Through my experience in architecture and interior design field I’ve worked closely with the design team to come out with innovative ideas that built more trust with our clients and that helps us to elevate our services into a new levels and to be responsible enough to create the eight content that suites this purposes.Aside from my extensive experience in brand management  and marketing communication I’m working drive the corporate communication strategy of the company using my deep experience in brand strategy, especially that I’ve started the creation of Algedra’s brand, setting the brand structure, value, tone of voice, messages, present and future look and feel and other brand elements that are necessary to build a remarkable brandmark,Side to side to my experience in public relations, social media and creative development and being responsible about developing initiatives and ensure brand guidelines are being followed, maintaining and communicating with the current trends on markets, competitors and governmental affairs in order to implement social media strategy including content calendar manangement, creative design and Key Performance Indicator reporting.Since the beginning I was creating, designing and managing the creative execution for developing marketing and sales collaterak , video production starting from the scenarios and turning them into storyboards and then creating the videos with my experience in editing softwares such as Adobe aftereffect.Also I was responsible about computer generated imagery and promotional venue designs with my advanced experience in most of Adobe softwares.I have developed unique marketing plans for our participation in the exhibitions over the years to get the maximum brand exposure out of it and to guarantee the ROI’s as well.

Leading a professional team of graphic designers, Responsible for creating and developing the executing and new projects from A to Z for All media types and for both online and offline.Building new brands and brandmarkes for SME’s, identify the brand message for the companies, developing the logos and guidelines based on solid structure that maintain brand consistency and to be easily recognizable and remarkable. Preparing creatives layouts based on selected concept, select and enhance the relevant topographies for both English and Arabic with the collaboration of copywriter, creating new brand based on brand strategy and creative brief and deliver accordingly develop an integrated campaign out of a big idea to ensure client's brand characteristics and attributes.Designing and managing the creative execution for developing marketing and sales collaterals, video production starting from the initial concepts and transforming them into storyboards and then creating the videos with my experience in editing softwares such as Adobe aftereffect.Presenting visual concept to design team and help to guarantee the best resultand the perfect look to reach client satisfaction, arranging a part of onlinemarketing campaign and SEO strategies, creating online campaigns and supportingmarketing team with new strategies to achieve a quick result.Side to side to my experience in public relations, social media and creative development and being responsible about developing initiatives and ensure brand guidelines are being followed, maintaining and communicating with the current trends on markets, competitors and governmental affairs in order to implement social media strategy including content calendar manangement, creative design and Key Performance Indicator reporting.

Responsible for the overall visual aspects of an advertising and media campaign and coordinate the work of design staff, such as graphic designers.Besides being responsible about the visual style and images in magazines, newspapers, product packaging, and movie and commercial productions.By creating the new guideline of Aster brandmark I’ve determined how best to represent a concept visual and which photographs, art, or other design elements to use and what are the right and effective message we have to spread especially in healthcare sector we have to be more careful about those messages which required more attention to the details.I was also responsible about developing the overall look or style of a publication, advertising campaign and review and approve designs, artwork, photography, and graphics developed by other staff members.Yet, It was the best experience I’ve ever gain by getting the knowledge and experience from high level creative management and that experience until today helps me perfecting my work and artworks.

Working with a highly creative team of graphic designers with the development team, Support the Marketing team in major revamp projects, provide graphic design support to the Marketing team by consulting on designing and producing visually dynamic, targeted marketing materials such as brochures, print adverts, trade show graphics, posters, corporate branding and employee communications.Scheduling annual advertising plans for companies and clients, Responsible for developing and executing creative concepts.Beside Manage graphic projects from initial brief to final print and Design quarterly/bi annual internal newsletter.

Responsible for developing and executing creative concepts for leading edge ( marketing and web solutions. Regularly liaising with the technology team to ensure the best creative solutions are realise.Provide creative marketing solutions for the clients retail and leisure markets, participate in the preparation of markiting plans in order to reflect the company’s, advertising and marketing communications strategies that are build and grow brands in low and high markets, new concepts for ads companies and media plans. Brand identity guidelines, strategic graphic designs, Arabic/English layout and finish art, calligraphy drawing.

Working with a highly creative team of graphic designers, the challenge was to be able to coordinate and supervise the art department in order to keep high standards of execution and concepts within a given amount of time.Coordination between the design team and the development team to advise the clients in order to maintain the highest quality possible for our projects through the perfect proper implementation of the media plan and make a good reflection through the perfect finishing arts in all media materials such as posters, Magazines, billboards street art . . . etc

I gained a good experience under the management of creative art director in publishing ads and to think strategically in how I could create a perfect advertising that yield a good impression to convey the idea of advertising to the largest percentage of viewers, and to think creative to how can i convert the concepts into imagery in different ways and to think out of the box.beside English and Arabic newspaper layout, adjustment and manipulation of images, retouching and preparation of color separation.