Su Kent Email & Phone Number

Oslo, No

Oslo, Norway

Oslo, Norway

Oslo, Norway

Leads development, implementation and optimization of Content Marketing Strategy- Shapes and formalizes content strategy for marketing operations- Commissions, writes, edits content to deliver on overall content strategy: e-books, case studies, whitepapers, etc. in collaboration with domain experts- Secures processes for content distribution and augmentation across internal and external touchpoints via blogs, social media, content syndication and partner sites- Develops and implements content strategy for digital channels, maps content to buyer journey & intent- Leads development of customer advocacy content and reviews; works with Customer Success to secure references- Oversees creation, delivery of optimized content for digital marketing & lead nurturing: webinars, videos, press releases, boilerplates, media pitches, bylined articles, ad copy, etc.- Develops and manages agile editorial calendar with team, develops and publishes content- Tracks relevant metrics to measure performance of content and effectiveness in delivering on marketing goalsSearch Engine Optimization- Leads development and implementation of content strategy to improve performance on Organic Search (for onsite and offsite content strategy)- Develops ongoing insights on Ibexa’s and competitors’ performance to shape initiatives to improve organic search rankings- Tracks and improves company onsite SEO performanceSocial Media Strategy- Leads development of social media strategy and execution of social media activities. Supports regional teams in local implementationContent Operations- Organizes & maintains repository of all content- Publishes content on various channels: website(s) and blogs, LinkedIn, email, The Drum, partner sites- Serves as in-house copy editor, reviewing marketing collateral for consistency, quality and tone of voiceAnalyst Relations- Point of contact for analysts. Secures briefings and Inquiries. Downloads and maintains repository of relevant research

Oslo Area, Norway

eZ has rebranded to Ibexa.

London, Canada Area

ditto is a B2B creative and communication practice with a proven track record of delivery to the Finance, Tech and Media sectors. Working across the business lifecycle – from start-up strategy, investment roadshows and post-funding “go-to-market” activation – through to producing multi-million/multi-region product launches and campaigns for FTSE 100/Fortune 100 firms.

TechnologyWriter is a content marketing collective of writers, a project manager, designer and photographer. We create bespoke marketing collateral – messaging, editing, copy writing, imagery and design for blogs, white papers, case studies, websites, email campaigns, flyers, presentations:you name it, we can produce it for you.

London, United Kingdom

ResourceiT Consulting Ltd is a business consultancy organisation, bursting with top class professionals that support IT channel partners to increase revenue and profit. We help our clients identify and attract the right type of business opportunities, either directly to customer/prospect audiences or by maximising relationships with new and existing channel partners and vendors.

Stockholm And London

Overall responsibility for Corporate Public Relations and Global Customer Advocacy Program for Snow.Management of global network of PR agencies and liaison with regional communications team member. Development of PR plan, external communications, community relations and influencer relations. Doubled coverage in Year One and doubled coverage again in Year Two. Establish Customer Advocacy program to support customer references; develop effective sources and formats of advocacy; and introduce measurement and reporting process to show value and impact of program - customer touchpoints/ customer lifecycle model - fourfold increase in customer success stories published in a year from video, podcast, webinars to written case studies. Copywriting and copy approval of diverse library of content: press releases, thought leadership articles white papers, eBooks and customer case studies and videos. Ensured continuous flow of content, for blog, targeted campaigns, earned media and website.

Uk, Sweden And Norway

Overall responsibility for Public Relations Program, website development and Community portal launch. Management of global network of PR agencies and liaison with regional communications team member. Development of PR plan, external communications, community relations and influencer relations.Copywriting and copy approval of press releases, thought leadership articles and customer case studies. Community – Snow Globe – launched and within six months had more than 1800 members.

Uk, Sweden, Norway

Development, management and delivery of product messaging and value propositions for Snow’s portfolio of SAM products. Collateral Creation to support demand generation campaign with white papers, thought leadership articles, reports, newsletters, magazines, brochures and case studies, blogs and other social media content.Support sales enablement of internal and channel teams. Articulate value proposition and responsible for production of corporate sales deck to support the sales process. Reponsible for corporate Analyst Relations program and operations. Oversaw submission of Snow Device Manager onto the Gartner Magic Quadrant for Enterprise Mobility Management – one of the quickest entrants – from launch of product to featuring on the MQ within a year.

London, United Kingdom

Management and delivery of 1E’s corporate brand across 1E’s operating reach to communicate consistently across all channels – look and feel, corporate messages and value propositions.Public Relations – strategy, PR agency management, copywriting articles, case studies, press releases and social media content. Accelerated frequency of news releases and media alerts which substantially increased press coverage. Collateral Creation – white papers, thought leadership articles, reports, newsletters, magazines, brochures and case studies, blogs and other social media content.Customer communications and executive relations – maintained consistent and on-going communications programme with 1E global customer base to build and manage customer references more effectively.Managing marketing executive – objective setting, reporting, personal development.Pragmatic Marketing Certified in Foundations, Market and Launch courses built on the Pragmatic Marketing Framework.

Ealing, London W5

Developed and delivered communication strategies using clear, consistent messages to increase brand recognition, audience understanding and attainment of company objectives.Produced plethora of content: white papers, thought leadership articles, reports, newsletters, magazines, brochures and case studies, blogs and other social media contentDigital strategy: wrote website content, landing pages, mini websites, digital newsletters and targeted e-shots for multi-touch campaigns and webinars and improved lead generation

Copywriting and editing white papers, reports, newsletters, magazines, brochures, case studies, websites and e-newsletters. Event management: trade show stands/conferences/user groups. Press and analyst relations and lead generation programmes. Clients: Alphasoft, Atkins, BBC Worldwide, Active Navigation, Amaze, Attachmate, Backbase, ECI Telecom, Effectivate, EPiServer, Euroscript, Filenet, GX, International SOS, Jacada, Mencap, NetEconomy, Network Interlinks, Physio Solutions, Software AG, Sonardyne, SDL Tridion and Virgin Atlantic.

Reported to the European Marketing Director worked directly with the VP of Marketing Marketing collateral: Wrote press releases, case studies, business white papers, thought leadership articles, marketing brochures for different products, content for general/ developer websites and Twitter. Edited the customer and partner newsletters and the corporate magazine. Lead Generation: Worked to improve lead generation via webinars, posting premium content on the website, other campaigns (for example with a quarterly PR campaign) and our partners.Event Management and Organization: Developed a series of seminars that were jointly hosted by channel partners and EPiServer. Worked with the corporate team on our larger trade show presence and the Customer and Partner Day – produed the agenda and general management of the UK-hosted event.

Copywriting and editing white papers, reports, newsletters, magazines, brochures, case studies, websites and e-newsletters. Event management: trade show stands/conferences/user groups. Press and analyst relations and lead generation programmes. Clients: Alphasoft, Atkins, BBC Worldwide, Active Navigation, Amaze, Attachmate, Backbase, ECI Telecom, Effectivate, EPiServer, Euroscript, Filenet, GX, International SOS, Jacada, Mencap, NetEconomy, Network Interlinks, Physio Solutions, Software AG, Sonardyne, SDL Tridion and Virgin Atlantic.

Budget Control: Developed territory strategies and marketing plans, managed budgetsMarketing Collateral. Edited all corporate communications – company magazine, website, press releases, case studies, internal and partner newsletters, campaign landing pages and minisites, Events: Managed stand build and presence at Internet WorldLead Generation: Developed tactical telemarketing and online campaigns to grow sales pipeline.UK public and analyst relations. Responsible for corporate communications - increased frequency of news releases and case studies resulting in substantially increased press coverage. External agencies and third party relationships: Managed relationships with PR and marketing communications agencies; developed marketing activities with partners

Ba (Hons) Economics And Social Studies, Joint Honours: Economics And Agricultural Economics

1996 Institute of Sales Promotion: Certificate and Diploma in Sales Promotion 1998 City University: Certificate in Presentation.

3 A Levels: Geography, Economics, General Studies