Responsibility: Partner with the product leadership to define the product vision, assess long-term business and innovation opportunities, and provide product recommendationsKey projects:• Built a business case for a scaled affiliate program for VR apps with a cross-functional team of Product, Engineering, Data Science, and User Research and drove the successful first product review• Spearheaded a comprehensive assessment of Quest Store (two-sided e-commerce platform) via competitive benchmarking and provided product recommendations to improve consumers' shopping experience on Quest Store • Improved retention of VR fitness users (new vertical) through product recommendations based on habit-building principles from behavioral science, market research, and user interviews• Informed the GTM launch strategy of a new VR headset based on market analysis and user research• Led the 3rd party platform discovery & monetization initiative with a cross-functional team

Product launch• Launched Adobe Express, a new cloud-based media creation app, by ensuring the on-time completion of launch tasks by Marketing/GTM teams, resolving roadblocks, and collaborating with cross-functional teams to manage interdependencies.Post-launch• Led annual strategic planning of Adobe Express by driving cross-functional alignment on strategic priorities and defining key success metrics with VPs/SVPs from Product, Engineering, Marketing, and Growth teams• Spearheaded ops planning by creating a centralized tracker across 13 teams and 3 geos that improves visibility and enables real-time collaboration, increasing process efficiency• Drove Weekly Exec Review sessions where I owned the agenda by identifying any major cross-functional topics the team needed to discuss, flagging any risks to the performance of key metrics, and inviting the relevant stakeholders to expedite decision making

• Designed a scalable post-sales support model for Adobe Sign (B2B SaaS) customers, adjusted/localized it with regional teams and partners, and operationalized a proposal with 10+ functional stakeholders • Optimized the lead qualification process of Adobe Sign by adopting a data-driven approach to prioritize leads and introducing a quality-focused metric

[Across roles at BCG]I have extensive experience working with clients in the technology and healthcare industries, driving business growth, developing strategies based on customer/patient insights, and overseeing large-scale cost transformations. Select client engagements include:Technology projects• [Enterprise solutions provider] Portfolio optimization through in-depth assessment of market trends and client's internal capabilities based on research, market sizing, expert interviews, and employee survey• [Global semiconductor manufacturer] Project management of $1B+ cost transformation program by managing 10 functional teams, leading cross-functional team meetings, and tracking metrics• [National security company] Post-acquisition integration of four functional teams (IT, Sales, HR, Training) by streamlining workflows, consolidating vendors, and removing redundancy in org structure• [Global SaaS company] Development of a new global deployment model of Renewal Managers by market, account size, and verticalHealthcare projects• [National payor & provider] New product development and opportunity assessment, geographic expansion strategy based on drive-time analysis and location optimization, and roadmap development with the client• [Nonprofit health system] Development of tailored network, partnership, and pricing strategies in two different markets through analysis of needs and purchasing behaviors of patients, patient segmentation based on a survey with 4,000 respondents• [National health system] Prepared CFO of national health system for presentation of $1B+ savings opportunity in front of Board by consolidating savings analysis on three initiatives from BCG teams and managing expectation of senior leaders, securing Board’s support