Sabio's App Science® capabilities combine deep learnings from a consumer's app ecosystem with their geo-locations to help brands reach their target audience and fully understand their consumer's past, present and future consumption intent.

Sabio's App Science® capabilities combine deep learnings from a consumer's app ecosystem with their geo-locations to help brands reach their target audience and fully understand their consumer's past, present and future consumption intent.

Sabio's App Science® capabilities combine deep learnings from a consumer's app ecosystem with their geo-locations to help brands reach their target audience and fully understand their consumer's past, present and future consumption intent.

Skilled Ad trafficker and Ad-Ops professional with expertise in Online Media planning and Advertisement Operations, possessing excellent communication skills and being able to thrive in a competitive cutthroat environment.Presently working as a Campaign Manager for Glam Media, and is responsible for handling end-to-end Campaign management and support for the US clients.Hands on Experience in trafficking and troubleshooting the IAB standard products along with the sound knowledge of the new Rising Star products. Also possessing a sound knowledge of DFA.• Trafficking Online Advertisement Campaigns for the US / European clients in co-ordination with the Sales Team.• Optimizing campaigns based on User engagement metrics such as In-view, CTR.• Implementing Brand Study and Impression Verification Service for the campaigns.• Strong understanding of the IAB standards and Rising Star Products.• Thorough understanding of Video Ads which includes a hands on experience in trafficking the video ads using the VAST tags in the VPAID compliant environment.• Generating Campaign reports from reporting platforms such as DFA, Media Mind, Point Roll, Atlas, etc.• Liaising closely with the Sales team to understand the Client expectations from the campaign through initiating Pre-live campaign Kick-Off calls.• Providing interim and post campaign delivery report to the Sales Team and Senior Management.• Troubleshooting Ad serving and Ad creative issues.• Addressing queries of both Onshore and Internal Teams.• Continuous advancement of Ad Market capabilities (targeting, reporting, tracking.)• Good understanding of online ad campaign metrics and analysis, including CPM, CPC, CPA, Hybrid advertising models.• Using Salesforce.com (Cloud Service) as a central system of records of the campaigns which can be used by the Revenue team to bill-off the campaigns.

Process : Operative (Microsoft)Role : Working as Ad trafficker Level 2 support.Work Profile : Administered all online campaigns and ensured implementation according to schedule. Analyzed performance of various campaigns prepared and updated checked reports. Performed comparisons in both campaign goals and performance of campaign and identified strategies to increase return on investments. Coordinated with sales team and recommended modification to campaigns if required. Assisted other departments in increasing efficiency of campaigns. Maintained positive relationships with sales department and clients. Performed troubleshoot on all creative issues of clients and flagged the queries and prepared specifications. Created, trafficked Campaigns and sent tags to publisher teams for clients such as Pepsi, FedEx, Transunion, Lilly, Clorox, Visa, HP, Vanguard, Windstream, Intel, Levies etc.

Managing user's accounts in active directory.Troubleshooting & configuration through RDC (Remote Desktop Connection).Configuring Microsoft Outlook remotely.Recovery of mailbox from outlook.Creating & mapping pst in Outlook.Assigning permissions for file share account.Creating account on FTP sites.Providing the admin rights, and joining the computer to domain.Troubleshooting on VPN issues.Configuration & Troubleshooting of IE (all versions).Printer mapping and Troubleshooting.Worked on AD Migration issue for office based users and the remote users.Blackberry support. (Configuring the phone with the exchange server)

Working as Management Trainee