Leading the hotel's product charter for MakeMyTrip's corporate arm for enterprise market called Quest2Travel

- Core product team member to liaise with cross-functional teams including Gartner Research, Ombud's and Sales team

- Working on the development and scaling of Gartner’s crowdsourcing platform - Gartner Peer Insights, a web based reviews and ratings platform.- Led the automation of research document creation (called 'Gartner Voice of the Customer') using user sourced content on Peer Insights

Ashok Leyland: (3.5T to 6T LCV Segment)-- New product development (Rs 400 Cr capex): Captured consumer insights, market trends & competitive intelligence- Performed primary market research in 6 cities; Conducted 75 in-depth interviews covering 19 vehicle applications- Identified demand sweet spots by conducting market sizing, KBF mapping & recommended product positioningAshok Leyland: (6T to 7.5T LCV Segment)-- Devised strategy to improve sales of a low market share… Show more Ashok Leyland: (3.5T to 6T LCV Segment)-- New product development (Rs 400 Cr capex): Captured consumer insights, market trends & competitive intelligence- Performed primary market research in 6 cities; Conducted 75 in-depth interviews covering 19 vehicle applications- Identified demand sweet spots by conducting market sizing, KBF mapping & recommended product positioningAshok Leyland: (6T to 7.5T LCV Segment)-- Devised strategy to improve sales of a low market share product; Analyzed product pitching, sales & marketing strategy- Designed algorithm to calculate vehicle & service satisfaction score; Calculated scores for 175 customers from 8 states- Recommended 6 proposals & 5 were incorporated in sales strategy; 15% increase in market share of product in segment Show less