Sumaan Khan Email & Phone Number

Calgary, Ab, Ca

Calgary, Alberta, Ca

At RMG Advertising, we help businesses achieve their ideal outcomes by leveraging real-time data and machine learning to create precisely targeted marketing campaigns that boost engagement and drive results. Our solutions provide businesses with actionable insights, enabling smarter marketing decisions.As the Marketing Manager, I play a pivotal role in furthering the marketing goals of RMG Advertising and supporting our clients’ businesses. With nearly 10 years of experience in performance marketing strategy and implementation, I bring a passion for new technology and a dedication to solving customer pain points. My experience in content creation, demand generation, SEO, advertising, and branding will help me make a real impact in our marketing efforts, ensuring we deliver exceptional value and experiences to our customers.

Calgary, Alberta, Ca

As the Marketing Manager at RMG Loyalty, I play a pivotal role in enhancing our Loyalty product offering and adoption, products designed to drive customer retention, increase revenue, and strengthen brand loyalty. By promoting and managing these programs, I ensure they seamlessly integrate with our clients' operations, providing exceptional value without the complexities of in-house development and customer adoption. Working with an organization that is focused on providing outstanding experiences to our loyal customers, and helping businesses thrive through effective and innovative loyalty solutions.

Calgary, Alberta, Ca

Woodinville, Wa, Us

Development, implementation and ongoing management of PPC advertising that generates positive ROI in a highly competitive market. Providing website and SEO expertise along with additional marketing support as needed.

Toronto, Ontario, Ca

Applying my experience and knowledge within a collaborative team to support brand, lead gen, advertising, marketing, and sales efforts.Developing, collaborating, and executing demand generation strategies and campaigns that generate a qualified pipeline for sales opportunities leading to several new customers. Owning the website operations including, but not limited to, SEO, CRO, landing page, content operations, and overall site dev optimizations. Resulting in an overall YoY improvement of organic traffic by ~80%, avg search position improved to the top 10 from the 14th position, and the website conversion rate improved from 1.7% to 5.3%.Managing and executing on all outbound email campaigns to existing and new prospects nurtured in our pipeline. Creating CRM automations and workflows that measurably improved lead handoffs for sales next steps, along with email nurture automations to continue touchpoints.

Calgary, Alberta, Ca

Responsible for creating and implementing the methodology for customer acquisition and business growth. Designing tactics to increase presence and lead generating opportunity. Includes omnichannel marketing tactics, Social Media, SEO, SEM, UX/UI, best practices and explorative opportunities using a range of tools, along with the team to establish ongoing analysis and a data centric marketing approach.

Calgary, Alberta, Ca

Responsible for preparing and approving strategy, implementing, measuring, and overseeing the mechanisms for growth of our businesses and BlackSquare's international clients in the ecommerce and digital space. Including website health, omnichannel marketing tactics, Social Media, SEO, SEM, UX/UI, best practices and explorative opportunities using a range of tools, along with my team to establish ongoing analysis and a data centric marketing approach.

Calgary, Alberta, Ca

Creating and implementing digital marketing strategies to increase business growth through understanding online trends, user behaviour and website activity. Working with Creative and UX to optimize digital campaigns, including web, SEO/SEM, Email, Social Media campaigns and Advertising. Additionally working to identify new mediums and opportunities to leverage for a ROI centric approach.Implementing, measuring, reporting, and advising on the performance of all digital marketing campaigns for all of BlackSquare's internal businesses and external international clients and opportunities.

Calgary, Ab, Ca

I was responsible for building acquisition and conversion focused advertising strategies, providing research and data analysis, campaign implementation, ongoing performance and reporting. Working predominantly through: •Google AdWords Management (Shopping, Search, Display, Video, Remarketing) •Visual reporting via Google Data Studio, Google Analytics •Website Optimization For Conversions •Budgeting, forecasting and performance optimizationFactor One is a Certified Google Partner agency - 1 of 22 Canadian companies with specializations in all Google Advertising methods, and the only one Calgary. We're a team of specialists who, working with measurable analytics and data, design and implement advertising strategies that are built to further your business.

Developing and implementing digital marketing plans, social media strategy and execution, copy writing, brand development, and tracking analytics. Focused on meeting and exceeding client goals while identifying, and telling a compelling story that fits their narrative.

Vernon, B.C., Ca

Working directly with the Marketing Team to create a more engaging and identifiable persona for Kingfisher Heliskiing. Implemented specific digital marketing strategy based on analytics, user statistics, and web page traffic. Designing, preparing and executing compelling and engaging content for all social media entities, website, and marketing materials, to increase reach with a focus on driving sales & revenue.

Working with the Gostlin Keefer Lake Lodge Catskiing Marketing Team to create a focused digital marketing strategy, prioritising maximum reach and sales. Created engaging, unique stories and content for all of their social media outlets, webpages, and marketing materials. Managed all social media outlets and operations, while assessing and changing tactics based on analytics, user demographic, reach, and engagement statistics to maximise returns.Working with the marketing team, we successfully outperformed sales targets and re-booking targets, nearly selling out the lodge in its inaugural season.

Calgary, Alberta, Ca

Hired to promote theatre production, King Kirby, managing all social media presence for Sage Theatre. Increased average: tweet impressions by 450%, engagement rate by 2.8%, link clicks by 700% and retweets by 1000% daily, over a period of 4 weeks. Increased Facebook reach by 1894%, post engagement by 861%, likes by 148%, and page views by 234%, compared to previous equivalent term. Wrote ad copy generating an organic reach of 3.2k and paid reach of 21k, with a 10% link click rate.

Hired by Castle Acadia to manage social media operations and digital marketing for their company account and the TELUS Storyhive award winning animated film project account. Content produced, assessed, and shared based on Twitter and Facebook Analytics. Generated voter traffic, leading to project winning first place from Alberta.

Calgary, Alberta, Ca

Took on a second role on an as needed basis, as Logistics Coordinator without any formal training or experience in this field of interest. Worked with foreign and domestic customs officials, brokers, and associates for transport of sensitive and valuable hardware from our location to job sites internationally. Required accurate and very detailed documentation to be submitted to government officials. Implemented new procedures to allow LiDAR Services to double international project mobilization, increasing collection scale and incoming revenue.

Calgary, Alberta, Ca

Technical analysis of LiDAR point clouds using Microstation for calibration, visualization, and modeling. Expertise includes advanced airborne video and image processing, land cover 3D laser modeling and related accuracy assessment, database manipulation and management, spatial data support. Stepped up to provide hands on assistance to the Research and Development department with sensitive field hardware repair and fabrication during processing down time.

Edmonton, Alberta, Ca

Technical Diploma, Geomatics Engineering Technology - Mapping

Bachelor Of Applied Science (B.A.Sc.), Geographic Information Science And Cartography