28 +years experience of working at Business head levels responsible for PNL product development,strategy,sales and Marketing through channel partners while working with Tractors giants like Mahindra & Mahindra, Case New Holland & TAFE and Agri machinery world renowned MNC like Maschio Gaspardo , Sonalika in domestic as well as oversees markets of South East Asia.Presently heading the All India Sales and Marketing operations of the Italy based MNC Maschio Gaspardo, the world's leading company in manufacturing and selling high tech agricultural equipment, with presence in more than 100 countries.Specialties: Setting up of corporate objectives in the ever changing business environment.Leading and motivating the team to achieve the corporate goals.Strategy formulation and implementation.Managing channel partners' sales.Exploring and exploiting new markets through product launches.Appointing & capabilty building of dealers.Planning and optimising the utilisation of marketing budgets.Partnering with Government/ Non Government institutions/ corporates for PPP.