Sung Cho Email & Phone Number

• Leading the development and support of digital content, products and digital transformation for North America, Sony’s largest and most profitable region.
• Direct the Professional website, managing all digital marketing campaigns and publishing activities.
• Oversee the Sony Pro USA mobile app pushing new products and announcements via targeted notifications and exclusive live event content.
• Lead a team of Data Analysts, Editors and Strategists.
• Set, devise and execute sales-driven digital marketing strategies that target customer needs, pushing brand awareness, engagement, advocacy, and conversions.
• Present, train, and inform various teams within the company on digital initiatives.

• Created and supported content on the Sony Professional website and other platforms for Sony Electronics Inc.
• Operated multiple CMS to create and maintain micro-sites, product pages, forms, promotional banners, and e-blasts, adhering to Sony's style guide and technical framework.
• Attended national creative campaign meetings and facilitated the implementation of Sony's creative vision throughout their online presence.
• Maintained communications with all levels and departments within Sony, as well as outside vendors, in promoting the optimal user experience.
• Created guidelines and documentation for developers and vendors to follow.
• Trained new developers and vendors.

The main driver of a digital agency providing design, development, project management and consultation services for the digital space. Worked independently and in conjunction with client's production department on fulfilling their digital project needs.

• Managed a team of developers and designers at a medical education agency, spearheading all projects from initiation to closing.
• Oversaw development of all multimedia, web, and eLearning projects.
• Set department guidelines and managed the design and programming teams.
• Responsible for keeping the company up to date on the latest software and technologies.
• Hired and managed vendors and freelancers.

• Lead all digital projects at an award-winning agency specializing in biotech and healthcare.
• Created custom eLearning programs (concept, client consultations, design, development/programming, testing).
• Designed, developed, and manage websites.
• Technical lead for digital strategy and sales support.
• Designed and created animations and GUI.
• Collaborated with video & sound engineers, animators, voiceover talent.

Master'S Degree, Digital Media Design

Bachelor'S Degree, Communication