Suzanne Myers Email & Phone Number

Philadelphia, PA, US

Reston, Virginia, US

Saint Paul, Minnesota, US

• Global leader in resin-based separation, purification and extraction technology, providing sustainable solutions that benefit businesses, protect the environment and advance healthcare.Led a marketing culture shift by.
• Relevant market research findings
• Product evaluation
• Market messaging
• Technical and marketing training to the global sales team
• Global multimedia marketing plans (website content, collateral, SEO, SEM, thought leadership, email marketing, sponsorships and more) Provided a clear direction for website reporting by developing a conversion funnel.

• Nonprofit social service agency committed to individuals across generations and cultures to achieve stability.Vice President of Marketing & CommunicationsProvided marketing strategy to drive engagement for a $17M.
• Develop first marketing department at a100-year-old institution, created a foundation of marketing standards.
• Led a successful rebranding initiative, including strategy, logo, tagline, and online/offline collateral.
• Developed and managed public relations efforts, contributing to over $100K in fundraising.
• Designed and enhanced the website, resulting in a 274% increase in consumer visitation.
• Orchestrated a celebrity-driven media campaign, achieving an 870% increase in social media likes and reaching 72,162 individuals.

Philadelphia, Pennsylvania, US

• National provider of day schools, programs and services for K-12+ special and alternative education students owned by venture capital.Remote position reported to the CEO. Created and managed marketing operations for.
• Established brand positioning statement to unite 12 unique products securing brand equity for B2B and B2C marketing.
• Provided marketing leadership by developing K-12 educational services playbook containing sales strategies, marketing tools /samples and Salesforce materials to support directors throughout the country ensuring brand.
• Increased special needs school attendance by 100% within a six-month period by targeted and content driven marketing.
• Achieved 60 top-20 rankings in Google, with geo-targeted gains for broad educational terms and marketing programs.

Philadelphia, Pennsylvania, US

• Funded by NCI, CCCG is comprised of global researchers, cancer centers and community doctors who are involved in studies that test new ways to screen, prevent, diagnose and treat cancer.Developed and managed healthcare.
• Increased website visitors by 208%, decreased bounce rate by more than 100% and through product marketing that increased organizational goal conversions by 120% within one year.
• Identified and secured digital marketing opportunities, including $120K in annual funding from Google.
• Website management that lead to 2008 Consumer Health World Award for Best in Show and Best Website for Patient Healthcare Information.

Philadelphia, Pennsylvania, US

• Private research institution serving 26,000+ students offering cooperative education programing.Developed and directed integrated marketing campaigns, website, advertising and media relations. Managed $500K budget.
• Developed and executed a branding campaign that included messaging and content for seven distinct markets, collateral, website, promotional video and style guide. Resulted in increased unique website visits and traffic.
• Introduced and implemented agile progressive marketing mediums such as SecondLife, YouTube and Facebook.
• Developed and taught a 400-level course curriculum in the Lebow School of Business, including marketing guest speakers from various industries within marketing management and creative strategic operations.

Philadelphia, PA, US

Managed department of five to include areas of print, web, public relations, and branding to increase student admissions.

Philadelphia, Pennsylvania, US

• (Formerly Greater Philadelphia Tourism and Marketing Corporation)Advanced within the organization to positions with increasing responsibility for the region’s official tourism marketing organization. Responsible for.
• Produced the first gay tourism TV spot which then earned national attention for the organization and Philadelphia, as well as a segment on The Daily Show with Jon Stewart
• Identified and implemented cost-saving procedures resulting in $166,000 savings for FY 2004-2005
• Produced GPTMC’s first interactive DVD by integrating graphics, photography and music with 8, 30-second video segments in 2001
• Each $1 spent on advertising in 2005 generated $185 in direct, indirect and induced spending; the average daily spend of the overnight gay traveler was increased by 44% in FY 2004-2005

Managed the development of advertising, sales and marketing materials, newsletter, database, public relations and website. Planned and organized corporate special events. Led corporate sales training programs.