Sung is the owner and creative director of Latitude Agency, a boutique brand and communications agency in Vancouver. He has over 25 years experience providing strategy, marketing, communications, branding and design services to public and private sector companies in British Columbia.Latitude's clients include local companies and organizations such as BC Hydro and BC Children's Hospital, and international corporations such as the Four Seasons Hotels and Resorts, Hyundai Group and Lotte Hotels.An active volunteer in the Vancouver community, each year Sung dedicates Latitude resources to providing pro bono communications services to the charitable sector. To date Latitude has supported organizations such as the Down Syndrome Resource Foundation, Coast Mental Health Foundation, and BC Women's Hospital.He further contributes to his community by serving in volunteer and governance roles, including as a member of the Board of Governors at Emily Carr University, President of the Canada Korea Business Association, and as a member of the Pacific Advisory Council for Rogers Television OMNI Channel. He is also a past member of the Board of Governors at Vancouver Community College.Sung graduated from the University of Victoria with a Bachelor of Fine Arts, and from BCIT in Marketing Management.