A seasoned professional with a rich tapestry of expertise in Content Management, Sales Promotion, and Business Development, seamlessly weaving creativity and strategic vision to elevate brands and drive impactful results in the dynamic landscape of today's market.A results-driven professional is adept at fostering lasting connections through Customer Relationship Management, seamlessly blending digital media expertise, and ensuring excellence through meticulous Testing and Quality Assurance, shaping a seamless and customer-centric digital experience.WHERE CAN I ADD VALUE • Spearheaded 16 years of impactful leadership in new digital media, TV, and creative writing, demonstrating excellence in content planning, operations, sales promotion, and CRM with leading organizations.• Managed JioSaavn's South region music catalog, skillfully orchestrating content merchandising in Mumbai & Bangalore, showcasing effective regional planning and execution.• Acclaimed domain expert with profound knowledge of Bollywood, Sandalwood, Tollywood, Kollywood, Mollywood Music, Classical, Non-Film, and Video content, demonstrating versatile expertise.• Efficiently oversaw comprehensive testing on all smartphone devices, ensuring optimal content promotion aligned with business and marketing projections, achieving successful promotional outcomes.• Adept in digital sales promotion on social media and YouTube, contributing to surpassing streaming targets during product launches.ACHIEVEMENTS• Headed successful content planning for diverse South Indian regions, managing social media promotions and monthly calendar creation, resulting in a consistent weekly mix achievement.• Drove comprehensive South catalog growth by pioneering content acquisition strategies, ensuring timely agreements with partners and consistently introducing new tracks into playlists, enhancing user engagement.• Established impactful collaborations with films, artists, and music directors, leading successful promotional campaigns, while fostering strong relationships with music labels to secure exclusive content, video bytes, and merchandise for seamless content deployment.A results-oriented and innovative leader with expertise in content management and digital media, demonstrating exceptional leadership, analytical prowess, and effective communication skills, fostering collaborative teamwork and driving continuous improvement.📧 Contact: 9886485510, kumar369@gmail.com