Summer West-Cazes Email & Phone Number

Kerrville, Texas, United States

Fredericksburg, Texas, United States

Website update

Fredericksburg, Texas, United States

Fredericksburg, Texas

• Oversaw the direction of all business, corporate, non-profit and private events at Alegria Barn• Identified strategic sales opportunities, marketing plans and activities to generate revenue• Established meaningful connections with key stakeholders in the Texas Hill Country and beyond• Ensured revenue growth, business P&L and operations management• Lead team to guarantee effectiveness, efficiency, alignment, and collaboration with a focus on continuous improvement

San Antonio, Texas Area

• Served as right hand to the President and Publisher• Negotiated best pricing and partnerships with event vendors including but not limited to negotiating contracts for services rendered• Determined and communicated all staff (Editorial, Advertising and Events) and client responsibilities• Drove ticket sales though online registration processes and oversaw the attendee list while developing strong relationships with vendors and securing promotional partnerships with nonprofit and business associations to help drive ticket sales• Created public relations, marketing plans and strategies that includes event websites, advertisements, email marketing, social media, direct mail and grass-root techniques• Provided excellent service, support and communication to event honorees, attendees, sponsors and vendors Managed, coordinated and choreographed approximately 65+ high quality, expense-controlled events per year in San Antonio and the surrounding areas that range in size and scope from 100 - 800+ high level business executives• Created and supervised the scheduling and placement of promotional ads and assisted withproofreading all promotional material to maintain the integrity and image of the San Antonio BusinessJournal brand• Prepared pre - and post - event analysis includingbill reconciliation, attendee summaries and evaluation analysisIdentified and helped create new custom event opportunities, strategies and plans to improve new andexisting events•Served as spokeswoman for the San Antonio Business Journal

San Antonio, Texas

• Developed strong internal and external relationships with SARA staff, constituents and elected officials• Served as a community liaison for watershed operations staff and utilities staff ensuring a deep-rooted community connection• Shared the mission and vision of the San Antonio River Authority by providing speakers bureau presentations to neighborhood associations, community groups, non-profit organizations and the San Antonio business community• Managed, developed and assisted with the design for the San Antonio River Authority’s monthly and quarterly constituent community newsletter, River Reach - Distribution of 15,000+ hard copy and 9,000+ electronic• Coordinated media inquiries and served as agency spokesperson for media requests• Produced promotional materials, media pitches and grassroots marketing for recreational events such as Bat Loco, Pecan Jubilee, River of Lights: Deck the River, and Mission Reach Flotilla Festival

San Antonio, Texas Area

• Managed strategic charitable giving, community projects, and corporate campaigns for Texas, New Mexico, and Arizona that broadened awareness of philanthropic initiatives, positive corporate brand and reputation among key internal stakeholders• Built relationships with corporate teams, field teams, operations teams, customers, community organizations, non-profit partners and key decision-makers to create, manage, and implement strategic business initiatives• Planned, coordinated, and organized community events including check requests, in-kind donations booth set up, and volunteer activities for Texas, New Mexico, and Arizona markets• Built, developed, and executed strategic community relations plans for company focus markets • Coordinated media inquiries, gathered information, and prepared executives for response• Assisted in the coordination of media materials for all regional community relations events such as Bring the Heat, Boots and Badges, Super Duper Celebration, Oh Whata Night, and Whataburger Challenge

San Antonio, Texas Area

• Responsible for maintenance of over 5,000 confidential records and reports• Administrative duties included office maintenance, scheduling, purchasing and preparation of invoices• Maintained extensive amount of hard copy and electronic files• Utilized technology equipment including the Neuralog scanner and ShorTel• Prepared regulation paperwork to present to local and State agencies

Texas Alcoholic Beverage Commission Certification Accounted for cash and inventory Displayed complete and attentive customer service

• Planned and managed events for high profile accounts: International Society for Heart & LungTransplantation, U.S. Army All-American Bowl, Hope4Heroes and Eva’s Heroes• Prepared and developed media kits• Created and designed briefs, marketing materials and event promotional materials• Launched and facilitated the Proterra internship program• Led meetings and brainstorming sessions with clients and internal staff

Coordinate the Rehearsal, Ceremony and ReceptionMaintain the facility during weddings and eventsWork with vendors the day of each event to make sure everyone is doing their job according to the facilities standardsTour prospective clients

• Assisted in implementing the Wounded Heroes Baseball Classic• Developed event marketing materials, timelines, media kits, and organized event details• Coordinated Eva and Tony Parker’s Celebrity Casino Night to benefit Eva’s Heroes• Contacted sponsors, employers and media for special events

• Assisted with Fiesta’s “A Taste of the Northside”• Contributed to all office management duties• Contacted sponsors, employers and media

• Cooperated with the Reunion Ranch Event Coordinator to implement and design special events• Arranged the planning, implementation and logistics of special events• Trained, placed, managed and evaluated employees

Education record

Bachelor Of Arts, Communication; Public Relations

Activities and Societies: Phi Mu