Sunil Doshi has over 15 years of interactive media experience, with focused expertise in user design for mobile and emerging consumer devices. He is currently VP of Product at Reviewed, a division of USA TODAY. He has recently led a complete re-branding of Reviewed, along with being an integral part of shifting the business to an affiliate-based revenue model.He also led creative direction and product development for 2ergo, formerly Proteus.Sunil has played an integral, hands-on role in almost every aspect of interactive development, including functioning as lead on initiatives for major brands such as FOX News, FOX Sports, Apple, HBO, Discovery Channel, ABC, USA Today, BBC America, Washington Post-Newsweek Interactive, Scripps Networks, MasterCard, Sprint, AT&T Wireless, T-Mobile, ExxonMobil, Speedpass and Motorola. His custom work for these clients included web and mobile interfaces and smartphone applications. He also developed industry-leading products that easily allowed brands to deploy mobile web sites and SMS campaigns. Sunil’s products show a clear dedication to simplicity and usability in an industry where such qualities are often overlooked.Specialties: Product Development and Interface Design on web and mobile platforms, mobile content, web development, interactive television, brand positioning in emerging media