Sujit Banerjee Email and Phone Number

Was responsible for business strategy of the group and implementing planning tools

was responsible for selling Saas for DOoH inventory.

Was the Founder Director & CEO of this start up way back in 2015 as the only agency to provide Measurability and RoI in the out home space . We did a traffic count study though Kantar IMRB and developed our unique planning tool SytemapIT, which gives reach and frequency to client plans using state of the art algorithms. As a start up we were the fastest growing OOH agency and got acquired by Publicis Media, making the biggest acquisition in 4 years after Milestone.

As Vice President – Hyperspace I was tasked upon turning around a 7 year loss making agency on 11 months . In this rather short tenure I had the onerous distinction of winning 23 retail AoR, eg Leo Mattel, LT, Disney , Luxor, Shaze, to name a few. I had outsourced the production model to make the business profitable and robust.

Capital Group is a diversified group of companies based out of Dubai having interest in Out of Home Asset management, Airport media, Fashion and Events. I work as Head –India Operations.Responsibilities • P& L responsibility of India business operations • Corporate and statutory compliances for all group companies • Cross check of all legal documentation regarding site acquisition • Agency relationships and maintenance of healthy cash flows • Team management and training and development • Administrative support

• Worked as VP- Marketing and QMS. • The job entailed leading in client pitches in terms of direction and strategy • Developed and guided team in terms of client acquisitions . • Job profile included seeking client feedbacks and campaign reviews • Was also responsible for PR and Corporate communication for OAP group.

Portland is a part of Kinetic, specialist out of home arm of GroupM. Kinetic is a premier out of home agency in the country. Worked as GM- West also given the responsibility of handling monitoring and operations nationally. Joined as a RM. Responsibilities • Business Head for the states of Maharashtra, Gujrat, MPCG and Goa. • Managed a business of almost 100 crores ( billing) and revenue of 6. 32 crores • Managed regional P&L • Serviced and maintained Client delight • Led a team of 34 resources. • Maintained effective national operations and monitoring mechanism

Responsibilities • Business Profitability: Was responsible to maintain a profitable and a viable business operations by offering retail consultancy solutions to various clients like Tata Salt, Wella, Motorola, Khadi Gram Udyog ,Logitech, Samsung, Spice Global etal. • Business Development and Client Servicing : Generated new accounts through business pitches and retain existing clients by maximizing client delight . Offer innovative and workable retail and other out of home strategy and solutions. • Employee Satisfaction and Training:- Retail consultancy being very knowledge driven, this function played a pivotal role in providing cutting edge to the agency.

Worked as a the head of the region for north and east ;led a team of 30 people across two branches in Delhi and Kolkata . Managed a business of Rs. 19.4 crores per annum .Responsibilities • Branch Profitability: Was responsible for maintaining a profitable and a sustainable branch operations by offering out of home solutions to various clients like Nokia, Max New York life, Hyundai, Aviva, Reebok, ESPN Star, HBO etal • Business Development and Client Servicing : Generated new accounts through business pitches and retained clients by maximizing their delight . Offered innovative and workable other out of home strategy and advertising options.

Marcom Communication: was a part of the brand management team and was responsible for designing and execution of all communication at the retail and out of home. Retail Merchandising and Sales Promotional support was responsible for increasing brand visibility so as to increase the footfall at the retail level . Provided sales promotional support to the channel

Initially, worked in the direct sales team in the classified section . Established the ad category for ET , KolkataLater given the responsibility of developing and managing Times Classified booking counters in Kolkata

Store Operations Taking care of in store promotions

Joined as a graduate trainee in the sales marketing functionServiced large corporates as a sales executive for Maurya Sheraton