* Brand Positioning * Brand Strategy * Product Curation * Campaign Planning * Social Media Management

* Established relationships with key decision-makersthrough effective communication.*Re-initiated conversations with lost buyers.*Create targeted pitch decks to reach out to new buyers.*Established deep and long-standing relationships with the vendors.*Price negotiation with vendors.*Brainstorming, planning, and implementing eventmarketing to create contacts and promote sales.*Identify opportunities, establish a business strategy, and build a profitable enterprise to take advantage of them.*Develop deep knowledge of the market, trends,competition, and product.*Develop and put into action thorough B2B marketing plans that are in line with company goals and target market segments.*Work collaboratively with the strategy, operations, and design teams to match marketing initiatives with corporate objectives

* Manage time and action calendar* Research, trend forecast and market analysis for product rangeplanning.* Manage complete roadshow activities- arrange meetings withonline and offline channel buyers, prepare and conduct virtual rangepresentations, present physical range for the season to buyers and incorporate the discussed changes.* Prepare style-size matrix for store allocation.* Track and approve all necessary submits of lab dips, strike offs, fitsamples and Pre Production samples.* Vendor management for on-time sampling and to improve OTIF.* Identify key issues in product construction, material selection, quality and costing.* Coordinate with sourcing, warehouse and planning team to ensure timely deliveries.* Analyze sales across all channels.

* Handle sample development for in-house brand.* Plan and conduct exhibitions for brand awareness.* Customer interaction for R&D on fit and garment selectionbased on body type.* Manage time and action calendar for assigned categories.* Track and approve all necessary submits of fabric, artwork,trims and packaging.* Identify key issues in product construction, materialselection, manufacturing , pricing and research foralternate options in accordance with cost targets.* Participate in fit sessions and product reviews for assignedstyles and coordinate with technical services to ensureprototypes accurately reflect construction specifications.* Make training modules and organize training sessions.* Reviewing quality aspect of the samples* Coordinating the sampling processes end to end.

* Manage daily operations by coordinating with multipledepartments.* Handle order processing.* Pack, prepare, classify and plan the shipments accordingto destination.* Record shipments into the logistics system.* Coordinate for return pick ups.