Umang, Mithibai College's Kshitij, KC College's Kiran and Atlas University's Illenium.• Organised several intra college events such as Open Mics, Talent Hunt, Cultural Days, Annual Day and Festive Celebrations

•Montage is the official Cultural Club of NMIMS ASMSOC with the motto "Everything cultural".•Represented the college in various intercollegiate festivals and events.•Ideated on promotional posters, reels and videos for in house events like the Talent Hunt, Cultural Days and the Annual Day. •Ideated and executed various marketing strategies for individual cultural projects.•Did on day photo and video coverage for various events.

•The Corporate Interface Cell is the official business club of NMIMS ASMSOC aiming to bridge the gap between students and the corporate world.•Ideated and made promotional posters and videos for the various speaker sessions and business events using softwares like Photoshop, Premiere Pro and After Effects.•Did on day photo and video coverage for the various events and speaker sessions organised by the club.

•Vaayu is the national level college festival of NMIMS ASMSOC, aiming towards youth empowerment.•Ideated and organised events pertaining to the performing arts department- dance, music, drama and fashion.•Brought in cash and kind sponsorships as prizing for the various events in association with Anupam Kher'd Actor Prepares Academy, Drama School Mumbai, Weekend Theatre Films and Eklavya Institute. • Worked on collaborations with various celebrities and performers and extended out judge invitations

•Planning Forum Jr. is the official Entrepreneurship Development Cell of NM College.•Led and managed a team of 10 core and 30+ committee members.•Coordinated with the college faculty for various permissions and requirements.•Collaborated with the Secretary to integrate workforce planning and overall development of the club.•Managed administrative logistics of event planning and execution including collaborations with sponsors, event promotions and social media campaigns.•Introduced 2 new business events alongside conducting our flagship events.

•Led a team of 10+ committee members•Planned and executed events aiming to bridge the gap between theoretical and practical application of literary arts and soft skills.•Provided a platform for young writers and poets to fully express their skill sets.

•Ideated, planned and managed events pertaining to art forms- dance and drama with participation from 250+ colleges from all across India for Umang, the cultural festival of NM College, also tagged as Asia's Fastest Growing Youth Fest.•Worked on collaborative deals with dancers, choreographers, actors and dance and acting institutes (Terence Lewis Professional Training Institute, VR Dance Academy, Digital Film School and Atul Mathur Acting Institute)• Organised 2 dance workshops with professionals teaching Bolly-Hop and Bachata.

•Ideated, conceptualized and designed the Insight Business Conclave which was a perfect blend of enlightening talks and expertise in diversified fields and areas.•Pursued and contacted esteemed dignitaries that have made a mark in their respective fields to address an aspiring crowd on an array of topics to inspire and propel the students.