As a key member of the Communications and Worship team, leading all website and app initiatives with an intentional focus on problem-solving by creating strategic solutions for usability. Gaining respectability with team members leading to educated decision-making and problem-solving. Key Contributions:- Steered strategy for overall website redesign with the goal of creating an intuitive and comprehensible user experience. Utilizing space based on traceable data-directed decision making, giving the ability to understand user behavior and site efficiencies.- Lead the redesign initiative for the weekly bulletin, growing from a pdf document to a web, mobile, and app-friendly solution. This scalable option, gave more direct features, keeping the user engaged, and utilizing trackable deliverables. Trained graphic designers on implementation.- Focused on the overall big picture of the website and individual pages by refining structure, composition, balance, proximity, alignment, repetition, contrast, and hierarchy.- Partnered with communications and ministries' key leadership in updating existing web pages with current content, ensuring changes are timely and relevant.Noted Accomplishments:- Worked with a marketing firm to strategize and implement website SEO, google analytics, traffic trends, and how to improve these processes. - Directed senior and junior graphic designers in creating designs optimized for website and app focusing on design order, hierarchy, and flow of the overall page. - Set up weekly deliverables, ensuring tight deadlines were met every time, this included; enewsletter, bulletins, sermon notes, podcasts, community job board, and online livestream.

Managed projects through all stages of development within the Marketing and Public Affairs Department, including creating original artwork through design, photography, video, and engaging content development, attracting both clients and staff.Key Contributions:- Assisted Hollywood producer in the production of external video content for company-wide events. Acted as a liaison between talent and producer by managing and coordinating schedules and timelines. - Subject matter expert leading creative efforts for design, branding, and photography initiatives; work collaboratively with various teams depicting visuals required to captivate audiences.- Organized and directed all internal production of video content for company-wide directives, including scouting locations, audio setup, lighting setup, filming, and video editing. - Managed all vendor relationships including various printers, event locations, designers, PR, and marketing firms, and negotiated contracts and pricing. - Exhibit a strong understanding of fundamental design principles that affect typography, composition, color, use of space, and hierarchy of information.Noted Accomplishments:- Managed redesign of the main website and intranet, launched a modern design that streamlined accessing information, and created a client usability solution.- Furthered our efforts in creating a cohesive branding across all locations that propelled the company into recognition and lead generation.- Consistently recognized for fresh and innovative ideas and applications that created solutions to departmental obstacles, creating streamlined workflows.- Developed a keen ability to translate subject matter into concrete designs for a wide range of marketing, promotional, and informational materials. Which has positioned me as a valuable resource in driving product life cycles.- My focus is on insight-driven innovation that addresses the changing needs of each situation, staff member, team, vendor, and client.

Delivered support and project leadership aiding 70+ locations and over 1,200 employees; serving as a key member managing projects and related workflows. Created company-wide design solutions by using templates for brand consistency and seamless utilization. Key Contributions:- Managed material inventory by maintaining adequate stocking levels, and formulating profitable ways to manage obsolete and slow-moving stock to help offset losses.- Designed corporate campaigns, department logos, and collateral, including program brochures, annual reports, newsletters, and donor development direct mail materials.- Led various initiatives in event planning including being a key player in making decisions on food, floral, and decor and day of event coordination volunteers, setup, and teardown procedures.- Partnered with various programs to develop strategies for marketing materials and campaigns for donor development and community awareness/engagement.Noted Accomplishments:- Developed and implemented new systems to streamline the process of accessing projects virtually in seconds, increasing productivity and expanding project bandwidth.- Served as subject matter expert directing projects, timelines, and standards without direct supervision or support from leadership/management teams.- Redesigned all print, email, marketing, development, and internal materials to align with new brand guidelines that captured the attention of our target audiences.- Created company identity and style guide encompassing appropriate fonts, color palettes, and logo usage that provided clear and precise guidelines to maintain brand consistency across all locations.

Delivered strategic oversight and administration of all things creative, including, graphic and web design, product photography, and events. Partnered with COO in marketing and branding initiatives bringing strategies and thought leadershipKey Contributions:- Built and managed company websites, including redesign, updating, adding new elements, and maintaining current pages. - Led problem resolution initiatives, including troubleshooting web and HTML errors, and coding issues for prompt resolution. - Created monthly advertisements for top-rated Tech Industry magazines.- Managed and created assets such as sales/marketing materials, staging product photography, photo editing, and updating website and materials.- Created yearly trade show graphics for the corporate trade show booth, tabletop graphics for fairs, and retractable banners.Noted Accomplishments:- Built and launched four main websites, including training videos, and company intranet; received feedback from various industry leads that recognized it as the best website viewed in their market. - Played a role in team-building meetings, and collaborative problem-solving which greatly increased productivity through improved operations, streamlined workflows, and boosted morale within team-centric processes.

During my time as a Web and Graphic Designer, I managed and coordinated full-cycle graphic design projects. I designed full label packages, including logos and hangtags for new customers while creating themes and graphics utilized in tradeshows and industry magazines. One of my main accomplishments within this role was when I was able to exercise my innovative creativity by recreating a customer’s products from virtually no initial artwork.

I collaborated with clients, designers, and printers to create vision, conceive designs, and meet all deadlines and requirements. I created new design themes for marketing collateral and produced computer-generated artwork for promotional materials.