Sumaan Khan's Location
Calgary, Alberta, Canada, Canada
Sumaan Khan's Contact Details
Sumaan Khan work email
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Sumaan Khan personal email
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About Sumaan Khan
Growth & Performance Marketer with experience in building high-growth technology startups. I am a hands-on data and results-driven growth and acquisitions specialist with 10 years of experience focusing on performance-driving efforts. In my career, I've been fortunate to support and create effective business scaling strategies, implementation, and optimization. In collaborative and leadership roles I've managed teams and technical implementations that allowed for significant year-over-year revenue and opportunity growth. Also skilled in PPC, Brand Awareness, CRO, SEO, UX, DTC & B2B Marketing, and E-Commerce solutions. I have a broad range of experience from SaaS, eCommerce, and with agencies, where I've strived to continue to learn and improve through KPI-focused marketing & measurement methodology. I've been incredibly fortunate to have a career doing something I'm passionate about and find success through exploration and analysis. When I'm not focused on digital growth I enjoy story telling through TTRPG campaigns, gaming, or hanging out with my lovely partner and our dog.
Sumaan Khan Work Experience Details
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Marketing ManagerRmg AdvertisingCalgary, Ab, Ca -
Marketing ManagerRmg Advertising Sep 2024 - PresentCalgary, Alberta, CaAt RMG Advertising, we help businesses achieve their ideal outcomes by leveraging real-time data and machine learning to create precisely targeted marketing campaigns that boost engagement and drive results. Our solutions provide businesses with actionable insights, enabling smarter marketing decisions.As the Marketing Manager, I play a pivotal role in furthering the marketing goals of RMG Advertising and supporting our clients’ businesses. With nearly 10 years of experience in performance marketing strategy and implementation, I bring a passion for new technology and a dedication to solving customer pain points. My experience in content creation, demand generation, SEO, advertising, and branding will help me make a real impact in our marketing efforts, ensuring we deliver exceptional value and experiences to our customers. -
Marketing ManagerRmg Loyalty Sep 2024 - PresentCalgary, Alberta, CaAs the Marketing Manager at RMG Loyalty, I play a pivotal role in enhancing our Loyalty product offering and adoption, products designed to drive customer retention, increase revenue, and strengthen brand loyalty. By promoting and managing these programs, I ensure they seamlessly integrate with our clients' operations, providing exceptional value without the complexities of in-house development and customer adoption. Working with an organization that is focused on providing outstanding experiences to our loyal customers, and helping businesses thrive through effective and innovative loyalty solutions. -
Marketing And Advertising ConsultantBlacksquare Inc. Sep 2023 - PresentCalgary, Alberta, Ca -
Marketing And Advertising ConsultantWine Folly Nov 2022 - PresentWoodinville, Wa, Us -
Marketing ConsultantCentury Crossing Dental Centre Feb 2018 - PresentDevelopment, implementation and ongoing management of PPC advertising that generates positive ROI in a highly competitive market. Providing website and SEO expertise along with additional marketing support as needed. -
Demand Generation ManagerBluedot Nov 2022 - Jul 2024Toronto, Ontario, CaApplying my experience and knowledge within a collaborative team to support brand, lead gen, advertising, marketing, and sales efforts.Developing, collaborating, and executing demand generation strategies and campaigns that generate a qualified pipeline for sales opportunities leading to several new customers. Owning the website operations including, but not limited to, SEO, CRO, landing page, content operations, and overall site dev optimizations. Resulting in an overall YoY improvement of organic traffic by ~80%, avg search position improved to the top 10 from the 14th position, and the website conversion rate improved from 1.7% to 5.3%.Managing and executing on all outbound email campaigns to existing and new prospects nurtured in our pipeline. Creating CRM automations and workflows that measurably improved lead handoffs for sales next steps, along with email nurture automations to continue touchpoints. -
Director Of GrowthEasyredir Oct 2021 - Oct 2022Calgary, Alberta, CaResponsible for creating and implementing the methodology for customer acquisition and business growth. Designing tactics to increase presence and lead generating opportunity. Includes omnichannel marketing tactics, Social Media, SEO, SEM, UX/UI, best practices and explorative opportunities using a range of tools, along with the team to establish ongoing analysis and a data centric marketing approach. -
Director Of GrowthBlacksquare Inc. Nov 2020 - Oct 2021Calgary, Alberta, CaResponsible for preparing and approving strategy, implementing, measuring, and overseeing the mechanisms for growth of our businesses and BlackSquare's international clients in the ecommerce and digital space. Including website health, omnichannel marketing tactics, Social Media, SEO, SEM, UX/UI, best practices and explorative opportunities using a range of tools, along with my team to establish ongoing analysis and a data centric marketing approach.
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Digital Marketing ManagerBlacksquare Inc. Apr 2019 - Nov 2020Calgary, Alberta, CaCreating and implementing digital marketing strategies to increase business growth through understanding online trends, user behaviour and website activity. Working with Creative and UX to optimize digital campaigns, including web, SEO/SEM, Email, Social Media campaigns and Advertising. Additionally working to identify new mediums and opportunities to leverage for a ROI centric approach.Implementing, measuring, reporting, and advising on the performance of all digital marketing campaigns for all of BlackSquare's internal businesses and external international clients and opportunities.
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Digital Marketing SpecialistFactor One Jun 2017 - Apr 2019Calgary, Ab, CaI was responsible for building acquisition and conversion focused advertising strategies, providing research and data analysis, campaign implementation, ongoing performance and reporting. Working predominantly through: •Google AdWords Management (Shopping, Search, Display, Video, Remarketing) •Visual reporting via Google Data Studio, Google Analytics •Website Optimization For Conversions •Budgeting, forecasting and performance optimizationFactor One is a Certified Google Partner agency - 1 of 22 Canadian companies with specializations in all Google Advertising methods, and the only one Calgary. We're a team of specialists who, working with measurable analytics and data, design and implement advertising strategies that are built to further your business. -
Consulting Digital Marketing SpecialistGorilla Digital Marketing Services Apr 2017 - Jan 2018Developing and implementing digital marketing plans, social media strategy and execution, copy writing, brand development, and tracking analytics. Focused on meeting and exceeding client goals while identifying, and telling a compelling story that fits their narrative.
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Digital Marketing SpecialistKingfisher Heliskiing Jun 2016 - Jun 2017Vernon, B.C., CaWorking directly with the Marketing Team to create a more engaging and identifiable persona for Kingfisher Heliskiing. Implemented specific digital marketing strategy based on analytics, user statistics, and web page traffic. Designing, preparing and executing compelling and engaging content for all social media entities, website, and marketing materials, to increase reach with a focus on driving sales & revenue. -
Digital Marketing SpecialistGostlin Keefer Lake Lodge Jun 2016 - Jun 2017Working with the Gostlin Keefer Lake Lodge Catskiing Marketing Team to create a focused digital marketing strategy, prioritising maximum reach and sales. Created engaging, unique stories and content for all of their social media outlets, webpages, and marketing materials. Managed all social media outlets and operations, while assessing and changing tactics based on analytics, user demographic, reach, and engagement statistics to maximise returns.Working with the marketing team, we successfully outperformed sales targets and re-booking targets, nearly selling out the lodge in its inaugural season. -
Social Media ManagerSage Theatre Mar 2016 - Apr 2016Calgary, Alberta, CaHired to promote theatre production, King Kirby, managing all social media presence for Sage Theatre. Increased average: tweet impressions by 450%, engagement rate by 2.8%, link clicks by 700% and retweets by 1000% daily, over a period of 4 weeks. Increased Facebook reach by 1894%, post engagement by 861%, likes by 148%, and page views by 234%, compared to previous equivalent term. Wrote ad copy generating an organic reach of 3.2k and paid reach of 21k, with a 10% link click rate. -
Digital Marketing ManagerCastle Acadia Animation Studio Jan 2016 - Mar 2016Hired by Castle Acadia to manage social media operations and digital marketing for their company account and the TELUS Storyhive award winning animated film project account. Content produced, assessed, and shared based on Twitter and Facebook Analytics. Generated voter traffic, leading to project winning first place from Alberta.
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Logistics CoordinatorLidar Services International Inc. Apr 2010 - Mar 2015Calgary, Alberta, CaTook on a second role on an as needed basis, as Logistics Coordinator without any formal training or experience in this field of interest. Worked with foreign and domestic customs officials, brokers, and associates for transport of sensitive and valuable hardware from our location to job sites internationally. Required accurate and very detailed documentation to be submitted to government officials. Implemented new procedures to allow LiDAR Services to double international project mobilization, increasing collection scale and incoming revenue. -
Gis & Lidar Data AnalystLidar Services International Inc. Jun 2008 - Mar 2015Calgary, Alberta, CaTechnical analysis of LiDAR point clouds using Microstation for calibration, visualization, and modeling. Expertise includes advanced airborne video and image processing, land cover 3D laser modeling and related accuracy assessment, database manipulation and management, spatial data support. Stepped up to provide hands on assistance to the Research and Development department with sensitive field hardware repair and fabrication during processing down time.
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Cad OperatorStantec May 2007 - Sep 2007Edmonton, Alberta, Ca
Sumaan Khan Skills
Digital Marketing
Facebook Marketing
Ad Targeting
Logistics
Seo
Digital Strategy
Seo Copywriting
Social Media Marketing
Search Engine Optimization
Research And Development
Copywriting
Geomatics
Bentley Microstation
Lidar
Database Administration
Arcgis
Microstation
Lidar Analysis
Aerborne Image Processing
Gps
Remote Sensing
Spatial Data Management
Autocad
Troubleshooting
3d Point Cloud Modeling
Lidar Data Analysis
Geographic Information Systems
Google Adwords Professional
Google Analytics
Social Media Advertising
Sumaan Khan Education Details
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Southern Alberta Institute Of Technology (Sait)Geomatics Engineering Technology - Mapping -
Southern Alberta Institute Of Technology (Sait)Geographic Information Science And Cartography
Frequently Asked Questions about Sumaan Khan
What company does Sumaan Khan work for?
Sumaan Khan works for Rmg Advertising
What is Sumaan Khan's role at the current company?
Sumaan Khan's current role is Marketing Manager.
What is Sumaan Khan's email address?
Sumaan Khan's email address is su****@****.global
What schools did Sumaan Khan attend?
Sumaan Khan attended Southern Alberta Institute Of Technology (Sait), Southern Alberta Institute Of Technology (Sait).
What skills is Sumaan Khan known for?
Sumaan Khan has skills like Digital Marketing, Facebook Marketing, Ad Targeting, Logistics, Seo, Digital Strategy, Seo Copywriting, Social Media Marketing, Search Engine Optimization, Research And Development, Copywriting, Geomatics.
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