D’on Cosmetics is an international, minority, and woman-owned production and distribution cosmetics company, which specializes in vegan and cruelty-free beauty products for every skin tone, gender, and level of makeup artistry. Founded in 2015 by makeup artist and social media influencer, Summer D'on Bell, formally known as Summer D’on. The company is headquartered in Atlanta, Georgia. D'on was influenced by her mother Desma and grandmothers, through their daily beauty routines and collections of makeup. After discovering a new passion for all things makeup and beauty, she became a self-taught makeup artist and beauty YouTuber with her first makeup tutorial debuting in 2013. The Georgia native later went off to study Spanish and Business Management at the University of Alabama in Tuscaloosa, Alabama, where she was able to use her background of entrepreneurship and previous makeup artistry to start her self-titled cosmetics company, D'on Cosmetics.D’on Cosmetics removes limitations and assures that each customer is able to feel beautiful without cutting any corners. The company prides inclusivity by creating vegan and cruelty-free products for every level of makeup artistry, beginner consumers and professional artists alike. Today, the company continues to develop products that inspire self expression and creativity through the talents of all artists around the world.