Sujata is a results-driven Strategy and Business Development professional. With a focus on customer solutions, strategic partnerships, data analytics and growth hacking, she excels at leveraging data to drive significant business impact and maximize revenue. She has extensive experience in analyzing market conditions, identify untapped potential, and optimize revenue generation for organizations; alongside a global background in data analytics and Business Intelligence in planning and implementing project delivery and estimation. She has professional expertise in helping companies navigate disruptive changes fueled by emerging digital technologies. She expertises in media and entertainment sales practices, assisting clients in successfully translating strategic formulations into pragmatic implementations. Her industry experience spans broadcasting, connected TV/OTT business, advertiser-funded programing in filmed entertainment, reality shows in interactive entertainment, studios and production houses. Her success lies in building high psychological safety in managing teams and encouraging a culture of first-principles thinking.She holds an MBA from the University of Leeds, a certificate from Harvard Business School, and a Bachelor of Technology from India. Work Authorization: US Citizen.