Sujith S.

Sujith S. Email and Phone Number

MarTech at TOD (OTT) - beIN Media Group Marketing Automation | Attribution & Analytics | SEO & SEM | Monetization | CRM I Digital Marketing & Project Management in Doha, Qatar @ beIN MEDIA GROUP
Sujith S.'s Location
Doha Metropolitan Area, Qatar
Sujith S.'s Contact Details

Sujith S. personal email

About Sujith S.

Expertise: CEPs, CDPs, MMPs, Jira, Agile Project Management, Digital Marketing, Social Media, PR, Communications, Analytics and Insights, SEA, SEO, SEM, Paid Social, Web, App & Video Analytics, Content Marketing, Branding, Strategy, Product Management, Media Production and Events.With over 12 years of digital project management & digital marketing experience spanning 11 industries across 12 countries, I bring to the team a comprehensive understanding of digital strategy, SAAS tools, digital product management, analytics and sales. My career has been marked by the successful planning, creation, and implementation of impactful marketing campaigns that led to customer acquisition, engagement and retention that helped businesses thrive & resulted in the exponential growth of user bases, optimized results and maximised ROI.I’ve had the chance of working with a wide range of brands and organizations across 12 industries—from dynamic start-ups and SMEs to prominent MNCs. My unique portfolio includes roles where I worked with industry leaders such as beIN Media Group, du Telecom, Souq.com, Cleartrip, Telefonica O2 UK, Flash Entertainment, Q-Tickets, Bin Yousef Group and many others, either directly (on the client-side) or while being part of an agency. I excel in optimizing data-driven marketing efforts, all forms of audio-visual / text content and user experiences. In my current role as a MarTech specialist at beIN Media Group, I lead all the SEO efforts for TOD and co-manage the MarTech stack which includes various tools for Engagement, Analytics, Attribution etc. This highlights my proficiency in Marketing Automation, Agile Project Management, SEO and various other facets of digital marketing. My work involves integrating strategies, technology & solutions across platforms to solve business challenges, reduce costs, and enhance performance.My skill set, expertise and expertise combined makes me adept at navigating the complexities of today’s digital landscape and delivering exceptional results.With this range of skills and experience coupled with the know-how of effectively managing digital spends of over 6 Million USD a year, I am geared to versatility, mitigating risks, problem-solving, leadership and success. I apply learnings and strategies across industries and roles to find innovative solutions to increase ROI & ROAS.

Sujith S.'s Current Company Details
beIN MEDIA GROUP

Bein Media Group

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MarTech at TOD (OTT) - beIN Media Group Marketing Automation | Attribution & Analytics | SEO & SEM | Monetization | CRM I Digital Marketing & Project Management in Doha, Qatar
Website:
beinmediagroup.com
Employees:
2125
Sujith S. Work Experience Details
  • Bein Media Group
    Martech Specialist - Tod (Ott)
    Bein Media Group Dec 2022 - Present
    In this role I lead SEO efforts for TOD.tv and manage the SEO team / agency entrusted with this objective. Besides this, I have implemented, improved and helped the business leverage various Marketing Automation / CEP, CRM, Analytics, Tracking, Measurement, Attribution, SEO, Social Media, Subscription Management, Project Management and CMS tools that were & are a part of the MarTech roadmap.As a part of the MarTech team, I collaborate with the Business / Partnerships team, the Performance Marketing team, the Research & Analytics team and the Creative team at TOD & beIN Media Group to achieve predefined objectives from the MarTech roadmap. My function is to enable the business team to execute campaigns and projects effectively, on time and within budget, while reducing churn and maximising ROI.beIN Media Group is a global media powerhouse broadcasting sports and entertainment channels in 40+ countries across Europe, Asia, North America, the Middle East & Africa. beIN Sports holds the largest portfolio of global sports rights which it keeps diversifying and strengthening.TOD (tod.tv/en), part of beIN Media Group, a digital subscription-based OTT launched by beIN in 2022, was the official digital streaming platform of the Qatar 2022 FIFA World Cup.
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  • Q-Tickets
    Digital Marketing Head
    Q-Tickets Oct 2020 - Oct 2022
    Doha, Qatar
    Responsible for handling all the marketing requirements with regards to Q-Tickets which included campaigns for branding and e-commerce / ticket sales for events and cinemas across Qatar.Managing the 12 member marketing team.Digital Marketing & Social media strategy for events, movies and leisure attractions in Qatar, UAE and Bahrain.Execution of paid digital marketing and social media marketing campaigns for meeting business objectives.Monetization and Revenue Optimization from website & app ad banners while managing the P&L.Optimization and improvement of the website and mobile app experience.Working closely with the Technical Head for the development, testing and implementation of these improvements.
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  • 360 Nautica
    Group Head Digital Marketing
    360 Nautica Oct 2020 - Sep 2022
    Qatar
    Responsibilities:-Heading and managing the Marketing, Media & Communications team. This role involves developing and executing the marketing plan, establishing the content and communication strategy for all entities of the 360 Nautica Group such as Q-Tickets (www.q-tickets.com), Qatar Day (www.qatarday.com), Sports Monks (www.sportsmonks.com), Doha Startups, Karak Stop, 360 Play and 360 Bytes, as well as for clients of 360 Bytes requiring Digital Marketing, Web / App Development and Content Marketing services.-Creating and updating digital marketing strategies, digital content, pitchdecks etc. that will support the organization to achieve its aims and objectives as part of the overall plan.-Reviewing new technologies and keeping the company at the forefront of developments in digital marketing.-Using appropriate analytics to measure, evaluate and report against goals and performance of all digital marketing activity.-Leading the development of the company's numerous websites, apps etc. and devising strategies to drive online traffic and continuing to improve usability, design, content and conversions.-Leading all the efforts for developing a strong social media presence and managing digital marketing campaigns across multiple channels utilizing tools and techniques as required including but not limited to e-mail marketing, SEM, paid social, marketing automation, SEO and content marketing.
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  • Qatar Day
    Head Of Digital & Content
    Qatar Day Oct 2020 - Sep 2022
    Doha, Qatar
    Managed the 12 member Qatar Day content marketing team.Rebranded Qatar Day with a new visual identity, logo, website and social media templates.Created and executed the content strategy and plan for Qatar Day.Conceptualised and co-produced over 60 videos across 6 original video segments:1) Tastes of Qatar - Food and Beverage Industry2) Explore Qatar - Tourism and Travel3) Tryst with Luxury - Premium & Luxury Segment4) Stories from Qatar - People & Culture5) 360 Motoring - Car Reviews6) Talk About Entertainment - Events, Movies and Leisure activities in Qatar Proof-read and ensured the quality of all news articles, press releases and blogs published on Qatar Day (website and social media pages).Ensured that the quality of all social media posts, met the highest possible standards of accuracy and relevancy.Spear-headed the growth of Qatar Day's social media pages resulting in a 250% organic increase in followers across all channels.Qatar Day's Instagram page followers grew by over 400% (organic) in 2 years.
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  • B2C Solutions
    Digital Marketing Head
    B2C Solutions Oct 2020 - Sep 2022
    Doha, Qatar
    Worked as the Digital Marketing Head for 6 companies in Doha:1) Q-Tickets2) Qatar Day3) 360 Play4) 360 Nautica5) B2C Solutions6) 360 Bytes
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  • Bin Yousef
    Senior Marketing Specialist
    Bin Yousef Nov 2019 - Jul 2020
    Qatar
    Results Achieved:Social Media following increased by 70%Website Traffic Increased by 80%Direct Traffic Increased by 40%Engagement Increased by 67%Lead Generation Increased by 58%Organic Avg. CTR Increased by 80%Mobile Organic Avg. CTR Increased by 120%Database Increased by 60%Responsibilities:Handled all the marketing requirements for Bin Yousef Cargo (B2B & B2C), the flagship enterprise of Bin Yousef Group and providing digital marketing support for the other divisions of the group, as and when needed, while reporting to the Head of Marketing at Bin Yousef Group.This includes but is not limited to creating and managing:a) Digital Assets - Website - SEO (of pages and content), Design and functional improvements & Content management - WordPressb) Social Media Profiles - Facebook, LinkedIn, Twitterc) Digital Advertising - LinkedIn, Facebook, Google, Snapchat, on other 3rd party websites for Branding and Lead Generationd) Email Marketing Campaigns on Mailchimpe) Print - Ads, Brochures & Press Releasesf) Eventsg) Digital Content - Corporate Videos and Brochuresh) Campaign Management
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  • Htic Global
    Digital Marketing Manager
    Htic Global Sep 2018 - Sep 2019
    Kerala
    In this role I worked for houseoftours.com now part of HTIC Global and it's sister companies (https://hticglobal.com/).The primary function of this role was to take the lead in developing successful, long-term marketing strategies for houseoftours.com while managing the marketing team which served as an agency for itself, it's divisions and for 3rd parties through it's identity as Golden Falcon Consultants. This role demanded in-depth marketing experience and a passion for digital technologies and for me to work closely with different teams to ensure consistency through all marketing channels especially digital. Nourish and provide ideas to build and maintain strong web presence and to drive all digital marketing efforts to achieve business objectives.Responsibilities:a) Work closely with the Heads, GM & CEOs to define, track, analyse and align the marketing and sales objectives of the UAE based group and it's divisions i.e. houseoftours.com, Policyhouse.com, Crossroads Insurance, Golden Falcon Aviation (B2B), Golden Falcon Consultants with their respective business goals and derive a winning strategy and plan to achieve these goals.b) Build the marketing roadmap for lead generation, branding and engagement for all companies in the group.c) Track, Analyse and Manage the digital marketing team, advertising budget, revenue, social media profiles, all PR requirements and digitial assets (websites etc.) to ensure that the overall strategy and marketing plan is executed and business objectives, team KPIs and individual KPIs are achieved within the timelines defined.d) Liaise with Product and Sales Head from all divisions to increase customer satisfactionthrough cohesive strategies.e) Monitor competition and provide ideas to create competitive advantage.Stay up-to-date with digital technology, developments and to liaise with the systems team for the best results.
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  • Golden Falcon Aviation
    Digital Marketing Manager
    Golden Falcon Aviation Sep 2018 - Sep 2019
    B2B Marketing for GFA's products to buyers across the world.
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  • Policyhouse.Com
    Digital Marketing Manager
    Policyhouse.Com Sep 2018 - Sep 2019
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  • Bodha Creative Private Limited
    Director Of Marketing And Business Development
    Bodha Creative Private Limited Jan 2018 - Sep 2019
    Cochin Area, India
    Responsibilities:a) Requirements Analysis, Product Analysis, Financial Analysis, Forecasting, Budgeting and Project management.b) Handling all the Marketing and Sales requirements for the start-up, end-to-end.c) Handling P & L, Legal and Financial aspects of the business.d) Developing products / packages and managing relationships with the client from first interaction up until delivery.e) Managing all projects from proposal to final delivery and payment.f) Managing the team and operations.
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  • Green Worms Waste Management
    Chief Marketing Officer
    Green Worms Waste Management Dec 2017 - Apr 2018
    India
    Responsibilities:a) Business Analysis, Digital Audit, Marketing & Business Strategy.b) CSR Projectsc) Venture capital + Social Incubator pitchdeck creationd) Multiple leadership initiatives for Innovation, Marketing, Project Management and integrating Technology for process Optimization, Digital Transformation Strategy and Revenue / Profit Maximization.e) Consulting on multiple projects related to Sales, PR & Marketing
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  • Bombay Hemp Company Pvt Ltd
    Digital Marketing And Business Development Specialist
    Bombay Hemp Company Pvt Ltd Feb 2017 - Jan 2018
    Mumbai, Maharashtra, India
    Responsibilities:a) Social Media Management, Advertising, E-commerce portals and event management.b) Prepare marketing and advertising strategies, plans, and objectives. Planning and organizing promotional presentations for BOHECO's products & brands.c) Manage and Improve all of BOHECO's digital assets i.e. website, content, campaigns, social media accounts - Facebook www.facebook.com/BOHECO/, Instagram - www.instagram.com/BohecoIndia), Twitter, LinkedIn, e-commerce portal listings & more.d) Recommend the nature and scope of present & future product lines by reviewing product specifications & requirements; appraising new product ideas and/or product or packaging changes.e) Sell BOHECO's products (range of hemp & nettle fabrics, B Label hemp apparel - a sustainable fashion brand instagram.com/BLabelIndia & B Label's hemp handloom stoles) by establishing contact and developing relationships with prospects & recommending collaborative solutions.f) Service existing accounts, obtain orders, and establish new accounts by planning and organizing daily work schedule to call on existing or potential sales outlets and other trade factors.g) Create and vet original and authentic content across the company’s publications & communications.h) Keep management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly & annual territory analysis.i) Business Analysis and Analytics.Bombay Hemp Company (BOHECO) was founded in 2013. Ratan Tata, the chairman emeritus of Tata Sons and Google India's Managing Director, Rajan Anandan are among a group of investors backing BOHECO.3 of of the 7 co-founders of BOHECO made it into the 30 under 30 Asia - Industry, Manufacturing & Energy List in 2018.
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  • Ecstatic Dance Evolution Network
    Marketing & Digital Consultant
    Ecstatic Dance Evolution Network Feb 2015 - Feb 2017
    India
    Responsibilities:a) Business, Marketing & Digital Strategy.b) Helped create, understand and manage an online community, which contributes to both the mental and physical well-being of its’ members, besides enhancing their social awareness.c) Served as the Admin & Marketing Consultant of Ecstatic Dance Evolution (http://ecstaticdanceevolution.com/ & http://www.facebook.com/EDEHouston)d) Networked, researched and contributed my time and efforts for a digital social entrepreneurship project.e) Was the Executive Producer for a short Infomercial on Ecstatic Dance Evolution.
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  • Keyade Middle East
    Digital Account Manager (Online Advertising)
    Keyade Middle East Jan 2013 - Dec 2013
    Dubai, United Arab Emirates
    Accomplishments:1. Average monthly cumulative budget/ spend at Keyade for accounts designated & autonomously = $300,000 / Month (Avg.)2. Managed Cleartrip mobile app launch related campaigns, in the UAE & Saudi Arabia, on Facebook & Google.3. Reduced the CPA by 34% for Cleartrip.Responsibilities: a) Detailed Understanding of and expertise in Analytics, Digital Products, E-commerce, Online Advertising, Digital Marketing, Product Management, Mobile Web Marketing, PPC, Digital Strategy, Brand Mgmt, SEO, SMM, Market Research, Digital Campaign Mgmt, Cost & Time-Saving Optimizations across all channels.b) End to End SEM, with KPIs while continuously scoping for any opportunities & Business Insights that can facilitate greater margins, savings and positive WOM i.e. Optimization & to meet client’s goals through the use of Data Analysis & Testing.c) Advanced use of Google Adwords, FB Ads Manager & Excel. Managing Facebook, Youtube, Google Display Network & Google Search Network Campaigns using a PPC Performance Marketing model, with Accurate Budget Management.d) Monitor campaign progress, results & perform in-depth analysis of campaigns, ads, landing pages, keywords so as to generate reports that highlight key metrics, as & when required using a combination of the Adwords Interface, Facebook Reporting, Youtube Reporting & Google Analytics.Interact & work closely with clients, both internal and external, to Proactively Provide Search Analysis Strategies, Recommendations & Insights.Clients Managed Simultaneously: 1) du Telecom 2) Cleartrip (Middle East) 3) THINKFLASH aka. FLASH ENTERTAINMENTTop Campaigns Executed on Google & Facebook for ThinkFlash: a) Deepak Chopra: 2013 Future of Wellbeing speaker seriesb) Rihanna: 2013 Diamonds World Tourc) Creamfields Abu Dhabi: 2013 – 2014d) Tom Jones Livee) Yasalam 2013
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  • Solutions Middle East
    Sales Account Manager
    Solutions Middle East Sep 2012 - Feb 2013
    United Arab Emirates
    Responsibilities:Handling Key High-Value Government and Semi-government Accounts (Ministries - MOI, MOFA, Abu Dhabi Chamber of Commerce, Abu Dhabi Police, Etisalat, Abu Dhabi Investment Authority etc.) Generating business from existing corporate customers and creating new leads.Managing the Sales Process – Customer Relationship Building, Requirement Analysis, RFP response, Proposals for and Presentations to Senior or Board Level Executives, CIOs and IT Managers.Establishing New and Strengthening Existing Channels through Partners. Achieve assigned Business and Collection Targets.Acquire relevant Product knowledge, Training, Certifications and Perform Product Presentations or Demonstrations.Responsible for the delivery of PoC's, responding to RFP's & RFI's and defining the required licenses/ modules.Handing FOIP and Virtualization related Solutions.Coordinating Project Implementations.Citrix Certified Sales Professional.Opentext RightFax Server Certified Sales Professional.
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  • O2 (Telefónica Uk)
    Product Manager
    O2 (Telefónica Uk) May 2011 - Oct 2011
    Slough, England, United Kingdom
    Worked as a part of the mobile marketing team and managed O2 Active.Was mentored and trained by the Head Of Apps at O2 who was working on the O2 Wallet (Mobile Money) App.UX Testing of Priority Moments Loyalty App.Managing and tracking ongoing campaigns such as the iTunes festival.Liaising and consulting with branding and creative agencies i.e. Cherry London, Lambie Nairn and Tree London, as well as the CRM and Insights team to analyse the performance of campaigns so as to deliver actionable business insights.
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  • Reading Students'​ Union
    Assistant Head - Reading Uni Tv News
    Reading Students'​ Union 2010 - 2011
    Reading, United Kingdom
    While in this role my responsibilities included recruiting new members, creating, selecting and delivering content. Reporting to the Head of Reading Uni TV.This also involved Organizing resources, market research and conducting branding/ PR and marketing activities within the university and via social media websites. The insights derived from the Market Research were applied to improve the News show and as a result, this show was later selected as the "Most Improved Programme for the year 2010-11" by the Head of RU:ON TV.
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Sujith S. Skills

Mathematics International Business Supplies Market Sound Web Marketing Web Content Management Ease Key Account Management Dreamweaver Arabic Sales User Experience Market Research Front End Finance Digital Marketing Merchandising United Kingdom Online Advertising Fmcg Entrepreneurship Admin Event Management Product Management Php Dynamics Content Development Back End Management Revenue Design Public Relations Marketing Communications Science Brand Management Key Performance Indicators Programming Languages Crm Job Descriptions Mysql Hosting Events Committees Dealing Abu Dhabi Powerpoint Accounting Avg Human Resources Execution B2b Brand Development Digital Strategy Telefonica Qualification Titles Tomcat Photoshop Languages Forecasting System Telecommunications Education English Google Adwords Reports Seo Strategy Carnival Google Branding Financial Accounting Visual Basic Microsoft Office Budgeting Postgresql Acquisitions Microsoft Excel Pl/sql Customer Service Campaign Management News Unify Msc Marketing Intelligence Neuro Linguistic Programming Gender Project Management Informatics Corporate Social Responsibility Payroll Campaigns Pune Ability To Meet Deadlines Clinic Management Ppc Information Technology Social Media Web Technologies Hostile Environments Online Branding Management Professional Economics Online Marketing C Coordination Retail Applications Data Analysis Debate Business Development Communication Home Advertising Music Lead Generation Strategic Planning Html Microsoft Access Petroleum Trade Marketing Marketing Entertainment Typing Search Advertising Microsoft Project Key Qualities Project Planning Pages Project Sql House Interpreting Analytics Inventory Control Media Linkedin Computer Proficiency It Solutions Pricing Multimedia Mobile Internet E Commerce Personal Profile International Purchasing Client Facing Collaborating Account Management Malayalam Curriculum Design Social Sciences Mobile Marketing Digital Media Business Insights Oracle Outlook Business Planning Microsoft Word Java Subjects India Choreography Microstrategy Social Media Marketing Choral Commerce Email Marketing Business Strategy International Management Problem Solving Television Business Application Marketing Strategy French Hindi Consumer Competition

Sujith S. Education Details

Frequently Asked Questions about Sujith S.

What company does Sujith S. work for?

Sujith S. works for Bein Media Group

What is Sujith S.'s role at the current company?

Sujith S.'s current role is MarTech at TOD (OTT) - beIN Media Group Marketing Automation | Attribution & Analytics | SEO & SEM | Monetization | CRM I Digital Marketing & Project Management in Doha, Qatar.

What is Sujith S.'s email address?

Sujith S.'s email address is su****@****ail.com

What schools did Sujith S. attend?

Sujith S. attended Henley Business School, Symbiosis International University, Abu Dhabi Indian School, Al Taawan Pvt. School, U.

What are some of Sujith S.'s interests?

Sujith S. has interest in Social Media, Purchasing, Art, Forecasting, Market Research, Strategic Business Planning, Digital Marketing, Travel And Tourism, Merchandising, Music.

What skills is Sujith S. known for?

Sujith S. has skills like Mathematics, International Business, Supplies, Market, Sound, Web Marketing, Web Content Management, Ease, Key Account Management, Dreamweaver, Arabic, Sales.

Who are Sujith S.'s colleagues?

Sujith S.'s colleagues are Ghassan Nicolas Attié, Abdiwahab Mohamed, Ahmed Mohammadi, Ahmet Tarık Şahin, Mohammed Alhawagry, Amit Sharma, Ramesh Mateti.

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