- Strategic Leadership - Technology Development - Projects Oversight- Stakeholders Collaboration - Budget and Resource Management - Risk Management and Compliance - Performance Monitoring - Innovation and R&D- Product Management

Designing and building, from the grounds up, the tech ecosystem and business solutions for the digital logistics E-commerce enabler & mail forwarding services under Shipa (a corporate startup under Agility technology ventures). Following a very agile, tech-driven, lean and cloud native approach.Built a high performing, lean and multifunctional team.

Websites, Mobile Apps, Cloud (Azure) Setup, Localization, Digital Marketing, Research & Tool Selection, DevOps.

- Headed Experience Design establishing its strategy, standards and procedures as part of IT management- Apply and be update to date with user interface design patterns and standard UCD methodologies including platform specific like iOS Human Interaction Guide, Android Design …- Design the end-to-end experience of digital services/products for internal and external users - Leverage new technologies and capitalize on them in meeting user expectations with meaningful experiences- Understand user problems, business goals, processes and the company vision- Improve the usability, ease of use, and pleasure provided in the interaction with solutions via various devices- Manage and conduct usability testing, research, competitor/customer analysis, discovery workshops, prototyping, building wire-frames, content development, visual assets and design related activities - Collaborate with the project management and development teams on the execution and guide the product throughout the iterations - Measure the results through metrics describing the user behavior and tracking related goals then adapt- Transfer the related know-how to the entire team involved in building delivering solutions- Work closely with product teams to identify research topics- Manage customer facing websites and applications development and deployment processes.- Carry out the design, implementation, maintenance and support phases for all e-commerce and customer facing applications.- Troubleshoot and solve e-commerce products client’s issues and support their technical needs- Manage contracts and deals with software and utilities suppliers- Establish portals and e-commerce strategy as part of IT management- Establish standards and procedures for portals and e-commerce design and development activities- Provide primary input in the selection of appropriate tools, systems, and vendors where needed

Managing portals [websites, Mobile APPs, CMS, Payment Gateway] and all related projects, changes, performance & SEO issues.