Summer B.

Summer B. Email and Phone Number

CEO at Digital Sauce + Account Director/Publicist at The Confluence @ The Confluence Group
los angeles, california, united states
Summer B.'s Location
Greater Sacramento, United States
Summer B.'s Contact Details
About Summer B.

10+ years of experience in digital media, publicity, youth, experiential, and consumer based marketing programs in the music and gaming space. I have visualized, executed, and managed a wide variety of marketing + publicity campaigns that include competitive gaming events (on and offline), product demonstration, affinity programs, celebrity events, sponsorships, focus groups, traditional marketing, campus tours, social media campaigns, and digital publicity. My current passions exist in the realm of digital publicity and public relations for music festivals and artists among other high brow clients such as GE, Budweiser, and Anastasia of Beverly Hills.Specialties include event planning, promotions, public relations, digital publicity, social media mgmt, writing, managing relationships, building/maintaining specialized marketing rep teams, and producing result driven interactive campaigns within the high school and college market.

Summer B.'s Current Company Details
The Confluence Group

The Confluence Group

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CEO at Digital Sauce + Account Director/Publicist at The Confluence
los angeles, california, united states
Employees:
13
Summer B. Work Experience Details
  • The Confluence Group
    Account Director + Publicist
    The Confluence Group Feb 2011 - Present
    Los Angeles, Ca
    Account Director + Publicist for clients in the music, festival, fashion, and lifestyle space. Duties include managing numerous accounts + team members, media outreach/followup, collection of successful media output, client report creation, facilitating interviews, social media post creation + page mgmt, paid media budgets, overseeing press tents/lists, writing press releases, maintaining media relations, and much more. Clients include Do LaB (production house for Lighting in a Bottle, Woogie Weekend, Dirtybird Campout, + Do LaB Coachella stage), The Lucent Dossier Experience, Envision Festival - Costa Rica, Canada's Shambhala Festival, Mysteryland USA, XLIVE, Anastasia of Beverly Hills, Budweiser, General Electric, Alexia Foundation, SXSW, and Seattle's Decibel Festival.
  • Digital Sauce Marketing
    Founder/Ceo
    Digital Sauce Marketing Jan 2010 - Present
    Greater Los Angeles Area
    Digital Sauce Marketing (DSM) is a collegiate facing marketing agency that hires gaming brand ambassadors to play alongside and empower consumers by allowing them to engage with their favorite video game companies on campus. At DSM, our belief is that the consumer should be an integral part of their own marketing process by producing interactive hands-on experiences on their turf, surrounded by their peers. We work to deliver a clear message through strategic partnerships with various groups, event locations, and activities already established on campus. Our exclusive team of campus representatives produce live interactive events on campus through on/offline gaming competitions, product trial, social media campaigns, affinity programs, focus groups, and traditional marketing tactics. Past/current clients include EA (Electronic Arts, Inc), Nintendo, Microsoft, Casio, Softcell, and Astro Gaming.
  • Electronic Arts
    Lifestyle Marketing Manager
    Electronic Arts Jul 2005 - Jan 2010
    Redwood City, Ca
    Developed + managed the EA College Rep program consisting of over 40 part-time U.S. EA College Reps and 40 Assistant Campus Interns each year. Duties included the concepts, creation, and execution of over 120 individual college campaigns for EA, EA SPORTS, EA Games, Pogo, Visceral Games, and more. Managed all on-campus Rep activities, campaign proposals + re-caps, budgets, internship studies, hardware mgmt, and campus network relationships.
  • A.D.D. Marketing And Advertising
    Senior Project Manager / Account Executive
    A.D.D. Marketing And Advertising 2000 - 2004
    Developed and managed youth, experiential, and consumer based marketing programs. Spent majority of my time building, running, and maintaining high school/college marketing teams. Was recognized for my ability to create and maintain top-performing rep teams for the company. Accounts included EA SPORTS (Electronic Arts, Inc), KODE phones, Nokia, Vespa, misc. music labels, and movie studios.

Summer B. Skills

Social Media Marketing Marketing Video Games Product Marketing Interactive Marketing Event Planning Event Management Team Management Marketing Management Public Relations Affiliate Marketing Remote Team Management Campaigns Monetization Partnership Marketing Microsoft Office Gaming Industry Lifestyle Marketing Media Planning Marketing Research Product Launch Program Management Music Industry Partner Management Product Management Consumer Goods Marketing Budget Management Event Marketing Partnership Management Market Penetration Roi Accountability Product Strategy Campaign Management Campaign Development Campaign Strategy Sales Trend Analysis Mobile Entertainment Youth Marketing Youth Engagement College Recruiting University Relations College Relations Youth Mentoring Google Docs Promotions Consumer Behavior Affinity Programs Reward Strategy Public Relations Skills Digital Pr

Frequently Asked Questions about Summer B.

What company does Summer B. work for?

Summer B. works for The Confluence Group

What is Summer B.'s role at the current company?

Summer B.'s current role is CEO at Digital Sauce + Account Director/Publicist at The Confluence.

What is Summer B.'s email address?

Summer B.'s email address is su****@****ail.com

What are some of Summer B.'s interests?

Summer B. has interest in Kids, Exercise, Electronics, Outdoors, Home Improvement, Reading, Music, Travel, Movies.

What skills is Summer B. known for?

Summer B. has skills like Social Media Marketing, Marketing, Video Games, Product Marketing, Interactive Marketing, Event Planning, Event Management, Team Management, Marketing Management, Public Relations, Affiliate Marketing, Remote Team Management.

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