A post-graduate in science from the University of Calcutta, Kolkata (Presidency College) and a seasoned market research, marketing strategy and consumer insights specialist. Started career in scientific and developmental research domain (fisheries and aquaculture) in Govt. of India – Word Bank project and worked for about initial 7 years in scientific research and allied social/rural/agriculture sectors. Have worked for about 15 years in typical B2C consumer research area across key industry verticals and about 2.5 years in business research domain (B2B). Experienced in helping the client in strategic decision making in their business through both quantitative and qualitative research methodologies. Experienced in connecting dots between the clients and their customers.Professional Strengths: Responsible | Result Oriented | Focused | Positive Attitude | Commitment | Critical and Strategic Thinking | Solution Centric Approach | Analytical Mindset | Trustworthy | Team Leader as well as Team Player | Passionate | Communication | Time Management | Multitasking.Types of Research Areas: Market Entry Strategy | Market Understanding | New Product Development | Brand and Advertising | Stakeholders' Study | Communication Evaluation.Key Industry Verticals Served for: Automobile | Telecommunication | FMCG | Consumer Electronics and Durables | IT/ITeS and Technology | Banking and Financial Services | Healthcare and Pharmaceutical | Retail | BFSI | Govt. and PSU | Hospitality | Travel and Tourism | Transport | Energy and Utilities | Manufacturing | E-Commerce | Construction | Social and Rural Development | Agriculture.Husband of a caring wife and a proud father of 2 daughters. Travelled almost all states of India and love to interact with people and learn new languages. A food lover and enthusiast explorer of culinary delights.Biggest dream of life is to develop an integrated farmhouse which will be self-sustainable, technology driven (indigenous + advanced) and ecologically balanced.