• Responsible for business development, revenue generation, marketing and overall operations of the business unit.• Plan, organize and coordinate the work of the department in accordance with the organizational goals and responsible for the daily operations and ad-hoc operational activities.• Client retention and ensuring that contract SLA are met to guarantee repeat business and referral business.• Recruitment, training and development of sales and operations staff.• Establishing, Organizing, Planning, and setting targets for individual activities.• Ensure maximum utilization of vehicles and ensure adequate resources are available as per set KPIs, and achieve profitability with lesser turnover.• Revenue and Expenses budget forecasting, and ensuring that resources are utilised effectively and efficiently.• Manage the budget of the department and ensure that resources are optimally utilised.• Develop long term objectives for the department in alignment with market requirements and organizational policies.• Ensured proper control over assets, fleet and cash and implemented ethical codes of conduct in the work environment.• Product pricing • Customisation of mobility solutions to meet the client requirements• Continuously stays abreast with market updates to identify new verticals of revenue generation. Industry trends and best practices.• Handle employee issues and grievances and ensure a healthy working environment and ensure employee retention.

Operational Responsibilities• Managed and mentored a team of 20 staff and 175 chauffeurs.• Involved in recruitment and training of new staff.• Ensured maximum utilization of vehicles to achieve profitability with lesser turnover.• Managed and overlooked the call centre staff and ensured bookings are handled in accordance with SLA requirements.• Executed strategies to reduce expenses of fuel, tolls etc. by best route planning for trips.• Trained drivers to ensure adherence to quality standards.• Overlooked the fleet management of the Rent a Car and leasing division and ensured that contract SLA were met.Sales Responsibilities• Responsible for business development, strategic planning, revenue generation, marketing and profitability.• Ensured client retention and maintained relationships to ensure referral business.• Secured contracts with corporate, hotels and travel companies (within the country and abroad.)• Ensured high sales closures with maximum marginal profits.• Increased the sales revenue of the company by 65-100% by increasing the client base of the organization.• Introduced new verticals of revenue generation and improved existing business strategies.• Spearheaded the rent a car business and managed sales, operations, fleet management and ad-hoc operational activities.

-New business development and customer retention.-Perform customer needs analysis and develop key account strategies. -Identify business potentials and close deals to meet sales targets-Develop a strong and long-term business relationship with key territory accounts by evaluating and understanding the customer's business and correlating it with the market.-Build and maintain relationships with existing and prospective fleet customers. Function as customer advocate and primary sales contact by complete follow-up, from initial contact, quotes, demonstrations, negotiation and closing of deals.

 Position: Sales Executive (Events and MICE)Company: Fast Rent a Car (A division of Emirates National Group) Role: Marketing, Sales, Business Development and Operational Coordination..Worked in Fast Rent a Car, a premium car rental in the UAE, where in I was entrusted with the responsibilities of maximum revenue generation through provision of transportation solutions for the MICE industry in UAE. My job description in this role is was as follows:-- Identification of events, event organizers, destination management companies and hospitality professionals to analyse their ground transportation requirements.- Presenting the transportation solutions provided.- Operational co-ordination and delegation of transportation services to different departments according to requirement.- Follow up on customer feedback and conducting online and email marketing activities.

Role: Marketing, Sales and Brand Building.

Role: Marketing, Sales Administration and Revenue generation.

Role : Client acquisition, sales promotion and marketing.